{"id":1339,"date":"2025-02-05T04:26:52","date_gmt":"2025-02-04T20:26:52","guid":{"rendered":"http:\/\/www.gmail10000.com\/blog\/?p=1339"},"modified":"2025-02-05T04:27:11","modified_gmt":"2025-02-04T20:27:11","slug":"%e5%a6%82%e4%bd%95%e5%9c%a8%e4%ba%ba%e5%b7%a5%e6%99%ba%e8%83%bd%e9%a9%b1%e5%8a%a8%e7%9a%84%e6%90%9c%e7%b4%a2%e5%b9%bf%e5%91%8a%e6%97%b6%e4%bb%a3%e5%8f%96%e5%be%97%e6%88%90%e5%8a%9f","status":"publish","type":"post","link":"http:\/\/www.gmail10000.com\/blog\/?p=1339","title":{"rendered":"\u5982\u4f55\u5728\u4eba\u5de5\u667a\u80fd\u9a71\u52a8\u7684\u641c\u7d22\u5e7f\u544a\u65f6\u4ee3\u53d6\u5f97\u6210\u529f"},"content":{"rendered":"<div class=\"bialty-container\">\n<p><span>\u4eba\u5de5\u667a\u80fd (AI) \u6b63\u5728\u6539\u53d8<\/span><a href=\"https:\/\/searchengineland.com\/guide\/what-is-paid-search\"><span>PPC<\/span><\/a><span>\u5e7f\u544a\u7684\u65b9\u65b9\u9762\u9762\uff0c\u4ece\u521b\u610f\u8d44\u4ea7\u5230\u53d7\u4f17\u5b9a\u4f4d\u3001\u62a5\u544a\u548c\u6301\u7eed\u4f18\u5316\u3002<\/span><\/p>\n<p><span>\u968f\u7740\u6cd5\u5b66\u7855\u58eb\u5b66\u4f4d\u4f5c\u4e3a\u4f20\u7edf\u641c\u7d22\u7684\u66ff\u4ee3\u54c1\u800c\u5174\u8d77\uff0c\u6211\u4eec\u4e5f\u76ee\u7779\u4e86\u8c37\u6b4c\u641c\u7d22\u4e1a\u52a1\u7684\u5de8\u5927\u98a0\u8986\u3002\u00a0<\/span><\/p>\n<p><span>\u672c\u6587\u63a2\u8ba8\u4e86\u6700\u65b0\u7684\u8d8b\u52bf\u3001\u5de5\u5177\u548c\u7b56\u7565\uff0c\u4ee5\u5e2e\u52a9\u60a8\u9a7e\u9a6d\u4e0d\u65ad\u53d8\u5316\u7684\u641c\u7d22\u683c\u5c40\uff0c\u5e76\u5229\u7528\u4eba\u5de5\u667a\u80fd\u4f5c\u4e3a\u8f85\u52a9\u9a7e\u9a76\u6765\u63d0\u9ad8\u4ed8\u8d39\u5a92\u4f53\u7684\u6548\u679c\u3002<\/span><\/p>\n<h2 id=\"h-ai-s-impact-on-paid-media-strategy\" class=\"wp-block-heading\"><span>\u4eba\u5de5\u667a\u80fd\u5bf9\u4ed8\u8d39\u5a92\u4f53\u7b56\u7565\u7684\u5f71\u54cd<\/span><\/h2>\n<p><span>\u8fc7\u53bb\u5341\u5e74\uff0c\u4eba\u5de5\u667a\u80fd\u5bf9\u4ed8\u8d39\u5a92\u4f53\u7684\u98a0\u8986\u6027\u8d85\u8fc7\u4e86\u6570\u5b57\u8425\u9500\u7684\u4efb\u4f55\u5176\u4ed6\u9886\u57df\u3002\u81ea<\/span><a href=\"https:\/\/searchengineland.com\/google-adwords-expanded-text-ads-live-254548\"><span>2016 \u5e74\u63a8\u51fa\u667a\u80fd\u51fa\u4ef7<\/span><\/a><span>\u4ee5\u6765\uff0c\u6211\u4eec\u6b63\u5728\u7ecf\u5386 Google Ads \u5411\u81ea\u52a8\u5316\u5e7f\u544a\u7cfb\u5217\u7ba1\u7406\u7684\u8f6c\u53d8\uff0c\u56e0\u6b64\u6211\u4eec\u5e94\u8be5\u6bd4\u5927\u591a\u6570\u4eba\u66f4\u6709\u80fd\u529b\u5229\u7528\u8fd9\u9879\u6280\u672f\u3002<\/span><\/p>\n<p><span>\u6700\u8fd1\uff0c\u6211\u4eec\u89c1\u8bc1\u4e86<\/span><a href=\"https:\/\/searchengineland.com\/generative-ai-role-advertising-future-442955\"><span>\u751f\u6210\u5f0f\u4eba\u5de5\u667a\u80fd\u80fd\u529b\u7684\u5de8\u5927\u8fdb\u6b65<\/span><\/a><span>\uff0c\u5305\u62ec<\/span><a href=\"https:\/\/searchengineland.com\/microsoft-copilot-expands-ai-power-to-display-ads-442885\"><span>\u5d4c\u5165\u521b\u610f\u5236\u4f5c\u80fd\u529b<\/span><\/a><span>\u7684\u5fae\u8f6f Copilot \u7b49\u5de5\u5177\uff0c\u4ee5\u53ca\u7531\u8c37\u6b4c<\/span><a href=\"https:\/\/searchengineland.com\/google-ads-gemini-conversational-ai-438289\"><span>Gemini \u63d0\u4f9b\u652f\u6301\u7684 Performance Max \u5e7f\u544a<\/span><\/a><span>\u89e3\u51b3<\/span><a href=\"https:\/\/searchengineland.com\/the-performance-max-playbook-best-practices-and-emerging-tactics-for-2024-439585\"><span>\u65b9\u6848<\/span><\/a><span>\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-445060\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Microsoft-Advertising-Creative-Features-Source-Microsoft.jpg.webp\" alt=\"\u5fae\u8f6f\u5e7f\u544a\u521b\u610f\u529f\u80fd\uff08\u6765\u6e90\uff1a\u5fae\u8f6f\uff09\" width=\"833\" height=\"527\" \/><\/figure>\n<\/div>\n<p><span>\u867d\u7136\u8fd9\u4e9b\u8fdb\u6b65\u5e26\u6765\u4e86\u8bb8\u591a\u597d\u5904\uff0c\u4f46\u4e5f\u5e26\u6765\u4e86\u6311\u6218\uff0c\u4f8b\u5982\u5e7f\u544a\u539f\u521b\u6027\u964d\u4f4e\u3001\u5e7f\u544a\u5546\u900f\u660e\u5ea6\u548c\u63a7\u5236\u529b\u964d\u4f4e\u3002<\/span><\/p>\n<p><strong><em><span>\u6df1\u5165\u6316\u6398\uff1a<\/span><\/em><\/strong><a href=\"https:\/\/searchengineland.com\/ai-google-advertising-next-444233\"><strong><em><span>\u4eba\u5de5\u667a\u80fd\u548c\u8c37\u6b4c\u5e7f\u544a\uff1a\u4e0b\u4e00\u6b65\u662f\u4ec0\u4e48\uff1f<\/span><\/em><\/strong><\/a><\/p>\n<h2 id=\"h-ai-powered-tools-formats-and-platforms\" class=\"wp-block-heading\"><span>\u4eba\u5de5\u667a\u80fd\u5de5\u5177\u3001\u683c\u5f0f\u548c\u5e73\u53f0<\/span><\/h2>\n<h3 id=\"h-performance-max\" class=\"wp-block-heading\"><span>\u6548\u679c\u6700\u5927\u5316<\/span><\/h3>\n<p><span>Performance Max \u4ee3\u8868\u7740\u5411\u66f4\u52a0\u81ea\u52a8\u5316\u7684\u5e7f\u544a\u7684\u91cd\u5927\u8f6c\u53d8\u3002<\/span><\/p>\n<p><span>\u8fd9\u4e9b\u5e7f\u544a\u7cfb\u5217\u4f1a\u81ea\u52a8\u4f18\u5316 Google \u6574\u4e2a\u7f51\u7edc\u7684\u8f6c\u5316\u7387\uff0c\u5305\u62ec YouTube\u3001\u5c55\u793a\u5e7f\u544a\u3001\u641c\u7d22\u3001\u53d1\u73b0\u3001Gmail \u548c\u5730\u56fe\u3002<\/span><\/p>\n<p><span>\u6700\u8fd1\u7684\u66f4\u65b0<\/span><a href=\"https:\/\/searchengineland.com\/google-evaluating-pmax-brand-safety-tools-adalytics-report-435865\"><span>\u5f15\u5165\u4e86\u989d\u5916\u7684\u63a7\u5236\u5c42<\/span><\/a><span>\uff0c\u4f8b\u5982\u54c1\u724c\u6392\u9664\u529f\u80fd\uff0c\u4ee5\u9632\u6b62 Performance Max \u8fc7\u5ea6\u4f9d\u8d56\u54c1\u724c\u641c\u7d22\u3002\u00a0<\/span><\/p>\n<p><span>\u8fd9\u4e9b\u6539\u8fdb\u662f\u671d\u7740\u6b63\u786e\u65b9\u5411\u8fc8\u51fa\u7684\u4e00\u6b65\uff0c\u4f46\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u7cfb\u5217\u5728\u5bc6\u5207\u7684\u4eba\u5de5\u76d1\u7763\u4e0b\u4ecd\u7136\u8868\u73b0\u6700\u4f73\u3002<\/span><\/p>\n<p><span>\u4e8b\u5b9e\u8bc1\u660e\uff0c\u5b83\u5728\u62e5\u6709\u591a\u4e2a\u5e7f\u544a\u6d3b\u52a8\u3001\u8d44\u4ea7\u7ec4\u3001\u66f4\u591a\u53d7\u4f17\u6570\u636e\u548c\u9ad8\u8d28\u91cf\u521b\u610f\u8d44\u4ea7\u7684\u8d26\u6237\u4e2d\u8868\u73b0\u6700\u5f3a\u3002<\/span><\/p>\n<h3 id=\"h-ai-overviews-diversifying-your-media-mix\" class=\"wp-block-heading\"><span>\u4eba\u5de5\u667a\u80fd\u6982\u8ff0\uff1a\u5b9e\u73b0\u5a92\u4f53\u7ec4\u5408\u591a\u6837\u5316<\/span><\/h3>\n<p><span>Google \u7684<a href=\"https:\/\/searchengineland.com\/google-ai-overviews-visibility-drops-15-percent-queries-442850\">AI \u6982\u89c8<\/a>\u6807\u5fd7\u7740 Google \u641c\u7d22\u4f53\u9a8c\u7684\u5de8\u5927\u8f6c\u53d8\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-445061 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results.png.webp\" alt=\"\u8c37\u6b4c\u7684 AI \u6982\u89c8\u7ed3\u679c\" width=\"1600\" height=\"1600\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results.png.webp 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results-338x338.png.webp 338w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results-600x600.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results-113x113.png.webp 113w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results-768x768.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results-1536x1536.png 1536w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results-95x95.png.webp 95w\" data-lazy-sizes=\"(max-width: 1600px) 100vw, 1600px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Googles-AI-Overview-results.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u5c3d\u7ba1\u6709\u5173 AI \u6982\u89c8\u7684\u5927\u90e8\u5206\u8ba8\u8bba\u90fd\u96c6\u4e2d\u5728\u5176\u5bf9\u81ea\u7136\u641c\u7d22\u7684\u5f71\u54cd\u4e0a\uff0c\u4f46\u8c37\u6b4c\u5df2\u5ba3\u5e03\u5c06<\/span><a href=\"https:\/\/searchengineland.com\/google-tests-ads-ai-overviews-440649#:~:text=Google%20is%20testing%20the%20inclusion,in%20a%20%E2%80%9Csponsored%E2%80%9D%20section.\"><span>\u5f00\u59cb\u5728 AI \u6982\u89c8\u4e2d\u6d4b\u8bd5\u5e7f\u544a<\/span><\/a><span>\u3002\u00a0<\/span><\/p>\n<p><span>\u4f5c\u4e3a\u672c\u6b21\u6d4b\u8bd5\u7684\u4e00\u90e8\u5206\uff0c\u73b0\u6709\u641c\u7d22\u3001Performance Max \u548c\u6807\u51c6\u8d2d\u7269\u5e7f\u544a\u7cfb\u5217\u4e2d\u7684\u5e7f\u544a\u6709\u673a\u4f1a\u51fa\u73b0\u5728 AI \u6982\u89c8\u4e2d\u3002<\/span><\/p>\n<p><span>\u5c3d\u7ba1 AI Overviews \u6700\u8fd1\u7531\u4e8e\u8d28\u91cf\u95ee\u9898\u800c\u7f29\u51cf\u4e86\u89c4\u6a21\uff0c\u4f46\u672a\u6765\u5b83\u4eec\u5c06\u4f1a\u4ee5\u8d8a\u6765\u8d8a\u5927\u7684\u6bd4\u4f8b\u91cd\u65b0\u51fa\u73b0\u5728\u67e5\u8be2\u4e2d\u3002\u00a0<\/span><\/p>\n<p><span>\u636e\u62a5\u9053\uff0cAI \u6982\u89c8\u5bfc\u81f4\u81ea\u7136\u641c\u7d22\u7ed3\u679c\u7684\u70b9\u51fb\u91cf\u51cf\u5c11\uff0c\u7ed9\u8bb8\u591a\u54c1\u724c\u5e26\u6765\u4e86\u95ee\u9898\u3002\u8fd9\u53ef\u80fd\u4f1a\u589e\u52a0 Google \u641c\u7d22\u5e7f\u544a\u5ba2\u6237\u7684\u7ade\u4e89\u548c\u6bcf\u6b21\u70b9\u51fb\u8d39\u7528 (CPC)\u3002<\/span><\/p>\n<p><span>\u672c\u8d28\u4e0a\uff0c\u968f\u7740 AI Overview \u5c06\u94fe\u63a5\u63a8\u5230\u9875\u9762\u4e0b\u65b9\uff0c\u6211\u4eec\u770b\u5230\u66f4\u591a\u4ee5\u524d\u4f9d\u8d56 SEO \u7684\u54c1\u724c\u5f00\u59cb\u6295\u8d44 PPC \u6765\u586b\u8865\u6709\u673a\u7559\u4e0b\u7684\u7a7a\u767d\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-445062 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Declining-organic-clicks-despite-no-change-in-ranking-position.png.webp\" alt=\"\u5c3d\u7ba1\u6392\u540d\u6ca1\u6709\u53d8\u5316\uff0c\u4f46\u81ea\u7136\u70b9\u51fb\u91cf\u5374\u4e0b\u964d\" width=\"872\" height=\"844\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Declining-organic-clicks-despite-no-change-in-ranking-position.png.webp 872w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Declining-organic-clicks-despite-no-change-in-ranking-position-349x338.png.webp 349w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Declining-organic-clicks-despite-no-change-in-ranking-position-620x600.png.webp 620w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Declining-organic-clicks-despite-no-change-in-ranking-position-117x113.png.webp 117w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Declining-organic-clicks-despite-no-change-in-ranking-position-768x743.png.webp 768w\" data-lazy-sizes=\"(max-width: 872px) 100vw, 872px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Declining-organic-clicks-despite-no-change-in-ranking-position.png.webp\" data-ll-status=\"loaded\" \/><figcaption class=\"wp-element-caption\"><em><span>\u5c3d\u7ba1\u6392\u540d\u6ca1\u6709\u53d8\u5316\uff0c\u4f46\u81ea\u7136\u70b9\u51fb\u91cf\u5374\u4e0b\u964d<\/span><\/em><\/figcaption><\/figure>\n<\/div>\n<p><span>\u8c37\u6b4c\u66f4\u52a0\u6ce8\u91cd<\/span><a href=\"https:\/\/searchengineland.com\/advanced-tactics-seo-user-generated-content-438887\"><span>\u7528\u6237\u751f\u6210\u5185\u5bb9<\/span><\/a><span>(UGC)\uff0c\u5e76\u5c55\u793a\u66f4\u591a\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u7684\u5217\u8868\u3002\u5b83\u6700\u8fd1<\/span><a href=\"https:\/\/searchengineland.com\/reddit-google-ai-content-licensing-deal-437782\"><span>\u4e0e Reddit \u5408\u4f5c<\/span><\/a><span>\uff0c\u5728\u8c37\u6b4c\u641c\u7d22\u7ed3\u679c\u4e2d\u663e\u793a\u66f4\u591a\u5185\u5bb9\u3002\u00a0<\/span><\/p>\n<p><span>Similarweb \u6570\u636e\u663e\u793a\uff0c Reddit \u7684\u6d41\u91cf\u8f83\u8c37\u6b4c\u540c\u6bd4\u589e\u957f<\/span><a href=\"https:\/\/www.businessinsider.com\/reddit-traffic-surges-from-google-search-2024-6\"><span>\u8fd1 40%<\/span><\/a><span>\u3002<\/span><\/p>\n<p><span>\u54c1\u724c\u5e94\u8be5\u8003\u8651<\/span><a href=\"https:\/\/searchengineland.com\/reddit-lead-generation-ads-444426\"><span>\u5728 Reddit \u4e0a\u505a\u5e7f\u544a\uff0c<\/span><\/a><span>\u4ee5\u5e94\u5bf9 Google Ads \u65e5\u76ca\u6fc0\u70c8\u7684\u7ade\u4e89\u3002<\/span><\/p>\n<p><span>\u5982\u679c Reddit \u9875\u9762\u5728 Google \u641c\u7d22\u7ed3\u679c\u4e2d\u4fdd\u6301\u826f\u597d\u6392\u540d\uff0c\u60a8\u53ef\u80fd\u4f1a\u901a\u8fc7\u5728\u8fd9\u4e9b\u9ad8\u610f\u5411\u76ee\u6807\u7f51\u7ad9\u4e0a\u5c55\u793a\u5e7f\u544a\u6765\u5438\u5f15\u66f4\u591a\u76f8\u5173\u7528\u6237\u3002<\/span><\/p>\n<p><strong><em><span>\u6df1\u5165\u6316\u6398\uff1a<\/span><\/em><\/strong><a href=\"https:\/\/searchengineland.com\/advertisers-prepare-google-ai-overviews-442901\"><strong><em><span>\u5e7f\u544a\u5546\u53ef\u4ee5\u901a\u8fc7 5 \u79cd\u65b9\u5f0f\u4e3a Google \u7684 AI \u505a\u597d\u51c6\u5907<\/span><\/em><\/strong><\/a><\/p>\n<h3 id=\"h-searchgpt\" class=\"wp-block-heading\"><span>\u641c\u7d22GPT<\/span><\/h3>\n<p><span>OpenAI \u7684\u65b0\u539f\u578b\u641c\u7d22\u4ea7\u54c1<\/span><a href=\"https:\/\/searchengineland.com\/searchgpt-launches-444399\"><span>SearchGPT<\/span><\/a><span>\u5bf9\u8c37\u6b4c\u641c\u7d22\u6784\u6210\u4e86\u76f4\u63a5\u6311\u6218\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u4eec\u7684\u4ee3\u7406\u5ba2\u6237\u548c\u6211\u4eec\u5df2\u7ecf\u4ece ChatGPT \u83b7\u5f97\u4e86\u5408\u683c\u7684\u6f5c\u5728\u5ba2\u6237\uff0c\u8fd9\u8868\u660e LLM \u53ef\u4ee5\u6210\u4e3a\u53ef\u884c\u7684\u641c\u7d22\u5f15\u64ce\u66ff\u4ee3\u65b9\u6848\u3002\u8fd9\u53ef\u80fd\u5f88\u5feb\u5c31\u4f1a\u5f71\u54cd\u5230\u5e7f\u544a\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\">&lt;img class=&quot;wp-image-445063 entered exited&quot; src=&quot;data:;base64,&#8221; alt=&#8221;SearchGPT \u793a\u4f8b&#8221; width=&#8221;1600&#8243; height=&#8221;900&#8243; data-lazy-srcset=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/SearchGPT-example.png.webp 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/SearchGPT-example-600&#215;338.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/SearchGPT-example-800&#215;450.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/SearchGPT-example-200&#215;113.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/SearchGPT-example-768&#215;432.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/SearchGPT-example-1536&#215;864.png 1536w&#8221; data-lazy-sizes=&#8221;(max-width: 1600px) 100vw, 1600px&#8221; data-lazy-src=&#8221;https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/SearchGPT-example.png.webp&#8221; \/&gt;<\/figure>\n<\/div>\n<p><span>\u5c3d\u7ba1 OpenAI \u8868\u793a\u5e0c\u671b\u63d0\u4f9b\u4e00\u79cd\u201c<\/span><a href=\"https:\/\/searchengineland.com\/searchgpt-launches-444399\"><span>\u4e0d\u8ba9\u4f60\u88ab\u5e7f\u544a\u6df9\u6ca1<\/span><\/a><span>\u201d\u7684\u641c\u7d22\u4f53\u9a8c\uff0c\u4f46\u5e7f\u544a\u5f88\u53ef\u80fd\u4f1a\u5f88\u5feb\u51fa\u73b0\u5728\u8fd9\u4e9b\u4ea7\u54c1\u4e2d\u3002\u00a0<\/span><\/p>\n<h3 id=\"h-ai-powered-image-and-video-editing\" class=\"wp-block-heading\"><span>\u4eba\u5de5\u667a\u80fd\u56fe\u50cf\u548c\u89c6\u9891\u7f16\u8f91<\/span><\/h3>\n<p><span>\u8c37\u6b4c\u7684\u521b\u610f\u7f16\u8f91 AI \u5de5\u5177\u53ef\u4ee5\u8ba9\u60a8\u6dfb\u52a0\u5bf9\u8c61\u548c\u6269\u5c55\u80cc\u666f\uff0c\u4ece\u800c\u6539\u53d8\u5e7f\u544a\u7684\u521b\u5efa\u548c\u4f18\u5316\u65b9\u5f0f\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-445064 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Google-ads-3D-rotating-ads.png.webp\" alt=\"Google \u5e7f\u544a 3D \u65cb\u8f6c\u5e7f\u544a\" width=\"392\" height=\"848\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Google-ads-3D-rotating-ads.png.webp 392w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Google-ads-3D-rotating-ads-156x338.png.webp 156w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Google-ads-3D-rotating-ads-277x600.png.webp 277w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Google-ads-3D-rotating-ads-52x113.png.webp 52w\" data-lazy-sizes=\"(max-width: 392px) 100vw, 392px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Google-ads-3D-rotating-ads.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u8fd1\u671f\u63a8\u51fa\u7684\u8d2d\u7269\u5e7f\u544a\u4e2d\u7684<\/span><a href=\"https:\/\/searchengineland.com\/google-rolls-out-immersive-ai-powered-shopping-ads-440647\" target=\"_blank\" rel=\"noopener\"><span>3D \u65cb\u8f6c\u5e7f\u544a\u548c\u865a\u62df\u8bd5\u7a7f\u529f\u80fd<\/span><\/a><span>\u63d0\u4f9b\u4e86\u66f4\u5177\u6c89\u6d78\u611f\u548c\u5438\u5f15\u529b\u7684\u7528\u6237\u4f53\u9a8c\u3002\u7406\u8bba\u4e0a\uff0c\u8fd9\u5e94\u8be5\u53ef\u4ee5\u63d0\u9ad8\u7528\u6237\u4e92\u52a8\u548c\u8f6c\u5316\u7387\u3002<\/span><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row\">\n<div class=\"col-12\"><\/div>\n<\/div>\n<div class=\"row align-items-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\"><span>\u83b7\u53d6\u641c\u7d22\u8425\u9500\u4eba\u5458\u6240\u4f9d\u8d56\u7684\u65b0\u95fb\u901a\u8baf\u3002<\/span><\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><label class=\"visually-hidden\" for=\"nl-inlineEmail\"><span>\u4f01\u4e1a\u7535\u5b50\u90ae\u4ef6\u5730\u5740<\/span><\/label><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div id=\"article_inline_captcha\">\n<div><\/div>\n<\/div>\n<p><button id=\"inline-button\" class=\"btn btn-sel inlineButton w-100 rounded-0\" name=\"submit_button\" type=\"submit\"><span>\u4e3a\u6211\u62a5\u540d\uff01<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener\" aria-label=\"\u5728\u65b0\u6807\u7b7e\u9875\u4e2d\u6253\u5f00\"><span>\u67e5\u770b\u6761\u6b3e\u3002<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\" \/>\n<h2 id=\"h-best-practices-for-structuring-accounts-in-the-ai-era\" class=\"wp-block-heading\"><span>\u4eba\u5de5\u667a\u80fd\u65f6\u4ee3\u8d26\u6237\u7ed3\u6784\u6700\u4f73\u5b9e\u8df5<\/span><\/h2>\n<p><span>\u5728\u4eba\u5de5\u667a\u80fd\u65f6\u4ee3\uff0c\u6784\u5efa\u8d26\u6237\u548c\u6709\u6548\u7ba1\u7406\u53d7\u4f17\u81f3\u5173\u91cd\u8981\u3002\u4e3b\u8981\u6709\u4e24\u79cd\u65b9\u6cd5\u53ef\u4ee5\u505a\u5230\u8fd9\u4e00\u70b9\uff1a<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><span>\u5927\u91cf\u6709\u9488\u5bf9\u6027\u7684\u5e7f\u544a\u7ec4\uff1a<\/span><\/strong><span>\u6b64\u65b9\u6cd5\u5229\u7528\u5e7f\u544a\u5b9a\u5236\u5668\u548c\u7279\u5b9a\u7684\u767b\u5f55\u9875\u9762\u6765\u521b\u5efa\u9ad8\u5ea6\u9488\u5bf9\u6027\u7684\u5e7f\u544a\u7cfb\u5217\u3002<\/span><\/li>\n<li><strong><span>\u66f4\u5c11\u3001\u66f4\u5927\u7684\u5e7f\u544a\u7ec4\uff1a<\/span><\/strong><span>\u8fd9\u79cd\u65b9\u6cd5\u4f7f\u7528\u66f4\u5c11\u7684\u5e7f\u544a\u7ec4\u548c\u66f4\u666e\u904d\u7684\u5b9a\u4f4d\uff0c\u4f9d\u9760\u4eba\u5de5\u667a\u80fd\u5728\u8fd9\u4e9b\u66f4\u5927\u7684\u7ec6\u5206\u5e02\u573a\u4e2d\u8fdb\u884c\u4f18\u5316\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u6211\u4eec\u770b\u5230\u8d8a\u6765\u8d8a\u591a\u7684\u5ba2\u6237\u6062\u590d\u4f7f\u7528<\/span><a href=\"https:\/\/searchengineland.com\/the-hagakure-method-for-google-ads-management-432867\"><span>Hagakure \u65b9\u6cd5<\/span><\/a><span>\uff0c\u8be5\u65b9\u6cd5\u4fa7\u91cd\u4e8e\u6574\u5408\u5e7f\u544a\u7cfb\u5217\u548c\u5e7f\u544a\u7ec4\uff0c\u4ee5\u66f4\u6709\u6548\u5730\u5229\u7528 Google \u7684\u673a\u5668\u5b66\u4e60\u3002\u00a0<\/span><\/p>\n<p><span>\u8fd9\u7b80\u5316\u4e86\u5e10\u6237\u7ba1\u7406\u5e76\u63d0\u9ad8\u4e86\u81ea\u52a8\u5316\u6d3b\u52a8\u7684\u6548\u679c\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-445065 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Hagakure-method.png.webp\" alt=\"\u53f6\u9690\u65b9\u6cd5\" width=\"1600\" height=\"805\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Hagakure-method.png.webp 1600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Hagakure-method-600x302.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Hagakure-method-800x403.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Hagakure-method-200x101.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Hagakure-method-768x386.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Hagakure-method-1536x773.png 1536w\" data-lazy-sizes=\"(max-width: 1600px) 100vw, 1600px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Hagakure-method.png.webp\" data-ll-status=\"loaded\" \/><figcaption class=\"wp-element-caption\"><em><span>\u53f6\u9690\u753a\u7ed3\u6784\u3002<\/span><\/em><\/figcaption><\/figure>\n<\/div>\n<p><strong><em><span>\u6df1\u5165\u6316\u6398\uff1a<\/span><\/em><\/strong><a href=\"https:\/\/searchengineland.com\/ai-paid-search-account-restructuring-440050\"><strong><em><span>\u5229\u7528\u4eba\u5de5\u667a\u80fd\u8fdb\u884c\u4ed8\u8d39\u641c\u7d22\u5e10\u6237\u91cd\u7ec4\u7684 6 \u79cd\u65b9\u6cd5<\/span><\/em><\/strong><\/a><\/p>\n<h2 id=\"h-challenges-and-opportunities\" class=\"wp-block-heading\"><span>\u6311\u6218\u4e0e\u673a\u9047<\/span><\/h2>\n<h3 id=\"h-challenge-transparency-and-control\" class=\"wp-block-heading\"><span>\u6311\u6218\uff1a\u900f\u660e\u5ea6\u548c\u63a7\u5236\u529b<\/span><\/h3>\n<p><span>\u4eba\u5de5\u667a\u80fd\u5e7f\u544a\u9762\u4e34\u7684\u4e00\u4e2a\u4e3b\u8981\u6311\u6218\u662f\u7f3a\u4e4f\u900f\u660e\u5ea6\u548c\u63a7\u5236\u529b\uff0c\u8fd9\u53ef\u80fd\u5bfc\u81f4\u7cdf\u7cd5\u7684\u7ed3\u679c\u3002\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/google-performance-max-431821\"><span>\u7136\u800c\uff0c\u6700\u8fd1\u7684\u66f4\u65b0\uff08\u4f8b\u5982Performance Max \u4e2d\u6392\u9664\u67d0\u4e9b\u4e3b\u9898\u548c\u5173\u952e\u5b57\u7684<\/span><\/a><span>\u9009\u9879\uff09\u5f00\u59cb\u89e3\u51b3\u8fd9\u4e9b\u95ee\u9898\u3002<\/span><\/p>\n<h3 id=\"h-opportunity-leveraging-first-party-data\" class=\"wp-block-heading\"><span>\u673a\u4f1a\uff1a\u5229\u7528\u7b2c\u4e00\u65b9\u6570\u636e<\/span><\/h3>\n<p><span>\u628a\u673a\u5668\u5b66\u4e60\u60f3\u8c61\u6210\u4e00\u8f86\u6c7d\u8f66\uff0c\u6570\u636e\u5c31\u662f\u71c3\u6599\u3002\u9ad8\u8d28\u91cf\u7684\u6570\u636e\u5bf9\u4e8e\u83b7\u5f97\u6700\u4f73\u7ed3\u679c\u81f3\u5173\u91cd\u8981\u3002\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/google-ads-enhanced-conversions-and-first-party-data-431882\"><span>\u7b2c\u4e00\u65b9\u6570\u636e<\/span><\/a><span>\u5bf9\u4e8e\u6307\u5bfc\u53d7\u4f17\u5b9a\u4f4d\u548c\u8fde\u63a5\u7ebf\u4e0b\u8f6c\u5316\u5c24\u5176\u6709\u4ef7\u503c\uff0c\u8fd9\u5bf9\u4e8e\u6709\u6548\u7684 PPC \u7ba1\u7406\u81f3\u5173\u91cd\u8981\uff0c\u5c24\u5176\u662f\u5bf9\u4e8e B2B \u54c1\u724c\u800c\u8a00\u3002<\/span><\/p>\n<h3 id=\"h-challenge-risk-of-over-reliance-on-ai-creative\" class=\"wp-block-heading\"><span>\u6311\u6218\uff1a\u8fc7\u5ea6\u4f9d\u8d56\u4eba\u5de5\u667a\u80fd\u521b\u610f\u7684\u98ce\u9669<\/span><\/h3>\n<p><span>\u4eba\u5de5\u667a\u80fd\u53ef\u4ee5\u7b80\u5316\u521b\u610f\u8fc7\u7a0b\uff0c\u4f46\u4e5f\u6709\u53ef\u80fd\u5bfc\u81f4\u5185\u5bb9\u8fc7\u4e8e\u76f8\u4f3c\u3002\u8fc7\u5ea6\u4f9d\u8d56\u4eba\u5de5\u667a\u80fd\u53ef\u80fd\u4f1a\u964d\u4f4e\u5e7f\u544a\u7684\u72ec\u7279\u6027\uff0c\u4f7f\u60a8\u7684\u54c1\u724c\u66f4\u96be\u8131\u9896\u800c\u51fa\u3002\u00a0<\/span><\/p>\n<p><span>\u5e73\u8861\u4eba\u5de5\u667a\u80fd\u4e0e\u4eba\u7c7b\u521b\u9020\u529b\u662f\u4fdd\u6301\u54c1\u724c\u72ec\u7279\u5e76\u5438\u5f15\u6ce8\u610f\u529b\u7684\u5173\u952e\u3002<\/span><\/p>\n<h3 id=\"h-opportunity-integrated-search\" class=\"wp-block-heading\"><span>\u673a\u4f1a\uff1a\u7efc\u5408\u641c\u7d22<\/span><\/h3>\n<p><span>\u968f\u7740\u641c\u7d22\u683c\u5c40\u88ab ChatGPT \u548c Google \u7b49\u5e73\u53f0\u98a0\u8986\u5e76\u8f6c\u5411\u66f4\u591a\u7531 AI \u751f\u6210\u7684\u7ed3\u679c\uff0c<\/span><a href=\"https:\/\/searchengineland.com\/seo-ppc-collaboration-keys-438556\"><span>PPC \u548c SEO \u56e2\u961f\u5fc5\u987b\u5408\u4f5c<\/span><\/a><span>\u4ee5\u786e\u4fdd\u641c\u7d22\u63a8\u52a8\u589e\u91cf\u589e\u957f\u3002<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-445066 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Integrated-search-data.png.webp\" alt=\"\u5e26\u6709\u96c6\u6210\u641c\u7d22\u6570\u636e\u7684\u4eea\u8868\u677f\" width=\"1546\" height=\"828\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Integrated-search-data.png.webp 1546w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Integrated-search-data-600x321.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Integrated-search-data-800x428.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Integrated-search-data-200x107.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Integrated-search-data-768x411.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Integrated-search-data-1536x823.png 1536w\" data-lazy-sizes=\"(max-width: 1546px) 100vw, 1546px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/08\/Integrated-search-data.png.webp\" data-ll-status=\"loaded\" \/><figcaption class=\"wp-element-caption\"><em><span>\u5e26\u6709\u96c6\u6210\u641c\u7d22\u6570\u636e\u7684\u4eea\u8868\u677f<\/span><\/em><\/figcaption><\/figure>\n<\/div>\n<h2 id=\"h-takeaways-5-steps-to-take-today\" class=\"wp-block-heading\"><span>\u8981\u70b9\uff1a\u4eca\u5929\u8981\u91c7\u53d6\u7684 5 \u4e2a\u6b65\u9aa4<\/span><\/h2>\n<p><span>\u968f\u7740\u4eba\u5de5\u667a\u80fd\u91cd\u5851\u641c\u7d22\u5e7f\u544a\uff0c\u4fdd\u6301\u9886\u5148\u5730\u4f4d\u9700\u8981\u91c7\u53d6\u79ef\u6781\u4e3b\u52a8\u7684\u65b9\u6cd5\u3002\u4ee5\u4e0b\u662f\u4e94\u4e2a\u53ef\u884c\u7684\u6b65\u9aa4\uff0c\u53ef\u786e\u4fdd\u60a8\u7684 PPC \u6d3b\u52a8\u9762\u5411\u672a\u6765\uff1a<\/span><\/p>\n<h3 id=\"h-1-focus-on-data-quality\" class=\"wp-block-heading\"><span>1. \u5173\u6ce8\u6570\u636e\u8d28\u91cf<\/span><\/h3>\n<p><span>\u673a\u5668\u5b66\u4e60\u662f\u6c7d\u8f66\uff0c\u6570\u636e\u662f\u71c3\u6599\u3002\u786e\u4fdd\u60a8\u7684\u6570\u636e\u51c6\u786e\u4e14\u5168\u9762\u3002\u00a0<\/span><\/p>\n<p><span>\u9ad8\u8d28\u91cf\u7684\u6570\u636e\u662f\u6210\u529f\u7684\u4eba\u5de5\u667a\u80fd\u9a71\u52a8\u6d3b\u52a8\u7684\u57fa\u7840\u3002<\/span><\/p>\n<h3 id=\"h-2-balance-automation-with-human-expertise-nbsp\" class=\"wp-block-heading\"><span>2. \u5e73\u8861\u81ea\u52a8\u5316\u4e0e\u4eba\u7c7b\u4e13\u4e1a\u77e5\u8bc6\u00a0<\/span><\/h3>\n<p><span>\u867d\u7136\u4eba\u5de5\u667a\u80fd\u53ef\u4ee5\u5904\u7406\u8bb8\u591a\u4efb\u52a1\uff0c\u4f46\u4eba\u7c7b\u76d1\u7763\u4ecd\u7136\u5fc5\u4e0d\u53ef\u5c11\u3002\u5c06\u4eba\u5de5\u667a\u80fd\u7684\u6548\u7387\u4e0e\u60a8\u56e2\u961f\u7684\u6218\u7565\u601d\u7ef4\u76f8\u7ed3\u5408\uff0c\u4ee5\u5b9e\u73b0\u6700\u4f73\u7ed3\u679c\u3002\u00a0<\/span><\/p>\n<p><span>Performance Max \u548c Microsoft \u7684 Copilot \u7b49\u5de5\u5177\u63d0\u4f9b\u4e86\u663e\u8457\u7684\u4f18\u52bf\uff0c\u4f46\u9700\u8981\u7cbe\u5fc3\u7ba1\u7406\u3001\u72ec\u7279\u7684\u54c1\u724c\u8d44\u4ea7\u548c\u6301\u7eed\u4f18\u5316\u3002<\/span><\/p>\n<h3 id=\"h-3-diversify-spend-and-reduce-reliance-on-search\" class=\"wp-block-heading\"><span>3. \u5206\u6563\u652f\u51fa\uff0c\u51cf\u5c11\u5bf9\u641c\u7d22\u7684\u4f9d\u8d56<\/span><\/h3>\n<p><span>\u968f\u7740\u8c37\u6b4c\u66f4\u52a0\u5173\u6ce8 UGC\uff0c\u800c\u4e14\u5e74\u8f7b\u7528\u6237\u8f6c\u5411\u793e\u4ea4\u5a92\u4f53\u800c\u4e0d\u662f\u4f20\u7edf\u641c\u7d22\u5f15\u64ce\uff0c\u54c1\u724c\u5e94\u8be5\u5c06\u90e8\u5206\u5e7f\u544a\u9884\u7b97\u4ece\u8c37\u6b4c\u8f6c\u79fb\u51fa\u53bb\u3002\u00a0<\/span><\/p>\n<p><span>\u6295\u8d44 Reddit \u7b49\u6b63\u5728\u6210\u4e3a\u6d41\u884c\u4fe1\u606f\u6765\u6e90\u7684\u5e73\u53f0\u53ef\u80fd\u662f\u4e00\u4e2a\u660e\u667a\u7684\u7b56\u7565\u3002<\/span><\/p>\n<p><strong><em><span>\u6df1\u5165\u6316\u6398\uff1a<\/span><\/em><\/strong><a href=\"https:\/\/searchengineland.com\/multi-platform-search-advertising-reach-new-audiences-437967\"><strong><em><span>\u5982\u4f55\u5229\u7528\u591a\u5e73\u53f0\u641c\u7d22\u5e7f\u544a\u5438\u5f15\u65b0\u53d7\u4f17<\/span><\/em><\/strong><\/a><\/p>\n<h3 id=\"h-4-integrate-your-search-data\" class=\"wp-block-heading\"><span>4. \u6574\u5408\u60a8\u7684\u641c\u7d22\u6570\u636e<\/span><\/h3>\n<p><span>\u7531\u4e8e\u6709\u673a\u623f\u5730\u4ea7\u7684\u4e0b\u6ed1\uff0c\u8bb8\u591a\u54c1\u724c\u90fd\u5e0c\u671b\u5728 PPC \u4e0a\u6295\u5165\u66f4\u591a\u8d44\u91d1\u3002\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/searchengineland.com\/search-incrementality-how-paid-and-organic-work-together-for-better-performance-378320\"><span>\u8bc4\u4f30\u641c\u7d22\u7684\u6574\u4f53\u589e\u91cf<\/span><\/a><span>\u975e\u5e38\u91cd\u8981\u3002\u8fd9\u6709\u52a9\u4e8e\u786e\u5b9a\u54ea\u4e9b\u9886\u57df\u503c\u5f97\u957f\u671f\u6295\u8d44\u3002<\/span><\/p>\n<h3 id=\"h-5-invest-in-education-and-training\" class=\"wp-block-heading\"><span>5. \u6295\u8d44\u6559\u80b2\u548c\u57f9\u8bad<\/span><\/h3>\n<p><span>\u6301\u7eed\u5b66\u4e60\u5c06\u5e2e\u52a9\u60a8\u6709\u6548\u5730\u5229\u7528\u65b0\u5de5\u5177\u548c\u6280\u672f\u3002<\/span><\/p>\n<\/div>\n<hr \/>\n<p><em><span>\u6211\u4eec\u9080\u8bf7\u6295\u7a3f\u4f5c\u8005\u4e3a Search Engine Land \u64b0\u5199\u5185\u5bb9\uff0c\u5e76\u6839\u636e\u4ed6\u4eec\u7684\u4e13\u4e1a\u77e5\u8bc6\u548c\u5bf9\u641c\u7d22\u793e\u533a\u7684\u8d21\u732e\u8fdb\u884c\u9009\u62e9\u3002\u6211\u4eec\u7684\u6295\u7a3f\u8005\u5728\u7f16\u8f91\u4eba\u5458\u7684\u76d1\u7763\u4e0b\u5de5\u4f5c<\/span><a href=\"https:\/\/searchengineland.com\/staff\/\"><span>\uff0c<\/span><\/a><span>\u5e76\u68c0\u67e5\u6295\u7a3f\u7684\u8d28\u91cf\u548c\u4e0e\u8bfb\u8005\u7684\u76f8\u5173\u6027\u3002\u4ed6\u4eec\u8868\u8fbe\u7684\u89c2\u70b9\u662f\u4ed6\u4eec\u81ea\u5df1\u7684\u3002<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4eba\u5de5\u667a\u80fd (AI) \u6b63\u5728\u6539\u53d8PPC\u5e7f\u544a\u7684\u65b9\u65b9\u9762\u9762\uff0c\u4ece\u521b\u610f\u8d44\u4ea7\u5230\u53d7\u4f17\u5b9a\u4f4d\u3001\u62a5\u544a\u548c\u6301\u7eed\u4f18\u5316\u3002 \u968f\u7740\u6cd5\u5b66\u7855\u58eb\u5b66\u4f4d\u4f5c\u4e3a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1339","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1339","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1339"}],"version-history":[{"count":2,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1339\/revisions"}],"predecessor-version":[{"id":2498,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1339\/revisions\/2498"}],"wp:attachment":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1339"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}