{"id":1133,"date":"2024-10-02T02:40:12","date_gmt":"2024-10-01T18:40:12","guid":{"rendered":"http:\/\/www.gmail10000.com\/blog\/?p=1133"},"modified":"2024-10-02T02:42:35","modified_gmt":"2024-10-01T18:42:35","slug":"%e7%94%b5%e5%ad%90%e5%95%86%e5%8a%a1%e7%9a%84%e5%86%85%e9%83%a8%e9%93%be%e6%8e%a5%ef%bc%9a%e7%bb%88%e6%9e%81%e6%8c%87%e5%8d%97","status":"publish","type":"post","link":"http:\/\/www.gmail10000.com\/blog\/?p=1133","title":{"rendered":"\u7535\u5b50\u5546\u52a1\u7684\u5185\u90e8\u94fe\u63a5\uff1a\u7ec8\u6781\u6307\u5357"},"content":{"rendered":"<h1><\/h1>\n<h2 class=\"subhead\"><span>\u4e86\u89e3\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u5185\u90e8\u94fe\u63a5\u9875\u9762\u7684\u4e5d\u79cd\u6700\u4f73\u5b9e\u8df5\uff0c\u4ee5\u53ca\u7535\u5b50\u5546\u52a1 SEO \u505a\u5f97\u597d\u7684\u6848\u4f8b\u3002<\/span><\/h2>\n<div id=\"st-1\">\n<div class=\"st-btn st-last st-custom-button\" data-network=\"searchbot\" data-bs-toggle=\"modal\" data-bs-target=\"#SearchBotModal\"><\/div>\n<\/div>\n<div class=\"body-content pt-3\">\n<div class=\"bialty-container\">\n<p><span>\u5185\u90e8\u94fe\u63a5\u662f\u4efb\u4f55\u7f51\u7ad9\u7684\u5173\u952e\u65b9\u9762\uff0c\u4f46\u5bf9\u4e8e\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u6765\u8bf4\u5c24\u5176\u91cd\u8981\u3002\u00a0<\/span><\/p>\n<p><span>\u5185\u90e8\u94fe\u63a5\u6709\u52a9\u4e8e\u6539\u5584\u60a8\u7f51\u7ad9\u8bbf\u95ee\u8005\u7684\u5bfc\u822a\u548c\u7528\u6237\u4f53\u9a8c\uff0c\u8fd8\u53ef\u4ee5\u5e2e\u52a9\u6539\u5584\u60a8\u7f51\u7ad9\u7684\u641c\u7d22\u5f15\u64ce\u4f18\u5316 (SEO)\u3002\u00a0<\/span><\/p>\n<p><span>\u672c\u6587\u5c06\u8ba8\u8bba\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u5185\u90e8\u94fe\u63a5\u9875\u9762\u7684\u6700\u4f73\u505a\u6cd5\u3002\u4e3a\u4e86\u5e2e\u52a9\u8bf4\u660e\u8fd9\u4e9b\u673a\u4f1a\uff0c\u6211\u5c06\u4f7f\u7528\u6211\u6700\u559c\u6b22\u7684\u4e00\u4e9b<\/span><span>\u7535\u5b50\u5546\u52a1 SEO<\/span><span>\u6210\u529f\u6848\u4f8b &#8211; Williams Sonoma \u54c1\u724c\u7ec4\u5408\u3002<\/span><em><span>\uff08\u514d\u8d23\u58f0\u660e\uff1a\u6211\u4e0e\u8fd9\u4e9b\u7f51\u7ad9\u6ca1\u6709\u4efb\u4f55\u5173\u8054\uff0c\u4e5f\u4ece\u672a\u5728\u8fd9\u4e9b\u7f51\u7ad9\u4e0a\u5de5\u4f5c\u8fc7\u3002\uff09<\/span><\/em><\/p>\n<p><span>\u4f46\u9996\u5148\uff0c\u8ba9\u6211\u4eec\u5148\u4e86\u89e3\u4e00\u4e0b\u4e3a\u4ec0\u4e48\u8fd9\u4e9b\u7b56\u7565\u5982\u6b64\u91cd\u8981\u3002<\/span><\/p>\n<h2 id=\"h-what-is-internal-linking\" class=\"wp-block-heading\"><span>\u4ec0\u4e48\u662f\u5185\u90e8\u94fe\u63a5\uff1f<\/span><\/h2>\n<p><span>\u5185\u90e8\u94fe\u63a5\u662f\u6307\u5c06\u4e00\u4e2a\u7f51\u9875\u94fe\u63a5\u5230\u540c\u4e00\u7f51\u7ad9\u57df\u4e2d\u7684\u53e6\u4e00\u4e2a\u7f51\u9875\u3002\u5f53\u7528\u6237\u70b9\u51fb\u5185\u90e8\u94fe\u63a5\u65f6\uff0c\u4ed6\u4eec\u5c06\u88ab\u5e26\u5230\u60a8\u7f51\u7ad9\u4e0a\u7684\u53e6\u4e00\u4e2a\u9875\u9762\u3002\u8fd9\u4e9b\u94fe\u63a5\u53ef\u4ee5\u662f\u5355\u8bcd\u3001\u77ed\u8bed\u6216\u56fe\u50cf\u3002<\/span><\/p>\n<p><span>\u5185\u90e8\u94fe\u63a5\u5f88\u91cd\u8981\uff0c\u56e0\u4e3a\u5b83\u53ef\u4ee5\u5e2e\u52a9\u4eba\u4eec\u5728\u60a8\u7684\u7f51\u7ad9\u4e0a\u627e\u5230\u4ed6\u4eec\u6b63\u5728\u5bfb\u627e\u7684\u4fe1\u606f\uff0c\u5e76\u5e2e\u52a9\u4ed6\u4eec\u4ece\u4e00\u4e2a\u9875\u9762\u79fb\u52a8\u5230\u53e6\u4e00\u4e2a\u9875\u9762\u3002<\/span><\/p>\n<p><span>\u5b83\u8fd8\u53ef\u4ee5\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u4e86\u89e3\u60a8\u7f51\u7ad9\u7684\u7ed3\u6784\u548c\u5c42\u6b21\uff0c\u4ece\u800c\u66f4\u5bb9\u6613\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u627e\u5230\u5b83\u3002<\/span><\/p>\n<h2 id=\"h-what-internal-linking-is-not\" class=\"wp-block-heading\"><span>\u5185\u90e8\u94fe\u63a5\u4e0d\u662f\u4ec0\u4e48<\/span><\/h2>\n<p><span>\u5185\u90e8\u94fe\u63a5\u4e0e\u5916\u90e8\u94fe\u63a5<\/span><strong><span>\u4e0d\u540c<\/span><\/strong><span>\u3002\u00a0<\/span><\/p>\n<p><span>\u5916\u90e8\u94fe\u63a5\u662f\u6307\u60a8\u5728\u7f51\u7ad9\u4e0a\u653e\u7f6e\u94fe\u63a5\uff0c\u5c06\u7528\u6237\u5f15\u5bfc\u81f3\u5176\u4ed6\u7f51\u7ad9\u3002\u8fd9\u53ef\u4ee5\u5e2e\u52a9\u4ed6\u4eec\u4ece\u5176\u4ed6\u6765\u6e90\u627e\u5230\u76f8\u5173\u4fe1\u606f\u3002<\/span><\/p>\n<p><span>\u4f7f\u7528\u8fd9\u4e24\u79cd\u7c7b\u578b\u7684\u94fe\u63a5\u90fd\u5f88\u91cd\u8981\uff0c\u4f46\u5b83\u4eec\u7684\u76ee\u7684\u4e0d\u540c\u3002\u00a0<\/span><\/p>\n<h2 id=\"h-why-is-internal-linking-important-for-ecommerce-websites\" class=\"wp-block-heading\"><span>\u4e3a\u4ec0\u4e48\u5185\u90e8\u94fe\u63a5\u5bf9\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u5f88\u91cd\u8981\uff1f<\/span><\/h2>\n<p><span>\u5185\u90e8\u94fe\u63a5\u662f\u6240\u6709\u7f51\u7ad9\uff08\u5c24\u5176\u662f\u7535\u5b50\u5546\u52a1\u7f51\u7ad9<\/span><span>\uff09\u641c\u7d22\u5f15\u64ce\u4f18\u5316 (SEO)\u7684\u4e00\u4e2a\u91cd\u8981\u65b9\u9762\u3002<\/span><\/p>\n<p><span>\u867d\u7136\u53ef\u80fd\u8fd8\u6709\u66f4\u591a\u539f\u56e0\uff0c\u4f46\u5f53\u5904\u7406\u62e5\u6709\u6570\u4e07\u751a\u81f3\u6570\u767e\u4e07\u4e2a\u9875\u9762\u7684\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u65f6\uff0c\u8fd9\u56db\u4e2a\u4e3b\u8981\u539f\u56e0\u59cb\u7ec8\u662f\u9996\u8981\u8003\u8651\u7684\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u901a\u5e38\u6709\u5927\u91cf\u9875\u9762\uff0c\u5305\u62ec\u4ea7\u54c1\u9875\u9762\u3001\u7c7b\u522b\u9875\u9762\u548c\u5176\u4ed6\u4fe1\u606f\u9875\u9762\u3002\u5185\u90e8\u94fe\u63a5\u53ef\u5e2e\u52a9\u7528\u6237\u6d4f\u89c8\u8fd9\u4e9b\u9875\u9762\u5e76\u627e\u5230\u6240\u9700\u7684\u4fe1\u606f\u3002<\/span><\/li>\n<li><span>\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u901a\u5e38\u7ade\u4e89\u6fc0\u70c8\uff0c\u53ef\u80fd\u6709\u8bb8\u591a\u4f9b\u5e94\u5546\u63d0\u4f9b\u76f8\u540c\u6216\u9ad8\u5ea6\u76f8\u4f3c\u7684\u4ea7\u54c1\u3002\u5185\u90e8\u94fe\u63a5\u6709\u52a9\u4e8e\u6539\u5584\u7f51\u7ad9\u7684 SEO\uff0c\u4f7f\u5176\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u66f4\u663e\u773c\u3002<\/span><\/li>\n<li><span>\u5185\u90e8\u94fe\u63a5\u53ef\u4ee5\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce<\/span><span>\u53d1\u73b0\u548c\u6293\u53d6\u7f51\u7ad9\u4e0a\u7684\u6240\u6709\u9875\u9762<\/span><span>\uff0c\u4ece\u800c\u63d0\u9ad8\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u7684\u53ef\u53d1\u73b0\u6027\u3002\u8fd9\u53ef\u4ee5\u4e3a\u7f51\u7ad9\u5e26\u6765\u66f4\u591a\u6d41\u91cf\u548c\u6f5c\u5728\u5ba2\u6237\u3002<\/span><\/li>\n<li><span>\u5185\u90e8\u94fe\u63a5\u53ef\u4ee5\u7a81\u51fa\u663e\u793a\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u4e0a\u7684\u4fc3\u9500\u548c\u9500\u552e\u3001\u65b0\u4ea7\u54c1\u548c\u5ba2\u6237\u8bc4\u8bba\u3002\u8fd9\u53ef\u4ee5\u5438\u5f15\u4eba\u4eec\u5bf9\u8fd9\u4e9b\u9879\u76ee\u7684\u5173\u6ce8\u5e76\u9f13\u52b1\u7528\u6237\u5229\u7528\u5b83\u4eec\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u5b83\u6709\u52a9\u4e8e\u63d0\u9ad8\u7f51\u7ad9\u5728\u641c\u7d22\u5f15\u64ce\u7ed3\u679c\u9875\u9762\uff08SERP\uff09\u4e0a\u7684\u53ef\u89c1\u6027\u548c\u6392\u540d\uff0c\u5e76\u901a\u8fc7\u5141\u8bb8\u8bbf\u95ee\u8005\u8f7b\u677e\u6d4f\u89c8\u7f51\u7ad9\u6765\u6539\u5584\u7528\u6237\u4f53\u9a8c\u3002\u00a0<\/span><\/p>\n<p><span>\u4f46\u662f\uff0c\u5728\u6211\u4eec\u8fdb\u5165\u4e00\u822c\u7684\u6700\u4f73\u5b9e\u8df5\u4e4b\u524d\uff0c\u5982\u4e0a\u6587\u6240\u8ff0\uff0c\u5fc5\u987b\u6ce8\u610f\u5bfc\u822a\u5185\u90e8\u94fe\u63a5\u548c\u5185\u5bb9\u5185\u90e8\u94fe\u63a5\u4e4b\u95f4\u7684\u533a\u522b\u3002<\/span><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row\">\n<div class=\"col-12\"><\/div>\n<\/div>\n<div class=\"row align-items-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\"><\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\">\n<\/div>\n<\/div>\n<\/div>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\" \/>\n<h2 id=\"h-in-content-vs-navigation-internal-linking-what-s-the-difference\" class=\"wp-block-heading\"><span>\u5185\u5bb9\u5185\u94fe\u63a5\u4e0e\u5bfc\u822a\u5185\u90e8\u94fe\u63a5\uff1a\u6709\u4ec0\u4e48\u533a\u522b\uff1f<\/span><\/h2>\n<p><span>\u5185\u5bb9\u5185\u90e8\u94fe\u63a5\u5305\u62ec\u9875\u9762\u5185\u5bb9\uff08\u901a\u5e38\u662f\u535a\u5ba2\u6587\u7ae0\uff09\u5185\u7684\u94fe\u63a5\uff0c\u800c\u5bfc\u822a\u5185\u90e8\u94fe\u63a5\u662f\u6307\u60a8\u7f51\u7ad9\u5bfc\u822a\u83dc\u5355\u4e2d\u7684\u94fe\u63a5\u3002<\/span><\/p>\n<p><span>\u4f8b\u5982\uff0c\u5982\u679c\u60a8\u6b63\u5728\u64b0\u5199\u4e00\u7bc7\u5173\u4e8e\u7537\u978b\u7684\u535a\u5ba2\u6587\u7ae0\uff0c\u60a8\u53ef\u80fd\u5e0c\u671b\u94fe\u63a5\u5230\u5173\u4e8e\u8fd0\u52a8\u978b\u7684\u9875\u9762\u3002\u8fd9\u5c06\u6709\u52a9\u4e8e\u7528\u6237\u627e\u5230\u4e0e\u5f53\u524d\u9875\u9762\u5185\u5bb9\u76f8\u5173\u7684\u5176\u4ed6\u4fe1\u606f\u3002<\/span><\/p>\n<p><span>\u76f8\u6bd4\u4e4b\u4e0b\uff0c\u5bfc\u822a\u5185\u90e8\u94fe\u63a5\u53ef\u4ee5\u5e2e\u52a9\u4eba\u4eec\u627e\u5230\u60a8\u7f51\u7ad9\u4e0a\u7684\u4e3b\u8981\u9875\u9762\u5e76\u66f4\u8f7b\u677e\u5730\u6d4f\u89c8\u60a8\u7684\u7f51\u7ad9\u3002<\/span><\/p>\n<p><span>\u89e3\u91ca\u6e05\u695a\u4e4b\u540e\uff0c\u4e0b\u9762\u5217\u51fa\u4e86\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u5185\u90e8\u94fe\u63a5\u9875\u9762\u7684 9 \u4e2a\u6700\u4f73\u505a\u6cd5\uff0c\u6309\u5185\u5bb9\u6216\u5bfc\u822a\u7ec6\u5206\u3002\u00a0<\/span><\/p>\n<h2 id=\"h-navigation-internal-linking-best-practices\" class=\"wp-block-heading\"><span>\u5bfc\u822a\u5185\u90e8\u94fe\u63a5\u6700\u4f73\u5b9e\u8df5<\/span><\/h2>\n<p><span>\u8ba9\u6211\u4eec\u4ece\u4e00\u4e2a\u53ef\u9760\u7684\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u7684\u4e00\u4e9b\u57fa\u7840\u77e5\u8bc6\u5f00\u59cb\u3002<\/span><\/p>\n<h3 id=\"h-1-sitewide-navigation-menu\" class=\"wp-block-heading\"><span>1. \u7f51\u7ad9\u5bfc\u822a\u83dc\u5355<\/span><\/h3>\n<p><span>\u4e3b\u8981\u5bfc\u822a\u7684\u7ec4\u7ec7\u548c\u5229\u7528\u662f\u5f3a\u5927\u7684\u5185\u90e8\u94fe\u63a5\u7b56\u7565\u7684\u57fa\u7840\u3002<\/span><\/p>\n<p><span>\u5f53\u67d0\u4e2a\u9875\u9762\u4e0e\u7f51\u7ad9\u83dc\u5355\u94fe\u63a5\u65f6\uff0c\u8fd9\u5b9e\u9645\u4e0a\u610f\u5473\u7740\u8be5\u9875\u9762\u4e0e\u7f51\u7ad9\u7684\u6bcf\u4e2a\u9875\u9762\u90fd\u94fe\u63a5\uff0c\u8fd9\u53ef\u4ee5\u5411 Google \u53d1\u51fa\u4fe1\u53f7\uff0c\u8868\u660e\u8be5\u9875\u9762\u81f3\u5173\u91cd\u8981\u3002\u4f46\u662f\uff0c\u5fc5\u987b\u6ce8\u610f\u4e0d\u8981\u8ba9\u83dc\u5355\u8fc7\u4e8e\u62e5\u6324\u3002<\/span><\/p>\n<p><span>\u5728 Williams Sonoma \u7684\u7f51\u7ad9\u7ec4\u5408\u4e2d\uff0c\u4e3b\u5bfc\u822a\u662f\u6709\u6548\u5185\u90e8\u94fe\u63a5\u7b56\u7565\u7684\u5178\u8303\u3002\u6211\u5c06\u4f7f\u7528\u4ee5\u4e0b West Elm \u513f\u7ae5\u90e8\u5206\u7684\u793a\u4f8b\u6765\u8bf4\u660e\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392358 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu.png.webp\" alt=\"west elm \u513f\u7ae5\u5bb6\u5177\u5bfc\u822a\u83dc\u5355\" width=\"2048\" height=\"1419\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu-488x338.png.webp 488w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu-800x554.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu-163x113.png.webp 163w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu-768x532.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu-1536x1065.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu-150x104.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-kids-furniture-navigation-menu.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><strong><span>1 \u548c 2 \u2013 \u7c7b\u522b\/\u5b50\u7c7b\u522b\u94fe\u63a5\uff1a<\/span><\/strong><span>\u00a0West Elm \u4ece\u7f51\u7ad9\u83dc\u5355\u94fe\u63a5\u5230\u5173\u952e\u7c7b\u522b\u9875\u9762\uff0c\u63d0\u5347\u8fd9\u4e9b\u9875\u9762\u7684\u5185\u90e8\u6743\u5a01\u6027\u3002\u5b50\u7c7b\u522b\u94fe\u63a5\u6709\u52a9\u4e8e Google \u66f4\u597d\u5730\u4e86\u89e3\u7f51\u7ad9\u7684\u7ec4\u7ec7\u7ed3\u6784\u53ca\u5176\u4e4b\u95f4\u7684\u8bed\u4e49\u5173\u7cfb\u3002<\/span><\/p>\n<p><strong><span>3 \u2013 \u5173\u6ce8\u7528\u6237\u65c5\u7a0b<\/span><\/strong><span>\uff1a\u6211\u81ea\u5df1\u4e5f\u66fe\u5904\u7406\u8fc7\u8fd9\u4e2a\u95ee\u9898\uff0c\u6211\u77e5\u9053\u8bbe\u8ba1\u762b\u75ea\u662f\u8d2d\u4e70\u5bb6\u5177\u7684\u4e00\u5927\u969c\u788d\u3002\u901a\u8fc7\u8bbe\u8ba1\u8d44\u6e90\u90e8\u5206\uff0cWest Elm \u4e0d\u4ec5\u4e3a\u641c\u7d22\u5f15\u64ce\u63d0\u4f9b\u4e86\u8be5\u7c7b\u522b\uff08\u6240\u6709\u513f\u7ae5\u548c\u5a74\u513f\u7cfb\u5217\uff09\u6240\u6709\u4ea7\u54c1\u7684\u5165\u53e3\uff0c\u8fd8\u89e3\u7b54\u4e86\u8d2d\u4e70\u65f6\u5e38\u89c1\u7684\u969c\u788d\uff08\u7075\u611f\u3001\u5e93\u5b58\u7b49\uff09\u3002<\/span><\/p>\n<p><span>\u7f57\u65af\u00b7\u54c8\u91d1\u65af (Ross Hudgens)\u6bd4\u6211\u66f4\u96c4\u8fa9\u5730<\/span><span>\u603b\u7ed3\u4e86<\/span><span>\u5305\u542b\u8fd9\u4e9b\u5185\u5bb9\u7684\u989d\u5916\u597d\u5904\uff1a<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u5c06\u5185\u5bb9\u6574\u5408\u5230\u5bfc\u822a\u7c7b\u522b\u4e2d\u6709\u52a9\u4e8e\u4ea7\u751f\u66f4\u591a\u7ed3\u679c\u3002\u5927\u591a\u6570\u4eba\u90fd\u4e0d\u559c\u6b22\u8bbf\u95ee\u201c\u8d44\u6e90\u201d\u6216\u201c\u535a\u5ba2\u201d\u3002\u8fd9\u5c06\u5bfc\u81f4\u4ed6\u4eec\u5ffd\u7565\u8fd9\u6837\u7684\u4e0b\u62c9\u83dc\u5355\u3002<\/span><\/p>\n<p><span>\u4ed6\u4eec\u60f3\u8981\u89e3\u51b3\u4e00\u4e2a\u7279\u5b9a\u7684\u95ee\u9898\uff0c\u5982\u679c\u8fd9\u4e2a\u95ee\u9898\u81ea\u7136\u5730\u5d4c\u5165\u5230\u6bcf\u4e2a\u7c7b\u522b\u4e2d\uff0c\u4ed6\u4eec\u66f4\u6709\u53ef\u80fd\u88ab\u5f15\u5bfc\u53bb\u9605\u8bfb\u5b83\u3002<\/span><\/p>\n<p><span>\u8fd9\u5c06\u6709\u52a9\u4e8e\u5f15\u5bfc\u7528\u6237\u8fdb\u5165\u6f0f\u6597\uff0c\u7279\u522b\u662f\u5bf9\u4e8e\u9500\u552e\u5468\u671f\u8f83\u957f\u7684\u4ea7\u54c1\u3002\u5728\u5bfc\u822a\u4e2d\uff0c\u60a8\u53ef\u4ee5\u76f4\u63a5\u94fe\u63a5\u5230\u8ba8\u8bba\u8be5\u5185\u5bb9\u7684\u90e8\u5206\u7684\u4e2d\u5fc3\u7c7b\u522b\u3002\u00a0<\/span><\/p>\n<p><span>\u5982\u679c\u5b83\u4e0d\u5b58\u5728\uff0c\u90a3\u5c31\u6697\u793a\u60a8\u7684\u5185\u5bb9\u4e2d\u5fc3\u53ef\u4ee5\u4f7f\u7528\u66f4\u597d\u7684\u67b6\u6784\u6765\u89e3\u51b3\u4eba\u4eec\u9047\u5230\u7684\u5b9e\u9645\u95ee\u9898\u3002<\/span><\/p>\n<p><span>\u60a8\u53ef\u4ee5\u4ece\u5185\u90e8\u94fe\u63a5\u548c\u53c2\u4e0e\u5229\u76ca\u7684\u89d2\u5ea6\u770b\u5230\u5b83\u4eec\u5982\u4f55\u5f3a\u6709\u529b\u5730\u8054\u7cfb\u5728\u4e00\u8d77\u3002\u201d<\/span><\/p><\/blockquote>\n<p><strong><span>4 \u2013 \u5185\u90e8\u94fe\u63a5\u652f\u6301\u4e1a\u52a1\u91cd\u70b9\uff1a<\/span><\/strong><span>\u5173\u4e8e\u6b64\u793a\u4f8b\uff0c\u9700\u8981\u6ce8\u610f\u7684\u5173\u952e\u4e00\u70b9\u662f\u5185\u90e8\u94fe\u63a5\u4e0d\u4ec5\u4ec5\u662f\u8bf4\u201c\u4fc3\u9500\u201d\u3002\u5b83\u662f\u4e0e\u7c7b\u522b\u76f8\u7b26\u7684\u7279\u5b9a\u4fc3\u9500<\/span><em><span>\uff08\u201c\u5bb6\u5177\u6700\u9ad8 40% \u6298\u6263\u201d\uff09 \u3002<\/span><\/em><\/p>\n<p><span>\u6d4f\u89c8\u6bcf\u4e2a\u5b50\u83dc\u5355\u65f6\uff0c\u60a8\u4f1a\u53d1\u73b0<\/span><strong><span>\u9500\u552e\u53c2\u8003\u4e0e\u4e3b\u8981\u7c7b\u522b\u4e00\u81f4<\/span><\/strong><span>\u3002\u6df1\u5ea6\u94fe\u63a5\u7684\u8fd0\u7528\u975e\u5e38\u597d\uff0c\u5373\u4f7f\u5728\u9500\u552e\u90e8\u5206\u4e2d\u4e5f\u662f\u5982\u6b64\u3002<\/span><\/p>\n<p><strong><span>5 \u2013 \u652f\u6301\u6b21\u8981 KPI \u7684\u5185\u90e8\u94fe\u63a5\uff1a\u5728<\/span><\/strong><span>\u7b2c\u4e00\u65b9\u6570\u636e\u6536\u96c6<\/span><span>\u5fc5\u987b\u6210\u4e3a\u4f18\u5148\u4e8b\u9879\u7684\u65f6\u4ee3\uff0cWest Elm \u63d0\u4f9b\u4e86\u660e\u786e\u7684 CTA\uff0c\u5438\u5f15\u7528\u6237\u8fdb\u5165\u5176\u8bbe\u8ba1\u4e2d\u5fc3\u5b89\u6392\u9884\u7ea6\u3002\u00a0<\/span><\/p>\n<p><span>\u867d\u7136\u6211\u65e0\u6cd5\u9a8c\u8bc1\u8fd9\u4e00\u70b9\uff0c\u4f46\u6211\u5e0c\u671b\u6536\u96c6\u5230\u7684\u6570\u636e\u80fd\u591f\u7528\u4e8e\u63a8\u52a8\u989d\u5916\u7684\u8425\u9500\u5de5\u4f5c\u3002\u00a0<\/span><\/p>\n<p><span>\u6700\u7ec8\uff0c\u5982\u679c\u6709\u4eba\u9009\u62e9\u4f7f\u7528\u8fd9\u4e9b\u670d\u52a1\uff0c\u6211\u9884\u8ba1\u8fd9\u4e9b\u5e73\u5747\u8ba2\u5355\u89c4\u6a21\u4f1a\u5927\u5f97\u591a\uff08\u6211\u77e5\u9053\u5bf9\u6211\u6765\u8bf4\u662f\u8fd9\u6837\uff09\uff0c\u8fd9\u4e5f\u53ef\u80fd\u662f\u4ed6\u4eec\u53ef\u4ee5\u514d\u8d39\u63d0\u4f9b\u8fd9\u4e9b\u8bbe\u8ba1\u670d\u52a1\u7684\u539f\u56e0\u3002<\/span><\/p>\n<p><strong><span>6 \u2013 \u6295\u8d44\u7ec4\u5408\u8303\u56f4\u5185\u7684\u5185\u90e8\u94fe\u63a5\u7b56\u7565<\/span><\/strong><span>\uff1a\u6211\u66fe\u53c2\u4e0e\u8fc7\u8bb8\u591a\u5c5e\u4e8e\u6295\u8d44\u7ec4\u5408\u516c\u53f8\u7684\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u3002\u5178\u578b\u7684\u65b9\u6cd5\u662f\u5411\u6295\u8d44\u7ec4\u5408\u57df\u540d\u6dfb\u52a0\u4e00\u5806\u9875\u811a\u94fe\u63a5\uff0c\u7136\u540e\u5c31\u5b8c\u4e8b\u4e86\u3002\u00a0<\/span><\/p>\n<p><span>\u8fd9\u662f\u6211\u7b2c\u4e00\u6b21\u770b\u5230\u5982\u6b64\u4e13\u6ce8\u4e8e\u5229\u7528\u5185\u90e8\u94fe\u63a5\u7ed3\u6784\u6765\u63d0\u5347\u6295\u8d44\u7ec4\u5408\u4e2d\u7684\u6240\u6709\u57df\u3002\u8fd9\u91cc\u8981\u6ce8\u610f\u7684\u91cd\u8981\u56e0\u7d20\u662f\uff0c\u5373\u4f7f\u662f\u8de8\u57df\u5185\u90e8\u94fe\u63a5\u4e5f\u5177\u6709\u9ad8\u5ea6\u76f8\u5173\u6027\uff08\u4f8b\u5982\uff0cWest Elm Kids Furniture \u2192 Pottery Barn Baby &amp; Kids Furniture\uff09\u3002<\/span><\/p>\n<p><span>\u5bf9\u51fa\u552e\u6b64<\/span><span>\u4f01\u4e1a SEO<\/span><span>\u7b56\u7565\u7684\u4eba\u8868\u793a\u795d\u8d3a\uff01<\/span><\/p>\n<h3 id=\"h-2-sitewide-secondary-navigation-menu\" class=\"wp-block-heading\"><span>2. \u7f51\u7ad9\u4e8c\u7ea7\u5bfc\u822a\u83dc\u5355<\/span><\/h3>\n<p><span>Williams Sonoma \u7f51\u7ad9\u7ec4\u5408\u4f7f\u7528\u4e86\u591a\u79cd\u5168\u5c40\u5bfc\u822a\u83dc\u5355\u3002\u6211\u5c06\u91cd\u70b9\u4ecb\u7ecd\u4e0b\u9762\u5c4f\u5e55\u622a\u56fe\u4e2d\u7684\u4e24\u79cd\u83dc\u5355\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392359 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation-800x114.png.webp\" alt=\"mark graham \u4e8c\u7ea7\u5bfc\u822a\" width=\"800\" height=\"114\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation-800x114.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation-600x85.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation-200x28.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation-768x109.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation-1536x218.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation-150x21.png.webp 150w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/mark-graham-secondary-navigation-800x114.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u5728\u9876\u90e8\uff0c\u6211\u4eec\u518d\u6b21\u770b\u5230\u4e86\u4ea7\u54c1\u7ec4\u5408\u4e2d\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u7684\u5916\u90e8\u94fe\u63a5\u5217\u8868\u3002\uff08Gap \u5728\u8fd9\u65b9\u9762\u4e5f\u505a\u5f97\u5f88\u597d\u3002\uff09<\/span><\/p>\n<p><span>\u5728\u6807\u5fd7\u7684\u6b63\u4e0b\u65b9\uff0cMark\uff06Graham \u4f7f\u7528\u4e86\u4e00\u884c\u201c\u5feb\u901f\u94fe\u63a5\u201d\uff0c\u8fd9\u4e9b\u94fe\u63a5\u4f1a\u4e0d\u65ad\u66f4\u65b0\u4ee5\u652f\u6301\u5b63\u8282\u6027\u6d3b\u52a8\u3001\u4fc3\u9500\u548c\u9500\u552e\u3001\u65b0\u4ea7\u54c1\u7c7b\u522b\u4ee5\u53ca\u5176\u4ed6\u6df1\u5c42\u94fe\u63a5\uff0c\u8fd9\u4e9b\u94fe\u63a5\u53ef\u80fd\u4e0d\u5728\u56fa\u5b9a\u5bfc\u822a\u83dc\u5355\u4e2d\uff08\u5373\uff0c\u573a\u5408\u3001\u5174\u8da3\u7b49\uff09\u51fa\u73b0\u3002<\/span><\/p>\n<p><span>\u8fd9\u662f\u4e8c\u7ea7\u5bfc\u822a\u7684\u7edd\u4f73\u793a\u4f8b\uff0c\u5b83\u4e3a\u7528\u6237\uff08\u548c\u641c\u7d22\u5f15\u64ce\uff09\u589e\u52a0\u4e86\u4ef7\u503c\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u67e5\u627e\u5546\u5e97\u3001\u8d2d\u7269\u8f66\u7b49\u3002\u00a0\u00a0<\/span><\/p>\n<h3 id=\"h-3-html-breadcrumb-navigation\" class=\"wp-block-heading\"><span>3. HTML \u9762\u5305\u5c51\u5bfc\u822a<\/span><\/h3>\n<p><span>HTML \u9762\u5305\u5c51\u5bfc\u822a\u901a\u5e38\u663e\u793a\u5728\u7c7b\u522b\u548c\u4ea7\u54c1\u9875\u9762\u7684\u9876\u90e8\u3002\u5b83\u4eec\u5305\u62ec\u4e00\u7cfb\u5217\u94fe\u63a5\uff0c\u663e\u793a\u7528\u6237\u5230\u8fbe\u5f53\u524d\u9875\u9762\u6240\u91c7\u7528\u7684\u8def\u5f84\u3002\u00a0<\/span><\/p>\n<p><span>\u5b9e\u65bd\u9762\u5305\u5c51\u5bfc\u822a<\/span><span>\u6709\u8bb8\u591a\u597d\u5904\uff1a<\/span><\/p>\n<p><span>\u5b83\u4eec\u53ef\u4ee5\u5e2e\u52a9\u7528\u6237\u4e86\u89e3\u4ed6\u4eec\u5728\u7f51\u7ad9\u4e0a\u7684\u4f4d\u7f6e\u5e76\u8f7b\u677e\u5bfc\u822a\u5230\u4ee5\u524d\u7684\u9875\u9762\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u63d0\u9ad8\u53ef\u6293\u53d6\u6027<\/span><\/strong><span>\uff1a\u9762\u5305\u5c51\u5185\u90e8\u94fe\u63a5\u53ef\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u53d1\u73b0\u548c\u6293\u53d6\u60a8\u7f51\u7ad9\u4e0a\u7684\u9875\u9762\uff0c\u5e76\u6709\u52a9\u4e8e\u6700\u5927\u9650\u5ea6\u5730\u51cf\u5c11\u5b64\u7acb\u9875\u9762\u3002\u8fd9\u53ef\u4ee5\u63d0\u9ad8\u60a8\u7684\u7f51\u7ad9\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u7684\u6574\u4f53\u53ef\u89c1\u6027\u3002<\/span><\/li>\n<li><strong><span>\u589e\u5f3a\u7528\u6237\u4f53\u9a8c<\/span><\/strong><span>\uff1a\u9762\u5305\u5c51\u5185\u90e8\u94fe\u63a5\u53ef\u4ee5\u8ba9\u7528\u6237\u66f4\u8f7b\u677e\u5730\u6d4f\u89c8\u548c\u627e\u5230\u4ed6\u4eec\u6b63\u5728\u5bfb\u627e\u7684\u4fe1\u606f\uff0c\u4ece\u800c\u6539\u5584\u60a8\u7f51\u7ad9\u7684\u7528\u6237\u4f53\u9a8c\u3002\u8fd9\u53ef\u4ee5\u589e\u52a0\u60a8\u7f51\u7ad9\u7684\u53c2\u4e0e\u5ea6\uff0c\u8fd8\u53ef\u4ee5\u5e2e\u52a9\u63d0\u9ad8\u60a8\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u7684\u6392\u540d\u3002<\/span><\/li>\n<li><strong><span>\u63d0\u9ad8\u76f8\u5173\u6027\uff1a\u901a\u8fc7\u4f7f\u7528\u5185\u90e8\u9762\u5305\u5c51\u94fe\u63a5\u6765\u663e\u793a\u60a8\u7f51\u7ad9\u4e0a\u4e0d\u540c\u9875\u9762\u4e4b\u95f4\u7684\u5173\u7cfb\uff0c\u60a8\u53ef\u4ee5\u5e2e\u52a9\u641c\u7d22\u5f15\u64ce\u4e86\u89e3\u60a8\u9875\u9762\u7684\u7f51\u7ad9\u7ed3\u6784 &#8211; \u5c24\u5176\u662f\u5728\u4f7f\u7528<\/span><\/strong><span>\u9762\u5305\u5c51\u6a21\u5f0f<\/span><span>\u6807\u8bb0\u65f6\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u4e00\u4e2a\u5b8c\u7f8e\u7684\u4f8b\u5b50\u662f Williams Sonoma \u5229\u7528\u9762\u5305\u5c51\u5bfc\u822a\u6839\u636e\u6211\u5bf9\u540c\u4e00\u4ea7\u54c1\u7684\u5bfc\u822a\u8def\u5f84\u5efa\u7acb\u5230\u91cd\u8981\u7c7b\u522b\u9875\u9762\u7684\u81ea\u7136\u5185\u90e8\u94fe\u63a5\uff1a<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392360 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-brand-breadcrumb.png.webp\" alt=\"\u5a01\u5ec9\u59c6\u65af\u7d22\u8bfa\u739b oxo \u54c1\u724c\u9762\u5305\u5c51\" width=\"786\" height=\"98\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-brand-breadcrumb.png.webp 786w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-brand-breadcrumb-600x75.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-brand-breadcrumb-200x25.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-brand-breadcrumb-768x96.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-brand-breadcrumb-150x19.png.webp 150w\" data-lazy-sizes=\"(max-width: 786px) 100vw, 786px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-brand-breadcrumb.png.webp\" data-ll-status=\"loaded\" \/><figcaption class=\"wp-element-caption\"><span>Williams Sonoma \u7684\u201cOXO\u201d\u54c1\u724c\u9762\u5305\u5c51<\/span><\/figcaption><\/figure>\n<\/div>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392361 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-mandoline-slicers-breadcrumb.png.webp\" alt=\"Williams Sonoma \u7684\u66fc\u9640\u6797\u5207\u7247\u673a\u9762\u5305\u5c51\" width=\"980\" height=\"104\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-mandoline-slicers-breadcrumb.png.webp 980w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-mandoline-slicers-breadcrumb-600x64.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-mandoline-slicers-breadcrumb-800x85.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-mandoline-slicers-breadcrumb-200x21.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-mandoline-slicers-breadcrumb-768x82.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-mandoline-slicers-breadcrumb-150x16.png.webp 150w\" data-lazy-sizes=\"(max-width: 980px) 100vw, 980px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-mandoline-slicers-breadcrumb.png.webp\" data-ll-status=\"loaded\" \/><figcaption class=\"wp-element-caption\"><span>Williams Sonoma \u7684\u201c\u66fc\u9640\u6797\u5207\u7247\u673a\u201d\u9762\u5305\u5c51<\/span><\/figcaption><\/figure>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392362 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-all-food-prep-tools-breadcrumb.png.webp\" alt=\"Williams Sonoma \u7684\u6240\u6709\u98df\u7269\u51c6\u5907\u5de5\u5177\u9762\u5305\u5c51\" width=\"1012\" height=\"104\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-all-food-prep-tools-breadcrumb.png.webp 1012w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-all-food-prep-tools-breadcrumb-600x62.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-all-food-prep-tools-breadcrumb-800x82.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-all-food-prep-tools-breadcrumb-200x21.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-all-food-prep-tools-breadcrumb-768x79.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-all-food-prep-tools-breadcrumb-150x15.png.webp 150w\" data-lazy-sizes=\"(max-width: 1012px) 100vw, 1012px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/williams-sonoma-oxo-all-food-prep-tools-breadcrumb.png.webp\" data-ll-status=\"loaded\" \/><figcaption class=\"wp-element-caption\"><span>Williams Sonoma \u7684\u201c\u6240\u6709\u98df\u7269\u51c6\u5907\u5de5\u5177\u201d\u9762\u5305\u5c51<\/span><\/figcaption><\/figure>\n<h3 id=\"h-4-html-sitemap\" class=\"wp-block-heading\"><span>4. HTML \u7ad9\u70b9\u5730\u56fe<\/span><\/h3>\n<p><span>HTML \u7ad9\u70b9\u5730\u56fe\u662f\u5217\u51fa\u60a8\u7f51\u7ad9\u4e0a\u7684\u6240\u6709\u9875\u9762\u5e76\u63d0\u4f9b\u8fd9\u4e9b\u9875\u9762\u7684\u94fe\u63a5\u7684\u9875\u9762\u3002<\/span><\/p>\n<p><span>\u4f8b\u5982\uff0c\u60a8\u53ef\u4ee5\u5728\u60a8\u7684\u7f51\u7ad9\u4e0a\u5305\u542b\u4e00\u4e2a\u7ad9\u70b9\u5730\u56fe\uff0c\u5217\u51fa\u60a8\u7f51\u7ad9\u4e0a\u7684\u6240\u6709\u9875\u9762\u5e76\u63d0\u4f9b\u8fd9\u4e9b\u9875\u9762\u7684\u94fe\u63a5\uff0c\u6216\u8005\u60a8\u53ef\u4ee5\u4f7f\u7528\u5185\u90e8\u94fe\u63a5\u6765\u7a81\u51fa\u663e\u793a\u60a8\u7f51\u7ad9\u4e0a\u6700\u91cd\u8981\u7684\u9875\u9762\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392363 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap.png.webp\" alt=\"Pottery Barn html \u7ad9\u70b9\u5730\u56fe\" width=\"2048\" height=\"1257\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-551x338.png.webp 551w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-800x491.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-184x113.png.webp 184w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-768x471.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-1536x943.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-150x92.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u521b\u5efa\u4e00\u4e2a\u7ed3\u6784\u826f\u597d\u7684 HTML \u7ad9\u70b9\u5730\u56fe\u5e76\u4ece\u9875\u811a\u94fe\u63a5\u5230\u5b83\uff08\u5c31\u50cf Pottery Barn Kids \u6240\u505a\u7684\u90a3\u6837\uff09\uff0c\u786e\u4fdd\u5927\u591a\u6570\u7ad9\u70b9\u9875\u9762\u53ea\u9700\u5355\u51fb\u51e0\u4e0b\u5373\u53ef\u8bbf\u95ee\uff0c\u8fd9\u6709\u52a9\u4e8e\u7528\u6237\u53ef\u8bbf\u95ee\u6027\u548c SEO\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392364 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link.png.webp\" alt=\"Pottery Barn html \u7ad9\u70b9\u5730\u56fe\u9875\u811a\u94fe\u63a5\" width=\"2048\" height=\"931\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link-600x273.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link-800x364.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link-200x91.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link-768x349.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link-1536x698.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link-150x68.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-html-sitemap-footer-link.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u7531\u4e8e\u641c\u7d22\u5f15\u64ce\u4ee5\u987a\u5e8f\u7684\u65b9\u5f0f\u6293\u53d6\u7f51\u7ad9\u5e76\u9075\u5faa\u4e0a\u4e0b\u6587\u63d0\u793a\uff0c\u56e0\u6b64\u62e5\u6709\u4e00\u4e2a\u94fe\u63a5\u5230\u7f51\u7ad9\u4e3b\u8981\u9875\u9762\u548c\u6b21\u8981\u9875\u9762\u7684\u5355\u4e2a\u9875\u9762\u662f\u6709\u76ca\u7684\u3002<\/span><\/p>\n<p><span>\u8fd9\u5bf9\u4e8e\u5bfb\u627e\u60a8\u7f51\u7ad9\u4e0a\u7684\u7279\u5b9a\u9875\u9762\u7684\u7528\u6237\u5f88\u6709\u5e2e\u52a9\uff0c\u5e76\u6709\u52a9\u4e8e\u641c\u7d22\u5f15\u64ce\u53d1\u73b0\u548c\u6293\u53d6\u60a8\u7f51\u7ad9\u4e0a\u7684\u6240\u6709\u9875\u9762\u3002<\/span><\/p>\n<p><span>\u521b\u5efa\u540e\uff0c\u5fc5\u987b\u7ef4\u62a4\u7f51\u7ad9\u4e0a\u66f4\u65b0\u7684 HTML \u7ad9\u70b9\u5730\u56fe\uff0c\u4ee5\u786e\u4fdd\u7528\u6237\u548c\u641c\u7d22\u5f15\u64ce\u53ef\u4ee5\u901a\u8fc7\u6700\u5c11\u7684\u5bfc\u822a\u5230\u8fbe\u4efb\u4f55\u9875\u9762\u3002<\/span><\/p>\n<h2 id=\"h-in-content-internal-linking-best-practices\" class=\"wp-block-heading\"><span>\u5185\u5bb9\u5185\u90e8\u94fe\u63a5\u6700\u4f73\u5b9e\u8df5<\/span><\/h2>\n<p><span>\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u4ee5\u7f3a\u4e4f\u5185\u5bb9\u800c\u81ed\u540d\u662d\u8457\u2014\u2014\u5c24\u5176\u662f\u7c7b\u522b\u548c\u5b50\u7c7b\u522b\u9875\u9762\u3002\u56e0\u6b64\uff0c\u53ef\u4ee5\u8bf4\u5176\u4e2d\u4e00\u4e9b\u793a\u4f8b\u672c\u8d28\u4e0a\u662f\u201c\u5bfc\u822a\u201d\u7684\u3002<\/span><\/p>\n<p><span>\u7136\u800c\uff0c\u6211\u53ef\u80fd\u4f1a\u4e89\u8fa9\u8bf4\uff0c\u8fd9\u4e9b\u5b9e\u73b0\u5bf9\u4e8e\u5bfc\u822a\u76ee\u7684\u6765\u8bf4\u4e0d\u592a\u201c\u6807\u51c6\u201d\uff0c\u5e76\u4e14\u901a\u5e38\u57cb\u5728\u9875\u9762\u7684\u5e95\u90e8\uff08\u901a\u5e38\u4e3a\u7c7b\u522b\u9875\u9762\u6dfb\u52a0\u5185\u5bb9\uff09\u3002<\/span><\/p>\n<h3 id=\"h-5-supporting-category-page-content\" class=\"wp-block-heading\"><span>5. \u652f\u6301\u5206\u7c7b\u9875\u9762\u5185\u5bb9<\/span><\/h3>\n<p><span>\u6709\u5f88\u591a\u65b9\u6cd5\u53ef\u4ee5\u5728\u7c7b\u522b\u9875\u9762\u4e0a\u6784\u5efa\u652f\u6301\u5185\u5bb9\u2014\u2014\u8fd9\u53ef\u4ee5\u662f\u4e00\u7bc7\u5355\u72ec\u7684\u6587\u7ae0\u3002<\/span><\/p>\n<p><span>\u5728\u4e0b\u9762\u7684\u4f8b\u5b50\u4e2d\uff0cWest Elm \u5728\u5176\u7c7b\u522b\u9875\u9762\u7684\u5e95\u90e8\u6dfb\u52a0\u4e86\u4e00\u4e9b\u652f\u6301\u6bb5\u843d\uff0c\u5e76\u9644\u52a0\u4e86\u6807\u9898\u6807\u7b7e\u548c\u5185\u5bb9\uff0c\u4e3a\u7528\u6237\u4f53\u9a8c\u589e\u52a0\u4e86\u4ef7\u503c\u3002\u00a0<\/span><\/p>\n<p><span>\u5728\u8fd9\u4e9b\u5185\u5bb9\u4e2d\uff0c\u5b83\u4eec\u81ea\u7136\u5305\u542b\u6307\u5411\u5176\u4ed6\u7c7b\u522b\u548c\u5b50\u7c7b\u522b\u9875\u9762\u3001\u5355\u4e2a\u4ea7\u54c1\u9875\u9762\u751a\u81f3\u6709\u610f\u4e49\u7684\u6559\u80b2\/\u535a\u5ba2\u5185\u5bb9\u7684\u94fe\u63a5\u3002\u00a0<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392365 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking-800x466.png.webp\" alt=\"west elm \u5185\u5bb9\u5185\u90e8\u94fe\u63a5\" width=\"800\" height=\"466\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking-800x466.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking-581x338.png.webp 581w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking-194x113.png.webp 194w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking-768x447.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking-1536x894.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking-150x87.png.webp 150w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-in-content-internal-linking-800x466.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<h3 id=\"h-6-internal-linking-modules\" class=\"wp-block-heading\"><span>6. \u5185\u90e8\u94fe\u63a5\u6a21\u5757<\/span><\/h3>\n<p><span>\u5728\u652f\u6301\u9875\u9762\u5185\u5bb9\u4e0a\u65b9\uff0cPottery Barn\u3001Mark &amp; Graham \u548c West Elm \u4f7f\u7528\u4e86\u4e00\u884c\u76f8\u5173\u641c\u7d22\uff08<\/span><span>\u5728\u6b64\u5904\u9605\u8bfb\u6709\u5173\u5185\u90e8\u94fe\u63a5\u6a21\u5757\u7684<\/span><span>\u66f4\u591a\u4fe1\u606f\uff09\u3002<\/span><\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392366 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches.png.webp\" alt=\"Pottery Barn \u76f8\u5173\u641c\u7d22\" width=\"2048\" height=\"250\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches-600x73.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches-800x98.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches-200x24.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches-768x94.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches-1536x187.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches-150x18.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-related-searches.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><span>Pottery Barn Kids \u5728\u9875\u811a\u6b63\u4e0a\u65b9\u4f7f\u7528\u4e86\u540c\u4e00\u884c\u3002<\/span><\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392367 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches.png.webp\" alt=\"Pottery Barn Kids \u76f8\u5173\u641c\u7d22\" width=\"2048\" height=\"250\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches-600x73.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches-800x98.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches-200x24.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches-768x94.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches-1536x188.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches-150x18.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-related-searches.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><span>\u5728\u6240\u6709\u60c5\u51b5\u4e0b\uff0c\u8fd9\u4e9b\u6587\u672c\u94fe\u63a5\u90fd\u91c7\u7528\u6307\u5411\u5b50\u7c7b\u522b\u548c\u4ea7\u54c1\u8be6\u7ec6\u4fe1\u606f\u9875\u9762 (PDP) \u7684\u957f\u5c3e\u5bcc\u542b\u5173\u952e\u8bcd\u7684\u5185\u90e8\u94fe\u63a5\u7684\u5f62\u5f0f\u3002<\/span><\/p>\n<p><span>\u4ece\u4e0a\u9762\u7684\u4f8b\u5b50\u4e2d\u53ef\u4ee5\u770b\u51fa\uff0c\u8fd9\u4e3a\u56f4\u7ed5\u989c\u8272\u3001\u7eb9\u7406\u751a\u81f3\u5c3a\u5bf8\u7684\u9875\u9762\u6784\u5efa\u4e30\u5bcc\u7684\u951a\u6587\u672c\u94fe\u63a5\u63d0\u4f9b\u4e86\u673a\u4f1a\u2014\u2014\u5bf9\u4e8e\u90a3\u4e9b\u957f\u5c3e\u4f46\u9ad8\u8d28\u91cf\u7684\u641c\u7d22\u6765\u8bf4\u975e\u5e38\u6709\u4ef7\u503c\u3002<\/span><\/p>\n<h3 id=\"h-7-related-products-browsing\" class=\"wp-block-heading\"><span>7. \u76f8\u5173\u4ea7\u54c1\/\u6d4f\u89c8<\/span><\/h3>\n<p><span>\u7535\u5b50\u5546\u52a1 SEO 101 \u9700\u8981\u67d0\u79cd\u76f8\u5173\u4ea7\u54c1\u5c0f\u90e8\u4ef6\u3002\u8fd9\u53ef\u4ee5\u5e2e\u52a9\u7528\u6237\u53d1\u73b0\u4ed6\u4eec\u53ef\u80fd\u611f\u5174\u8da3\u7684\u5176\u4ed6\u4ea7\u54c1\uff0c\u5e76\u4e14\u662f\u5185\u90e8\u94fe\u63a5\u5efa\u8bbe\u7684\u57fa\u7840\u7b56\u7565\u4e4b\u4e00\u3002<\/span><\/p>\n<p><span>\u7136\u800c\uff0c\u4f20\u7edf\u4e0a\u53ea\u4fdd\u7559\u5728\u4ea7\u54c1\u8be6\u7ec6\u4fe1\u606f\u9875\u9762\u7684\u5185\u5bb9\u5df2\u6269\u5c55\u5230\u7c7b\u522b\u9875\u9762\uff0c\u751a\u81f3\u76f8\u5173\u4ea7\u54c1\u7684\u201c\u7c7b\u578b\u201d\u4e5f\u5448\u6307\u6570\u7ea7\u589e\u957f\u3002\u00a0<\/span><\/p>\n<p><span>\u4f8b\u5982\uff0cWilliams Sonoma \u4f7f\u7528\u6807\u51c6\u7684\u201c\u76f8\u5173\u4ea7\u54c1\u201d\u00a0<\/span><em><span>\uff0c<\/span><\/em><em>\u00a0<\/em><span>\u800c Pottery Barn\u5728\u5176\u7c7b\u522b\u9875\u9762\u4e0a\u00a0\u4f7f\u7528\u201c\u4e3a\u60a8\u7cbe\u9009\u201d\u5c0f\u90e8\u4ef6\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392368 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related.png.webp\" alt=\"Pottery Barn \u7c7b\u522b\u76f8\u5173\" width=\"2048\" height=\"705\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related-600x207.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related-800x276.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related-200x69.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related-768x265.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related-1536x529.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related-150x52.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-category-related.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u5728\u4ea7\u54c1\u8be6\u7ec6\u4fe1\u606f\u9875\u9762\u4e0a\uff0c\u6b64\u5b9e\u73b0\u6269\u5c55\u5230\u5404\u79cd\u5404\u6837\u7684\u5b9e\u73b0\u548c\u540d\u79f0\uff0c\u901a\u5e38\u8f6e\u64ad\u4e2d\u6bcf\u9875\u6709\u591a\u884c\uff0c\u4ece\u800c\u5141\u8bb8\u6bcf\u9875\u6709\u66f4\u5e7f\u6cdb\u7684\u5185\u90e8\u94fe\u63a5\u5217\u8868\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u201c\u4eba\u4eec\u8fd8\u770b\u8fc7\u201d (Pottery Barn Kids)<\/span><\/li>\n<li><span>\u201c\u4eba\u4eec\u8fd8\u4e70\u4e86\u201d\uff08Pottery Barn Kids\uff09<\/span><\/li>\n<li><span>\u201c\u6b64\u7cfb\u5217\u8fd8\u5305\u62ec\u201d (Pottery Barn)<\/span><\/li>\n<li><span>\u201c\u642d\u914d\u5f97\u5f88\u597d\u201d\uff08West Elm\uff09<\/span><\/li>\n<li><span>\u201c\u4eba\u4eec\u8fd8\u6d4f\u89c8\u8fc7\u201d \uff08West Elm\uff09<\/span><\/li>\n<li><span>\u201c\u987e\u5ba2\u8fd8\u6d4f\u89c8\u4e86\u201d (Williams Sonoma)<\/span><\/li>\n<li><span>\u201c\u987e\u5ba2\u4e5f\u8d2d\u4e70\u4e86\u201d (Williams Sonoma)<\/span><\/li>\n<li><span>\u201c\u76f8\u5173\u4ea7\u54c1\u201d (Williams Sonoma)<\/span><\/li>\n<li><span>\u201c\u4f60\u53ef\u80fd\u8fd8\u4f1a\u559c\u6b22\u201d\uff08\u590d\u5174\uff09<\/span><\/li>\n<li><span>\u8fd8\u6709\u66f4\u591a\uff01<\/span><\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392370 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products.png.webp\" alt=\"Pottery Barn Kids PDP \u76f8\u5173\u4ea7\u54c1\" width=\"2048\" height=\"1382\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products-501x338.png.webp 501w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products-800x540.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products-167x113.png.webp 167w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products-768x518.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products-1536x1036.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products-150x101.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-kids-pdp-related-products.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u8fd9\u4e9b\u94fe\u63a5\u5bf9\u4e8e\u4ea4\u53c9\u9500\u552e\u3001\u8ffd\u52a0\u9500\u552e\u4ee5\u53ca\u6241\u5e73\u5316\u6574\u4f53\u7f51\u7ad9\u67b6\u6784\u975e\u5e38\u6709\u4ef7\u503c\u3002<\/span><\/p>\n<h3 id=\"h-8-product-attributes\" class=\"wp-block-heading\"><span>8. \u4ea7\u54c1\u5c5e\u6027<\/span><\/h3>\n<p><span>\u5f53\u9762\u5305\u5c51\u53ef\u80fd\u65e0\u6cd5\u5b9e\u73b0\u65f6\uff0c\u4ea7\u54c1\u5c5e\u6027\u53ef\u4ee5\u586b\u8865\u7a7a\u767d\u3002<\/span><\/p>\n<p><span>\u5f53\u4e24\u8005\u53ef\u4ee5\u4f7f\u7528\u65f6\uff0c\u5b83\u4eec\u53ef\u4ee5\u4e92\u76f8\u6709\u6548\u8865\u5145\uff0c\u5e76\u53ef\u4ee5\u5f15\u7528\u4ea7\u54c1\u53ef\u80fd\u5177\u6709\u7684\u4efb\u4f55\/\u6240\u6709\u5c5e\u6027\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u5c3a\u5bf8<\/span><\/li>\n<li><span>\u98ce\u683c<\/span><\/li>\n<li><span>\u989c\u8272<\/span><\/li>\n<li><span>\u54c1\u724c<\/span><\/li>\n<li><span>\u5473\u9053<\/span><\/li>\n<li><span>\u8d28\u5730<\/span><\/li>\n<\/ul>\n<p><span>\u867d\u7136\u8fd9\u79cd\u7c7b\u578b\u7684\u5185\u90e8\u94fe\u63a5\u53ef\u80fd\u5728\u5176\u4ed6\u7f51\u7ad9\u4e0a\u5c55\u793a\u5f97\u66f4\u597d\uff08\u8bf7\u67e5\u770b REI.com\uff09\uff0c\u4f46\u6211\u80fd\u591f\u5728 West Elm \u4e0a\u627e\u5230\u4e00\u4e2a\u8fd9\u6837\u7684\u4f8b\u5b50\uff1a<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392371 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes.png.webp\" alt=\"west elm \u4ea7\u54c1\u5c5e\u6027\" width=\"2048\" height=\"437\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes-600x128.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes-800x171.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes-200x43.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes-768x164.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes-1536x328.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes-150x32.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/west-elm-product-attributes.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u5728\u672c\u4f8b\u4e2d\uff0c\u201c\u4e86\u89e3\u66f4\u591a\u201d\u94fe\u63a5\u5230 Scout Regalia \u7684\u534f\u4f5c\u9875\u9762\u3002\u6211\u8ba4\u4e3a\u53ef\u4ee5\u5728\u8fd9\u91cc\u5b9e\u73b0\u66f4\u597d\u7684\u951a\u6587\u672c\u3002<\/span><\/p>\n<p><span>\u5728\u96c6\u4f53\u7f51\u7ad9\u4e0a\uff0c\u6709\u66f4\u5e7f\u6cdb\u7684\u673a\u4f1a\u5229\u7528\u4ea7\u54c1\u8be6\u7ec6\u4fe1\u606f\u9875\u9762\u4e0a\u7684\u534f\u4f5c\u548c\u54c1\u724c\u9875\u9762\u4e4b\u95f4\u7684\u4e92\u8fde\u3002<\/span><\/p>\n<h3 id=\"h-9-user-generated-content-ugc\" class=\"wp-block-heading\"><span>9.\u7528\u6237\u751f\u6210\u5185\u5bb9\uff08UGC\uff09<\/span><\/h3>\n<p><span>UGC \u5185\u5bb9\u6709\u591a\u79cd\u5f62\u5f0f\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u8bc4\u8bba\u3002<\/span><\/li>\n<li><span>\u611f\u8a00\u3002<\/span><\/li>\n<li><span>\u95ee\u7b54\u3002<\/span><\/li>\n<\/ul>\n<p><span>Williams Sonoma \u7684 SEO \u7b56\u7565\u5f88\u96be\u6311\u51fa\u6bdb\u75c5\u3002\u7136\u800c\uff0c\u8fd9\u53ef\u80fd\u662f\u4e00\u4e2a\u5b58\u5728\u91cd\u5927\u673a\u9047\u7684\u9886\u57df\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-392372 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc.png.webp\" alt=\"\u9676\u5668\u8c37\u4ed3 ugc\" width=\"2048\" height=\"764\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc.png.webp 2048w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc-600x224.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc-800x298.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc-200x75.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc-768x287.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc-1536x573.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc-150x56.png.webp 150w\" data-lazy-sizes=\"(max-width: 2048px) 100vw, 2048px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2023\/01\/pottery-barn-ugc.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u5728\u4e0a\u9762\u7684\u4f8b\u5b50\u4e2d\uff0cPottery Barn \u5458\u5de5\u5bf9\u4e00\u6761\u5e26\u6709\u88f8\u9732 URL \u7684\u8bc4\u8bba\u7559\u4e0b\u4e86\u56de\u590d\u3002\u4f46\u662f\uff0c\u8be5\u94fe\u63a5\u4e0d\u53ef\u70b9\u51fb\u3002\u00a0<\/span><\/p>\n<p><span>\u4e00\u822c\u6765\u8bf4\uff0c\u8de8\u57df\u7684\u95ee\u7b54\u90e8\u5206\u4e3a\u5185\u90e8\u94fe\u63a5\u81ea\u52a8\u5316\u63d0\u4f9b\u4e86\u8bb8\u591a\u673a\u4f1a\u3002\u00a0<\/span><\/p>\n<h2 id=\"h-what-are-general-internal-linking-best-practices\" class=\"wp-block-heading\"><span>\u4e00\u822c\u5185\u90e8\u94fe\u63a5\u7684\u6700\u4f73\u5b9e\u8df5\u662f\u4ec0\u4e48\uff1f<\/span><\/h2>\n<p><span>\u73b0\u5728\u60a8\u5df2\u7ecf\u4e86\u89e3\u4e86\u4e3a\u4ec0\u4e48<\/span><strong><span>\u4ee5\u53ca<\/span><\/strong><span>\u5728<\/span><strong><span>\u4f55\u5904<\/span><\/strong><span>\u5408\u5e76\u5185\u90e8\u94fe\u63a5\uff0c\u60a8\u53ef\u80fd\u4f1a\u60f3\u77e5\u9053\u201c\u505a\u4ec0\u4e48\u201d\u548c\u201c\u5982\u4f55\u505a\u201d\u3002\u00a0<\/span><\/p>\n<p><span>\u5927\u91cf\u6587\u7ae0\u5f88\u597d\u5730\u6982\u8ff0\u4e86\u8fd9\u4e9b\u5185\u90e8\u94fe\u63a5\u6700\u4f73\u5b9e\u8df5\uff0c\u5305\u62ec<\/span><span>Moz<\/span><span>\u3001<\/span><span>Semrush<\/span><span>\uff0c\u5f53\u7136\u8fd8\u6709<\/span><span>Google<\/span><span>\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u5efa\u8bae\u60a8\u6df1\u5165\u7814\u7a76\u4e0a\u9762\u7684\u94fe\u63a5\uff0c\u4ee5\u83b7\u5f97\u66f4\u8be6\u7ec6\u7684\u5206\u6790\u3002\u5728\u6211\u770b\u6765\uff0c\u4ee5\u4e0b\u662f\u4e94\u4e2a\u6700\u91cd\u8981\u7684\u5185\u90e8\u94fe\u63a5\u6700\u4f73\u5b9e\u8df5\uff08\u65e0\u7279\u5b9a\u987a\u5e8f\uff09\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><span>\u94fe\u63a5\u5230\u6df1\u5c42\u9875\u9762\u3002<\/span><\/li>\n<li><span>\u4f7f\u7528\u63cf\u8ff0\u6027\u951a\u6587\u672c\u3002<\/span><\/li>\n<li><span>\u94fe\u63a5\u5230\u76f8\u5173\/\u76f8\u5173\u9875\u9762\u3002<\/span><\/li>\n<li><span>\u94fe\u63a5\u5230 URL \u7684\u89c4\u8303\u7248\u672c\u3002<\/span><\/li>\n<li><span>\u4e0d\u8981\u5728\u591a\u4e2a\u9875\u9762\u4e0a\u4f7f\u7528\u76f8\u540c\u7684\u951a\u6587\u672c\u3002<\/span><\/li>\n<\/ul>\n<h2 id=\"h-how-do-i-implement-internal-linking-on-my-ecommerce-site\" class=\"wp-block-heading\"><span>\u5982\u4f55\u5728\u6211\u7684\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u4e0a\u5b9e\u73b0\u5185\u90e8\u94fe\u63a5\uff1f<\/span><\/h2>\n<p><span>\u5176\u4e2d\u5927\u90e8\u5206\u53ef\u80fd\u9700\u8981\u4e00\u4e9b\u8270\u82e6\u7684\u5de5\u4f5c\u4ee5\u53ca\u4e0e\u5f00\u53d1\u56e2\u961f\u7684\u5408\u4f5c\u624d\u80fd\u6709\u6548\u5730\u5b9e\u65bd\u8fd9\u4e9b\u7b56\u7565\u3002<\/span><\/p>\n<p><span>\u6700\u5212\u7b97\uff08\u4e5f\u53ef\u80fd\u662f\u4ed8\u51fa\u6700\u591a\u52aa\u529b\uff09\u7684\u5b9e\u73b0\u65b9\u5f0f\u662f\u5185\u90e8\u94fe\u63a5\u6a21\u5757\u3002\u6211\u5728\u4e0a\u9762\u63d0\u4f9b\u4e86\u94fe\u63a5\uff0c\u4f46\u6211\u5f3a\u70c8\u5efa\u8bae\u9605\u8bfb<\/span><span>Holly Miller Anderson \u7684\u8fd9\u7bc7\u6587\u7ae0<\/span><span>\u4ee5\u4e86\u89e3\u66f4\u591a\u8be6\u7ec6\u4fe1\u606f\u3002<\/span><\/p>\n<p><span>\u6216\u8005\uff0c\u5ba1\u6838\u60a8\u73b0\u6709\u7684\u5185\u90e8\u94fe\u63a5\u4ee5\u786e\u5b9a\u54ea\u4e9b\u9875\u9762\u53ef\u4ee5\u4ece\u589e\u52a0\u5185\u90e8\u94fe\u63a5\u4e2d\u53d7\u76ca\u59cb\u7ec8\u662f\u4e00\u4e2a\u5f88\u597d\u7684\u8d77\u70b9\u3002<\/span><\/p>\n<p><span>\u4fdd\u7f57\u00b7\u590f\u76ae\u7f57 (Paul Shapiro) \u5c06\u8fd9\u4e2a\u8fc7\u7a0b\u5b9a\u4e49\u4e3a\u786e\u5b9a\u201c<\/span><span>\u5185\u90e8 PageRank<\/span><span>\u00a0\u201d\uff0c\u8fd9\u662f\u4e00\u79cd\u667a\u80fd\u7684\u601d\u8003\u65b9\u5f0f\u3002<\/span><\/p>\n<p><span>\u65e0\u8bba\u4f60\u5982\u4f55\u5b9a\u4e49\u5b83\uff0c\u8fd9\u6b21\u7ec3\u4e60\u7684\u7ed3\u679c\u65e0\u7591\u5c06\u4e3a\u4f60\u63d0\u4f9b\u6709\u4ef7\u503c\u7684\u89c1\u89e3\u3002<\/span><\/p>\n<h2 id=\"h-maximizing-internal-linking-for-ecommerce\" class=\"wp-block-heading\"><span>\u6700\u5927\u5316\u7535\u5b50\u5546\u52a1\u7684\u5185\u90e8\u94fe\u63a5<\/span><\/h2>\n<p><span>\u5185\u90e8\u94fe\u63a5\u662f\u4efb\u4f55\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u7684\u4e00\u4e2a\u91cd\u8981\u65b9\u9762\u3002\u00a0<\/span><\/p>\n<p><span>\u901a\u8fc7\u9075\u5faa\u672c\u6587\u8ba8\u8bba\u7684\u6700\u4f73\u5b9e\u8df5\uff0c\u60a8\u53ef\u4ee5\u786e\u4fdd\u60a8\u7684\u7f51\u7ad9\u6613\u4e8e\u7528\u6237\u6d4f\u89c8\u4e14\u9488\u5bf9\u641c\u7d22\u5f15\u64ce\u8fdb\u884c\u4e86\u4f18\u5316\u3002\u00a0<\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u4e86\u89e3\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u5185\u90e8\u94fe\u63a5\u9875\u9762\u7684\u4e5d\u79cd\u6700\u4f73\u5b9e\u8df5\uff0c\u4ee5\u53ca\u7535\u5b50\u5546\u52a1 SEO \u505a\u5f97\u597d\u7684\u6848\u4f8b\u3002 \u5185\u90e8\u94fe\u63a5\u662f\u4efb\u4f55\u7f51\u7ad9\u7684\u5173\u952e\u65b9\u9762 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1133","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1133"}],"version-history":[{"count":2,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1133\/revisions"}],"predecessor-version":[{"id":1184,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1133\/revisions\/1184"}],"wp:attachment":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1133"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}