{"id":1674,"date":"2025-07-17T04:43:04","date_gmt":"2025-07-16T20:43:04","guid":{"rendered":"http:\/\/www.gmail10000.com\/blog\/?p=1674"},"modified":"2025-07-17T04:49:14","modified_gmt":"2025-07-16T20:49:14","slug":"%e4%bd%bf%e7%94%a8%e8%84%9a%e6%9c%ac%e6%8e%8c%e6%8f%a1-performance-max","status":"publish","type":"post","link":"http:\/\/www.gmail10000.com\/blog\/?p=1674","title":{"rendered":"\u4f7f\u7528\u811a\u672c\u638c\u63e1 Performance Max"},"content":{"rendered":"<div class=\"bialty-container\">\n<p><span>\u5feb\u901f\u63d0\u95ee\uff1a<\/span><a href=\"https:\/\/searchengineland.com\/the-performance-max-playbook-best-practices-and-emerging-tactics-for-2024-439585\"><span>Performance Max<\/span><\/a><span>\u5230\u5e95\u80fd\u6700\u5927\u5316\u4ec0\u4e48\uff1f<\/span><\/p>\n<p><span>\u6211\u5148\u653e\u4f60\u8d70\u3002<\/span><\/p>\n<p><span>\u4f60\uff1a\u201cPerformance Max \u8ba9\u6211\u7684\u5229\u6da6\u6700\u5927\u5316\u3002\u201d<\/span><br \/>\n<span>\u6211\uff1a\u201c\u6ca1\u6709\u3002\u201d<\/span><\/p>\n<p><span>\u4f60\uff1a\u201c\u554a\uff0c\u6211\u660e\u767d\u4e86\u3002\u6211\u8ffd\u8e2a\u7684\u662f\u6536\u5165\uff0c\u800c\u4e0d\u662f\u5229\u6da6\u3002\u56e0\u6b64\uff0c\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u7cfb\u5217\u53ef\u4ee5\u6700\u5927\u5316\u6211\u7684\u6536\u5165\u3002\u201d<\/span><br \/>\n<span>\u6211\uff1a\u201c\u4e0d\u662f\u3002\u201d<\/span><\/p>\n<p><span>\u4f60\uff1a\u201c\u5443\uff0c\u597d\u7684\uff0c\u90a3\u4e48\u4e00\u5b9a\u662f\u8f6c\u6362\u3002<\/span><br \/>\n<span>\u201d \u6211\uff1a\u201c\u4e0d\uff0c\u518d\u8bf4\u4e00\u904d\u3002\u201d<\/span><\/p>\n<p><span>\u4f60\uff1a\u201c\u4ec0\u4e48\uff1f\u8fd8\u6709\u4ec0\u4e48\uff1f\u70b9\u51fb\uff1f\u201d<\/span><br \/>\n<span>\u6211\uff1a\u201c\u4e0d\uff0c\u4e0d\uff0c\u4e0d\uff01\u201d<\/span><\/p>\n<p><span>\u4f60\uff1a\u201cWTF\uff1f\uff01\u201d<\/span><br \/>\n<span>\u6211\uff1a\u201c\u8fd9\u662f\u82b1\u94b1\u3002\u5e7f\u544a\u8d39\u3002\u53ea\u8981\u4f60\u613f\u610f\uff0cPerformance Max \u53ef\u4ee5\u6700\u5927\u5316\u4f60\u7684\u5e7f\u544a\u652f\u51fa\u3002\u201d<\/span><\/p>\n<p><span>\u5982\u679c\u4f60 100% \u786e\u4fe1\u6700\u540e\u4e00\u53e5\u8bdd\u5b8c\u5168\u662f\u80e1\u8bf4\u516b\u9053\uff0c\u90a3\u4e48\u4f60\u73b0\u5728\u53ef\u4ee5\u505c\u6b62\u9605\u8bfb\u4e86\u3002\u672c\u6587\u7684\u5176\u4f59\u90e8\u5206\u4e0d\u4f1a\u7ed9\u4f60\u5e26\u6765\u592a\u591a\u4fe1\u606f\u3002\u00a0<\/span><\/p>\n<p><span>\u7136\u800c\uff0c\u5982\u679c\u4f60\u548c\u6211\u4e00\u6837\uff0c\u8ba4\u4e3a\u8fd9\u662f\u4e00\u4e2a\u6709\u8da3\u7684\u5047\u8bbe\uff0c\u503c\u5f97\u68c0\u9a8c\uff0c\u8ba9\u6570\u636e\u8bf4\u8bdd\uff0c\u90a3\u4e48\u8bf7\u7ee7\u7eed\u9605\u8bfb\u3002\u4f60\u53ef\u80fd\u4f1a\u5bf9\u6b64\u611f\u5174\u8da3\u3002<\/span><\/p>\n<p><span>\u5982\u679c\u60a8\u5df2\u7ecf\u786e\u4fe1\u8fd9\u662f\u771f\u7684\uff0c\u90a3\u4e48\u4eca\u5929\u5c31\u662f\u60a8\u7684\u5e78\u8fd0\u65e5\uff0c\u56e0\u4e3a\u6211\u4eec\u6709\u4e00\u4e9b\u6709\u8da3\u7684\u811a\u672c\u53ef\u4ee5\u5e2e\u52a9\u60a8\u9632\u6b62 Performance Max \u6d6a\u8d39\u60a8\u7684\u94b1\u3002<\/span><\/p>\n<p><span>\u4ee5\u4e0b\u662f\u6211\u6700\u65b0\u7684 SMX Advanced \u6f14\u793a\u4e2d\u7684\u4e09\u4e2a\u811a\u672c\u3002\u5145\u5206\u5229\u7528\u8fd9\u4e9b\u811a\u672c\uff0c\u5e76\u786e\u4fdd\u89c2\u770b\u8be5\u4f1a\u8bdd\u7684\u5b8c\u6574\u89c6\u9891\uff08\u4f4d\u4e8e\u672c\u6587\u5e95\u90e8\uff09\u3002<\/span><\/p>\n<h2 id=\"h-script-1-negate-non-converting-performance-max-search-terms-nbsp-nbsp\" class=\"wp-block-heading\"><span>\u811a\u672c 1\uff1a\u5426\u5b9a\u672a\u8f6c\u5316\u7684\u6548\u679c\u6700\u5927\u5316\u641c\u7d22\u5b57\u8bcd\u00a0\u00a0<\/span><\/h2>\n<p><span>Performance Max \u64c5\u957f\u62a5\u544a\u5e73\u5747\u503c\uff0c\u4f8b\u5982\u6bcf\u65e5\u5e73\u5747\u652f\u51fa\u3001\u8f6c\u5316\u7387\u548c\u5e7f\u544a\u7cfb\u5217 ROAS\u3002<\/span><\/p>\n<p><span>\u5b83\u5e76\u4e0d\u64c5\u957f\u62a5\u544a\u5355\u4e2a\u641c\u7d22\u8bcd\u7684\u5b9e\u9645\u6548\u679c\u3002<\/span><\/p>\n<p><span>\u662f\u7684\uff0c\u60a8\u53ef\u4ee5\u8fdb\u5165 Google Ads \u754c\u9762\uff0c\u70b9\u51fb<\/span><em><span>\u201c\u6d1e\u5bdf\u548c\u62a5\u544a\u201d<\/span><\/em><span>\uff0c\u6d4f\u89c8\u641c\u7d22\u7c7b\u522b\u62a5\u544a\uff0c\u7136\u540e\u50cf\u5154\u5b50\u4e00\u6837\u5feb\u901f\u70b9\u51fb\u3002\u4f46\u81f3\u5c11\u53ef\u4ee5\u8bf4\uff0c\u8fd9\u5f88\u7b28\u62d9\uff01<\/span><\/p>\n<p><span>\u5728\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u7cfb\u5217\u4e2d\uff0c\u5f88\u96be\u627e\u5230\u6d6a\u8d39\u91d1\u94b1\u7684\u641c\u7d22\u5b57\u8bcd\u3002<\/span><\/p>\n<p><span>\u8fd9\u4e9b\u672f\u8bed\u672c\u8eab\u5728\u754c\u9762\u4e2d\u5f88\u96be\u627e\u5230\uff0c\u800c\u4e0d\u826f\u884c\u4e3a\u8005\u7684\u8868\u73b0\u9690\u85cf\u5728\u6d3b\u52a8\u5e73\u5747\u503c\u4e2d\u3002<\/span><\/p>\n<p><span>\u5982\u679c\u6709\u4e00\u4e2a\u5217\u8868\u53ef\u4ee5\u6e05\u695a\u663e\u793a\u6027\u80fd\u8f83\u5dee\u7684\u641c\u7d22\u8bcd\uff0c\u90a3\u4e0d\u662f\u5f88\u597d\u5417\uff1f\u00a0<\/span><\/p>\n<p><span>\u60a8\u53ef\u4ee5\u8f7b\u677e\u51b3\u5b9a\u5982\u4f55\u5904\u7406\u5b83\u4eec\uff08\u4f8b\u5982\uff0c\u4fee\u590d\u8d44\u4ea7\u7ec4\/\u767b\u5f55\u9875\u9762\uff09\u6216<\/span><a href=\"https:\/\/searchengineland.com\/google-pmax-negative-keyword-exclusions-446686\"><span>\u5c06\u5b83\u4eec\u4f5c\u4e3a\u5426\u5b9a\u5173\u952e\u5b57\u6dfb\u52a0\u5230\u60a8\u7684 Performance Max \u5e7f\u544a\u7cfb\u5217\u4e2d<\/span><\/a><span>\u3002<\/span><\/p>\n<p><span>\u5e78\u8fd0\u7684\u662f\uff0c\u6211\u4eec\u53ef\u4ee5\u4f7f\u7528\u811a\u672c\u6765\u521b\u5efa\u8fd9\u6837\u7684\u5217\u8868\u3002\u5982\u4e0b\u6240\u793a\uff1a<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-446738 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-Non-Converting-Search-Term-Alerts.png.webp\" alt=\"Performance Max \u65e0\u8f6c\u5316\u641c\u7d22\u5b57\u8bcd\u63d0\u9192\" width=\"768\" height=\"153\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-Non-Converting-Search-Term-Alerts.png.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-Non-Converting-Search-Term-Alerts-600x120.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-Non-Converting-Search-Term-Alerts-200x40.png.webp 200w\" data-lazy-sizes=\"(max-width: 768px) 100vw, 768px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-Non-Converting-Search-Term-Alerts.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<ul class=\"wp-block-list\">\n<li><strong><em><span>\u811a\u672c\u94fe\u63a5\uff1a<\/span><\/em><\/strong><span><a href=\"https:\/\/nilsrooijmans.com\/google-ads-script-pmax-non-converting-search-term-alerts\/\"><em>Google Ads Script \u2013 Performance Max \u975e\u8f6c\u6362\u641c\u7d22\u5b57\u8bcd\u8b66\u62a5<\/em><\/a><\/span><\/li>\n<\/ul>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row\">\n<div class=\"col-12\"><\/div>\n<\/div>\n<div class=\"row align-items-center nl-inline-container\">\n<div class=\"col-12 col-lg-3 col-xl-4 pe-md-0 pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\"><span>\u83b7\u53d6\u641c\u7d22\u8425\u9500\u4eba\u5458\u6240\u4f9d\u8d56\u7684\u65b0\u95fb\u901a\u8baf\u3002<\/span><\/p>\n<\/div>\n<div class=\"col-12 col-lg-7 col-xl-6  pe-lg-0\">\n<div class=\"form-nl-inline\">\n<div class=\"row g-0\">\n<div class=\"form-group col-12 col-lg-8 mb-0\"><label class=\"visually-hidden\" for=\"nl-inlineEmail\"><span>\u4f01\u4e1a\u7535\u5b50\u90ae\u4ef6\u5730\u5740<\/span><\/label><\/div>\n<div class=\"col-12 col-lg-4 col-xl-4 mb-0\">\n<div id=\"article_inline_captcha\">\n<div><\/div>\n<\/div>\n<p><button id=\"inline-button\" class=\"btn btn-sel inlineButton w-100 rounded-0\" name=\"submit_button\" type=\"submit\"><span>\u4e3a\u6211\u62a5\u540d\uff01<\/span><\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-12 col-lg-2 col-xl-2 ps-1\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/searchengineland.com\/termsofuse\" target=\"_blank\" rel=\"noopener\" aria-label=\"\u5728\u65b0\u6807\u7b7e\u9875\u4e2d\u6253\u5f00\"><span>\u67e5\u770b\u6761\u6b3e\u3002<\/span><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background\" \/>\n<h2 id=\"h-script-2-disapproved-products-alerts\" class=\"wp-block-heading\"><span>\u811a\u672c 2\uff1a\u4e0d\u4e88\u6279\u51c6\u7684\u4ea7\u54c1\u8b66\u62a5<\/span><\/h2>\n<p><span>\u5047\u8bbe\u60a8\u5df2\u6210\u529f\u8fd0\u884c\u4e86\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u7cfb\u5217\u6570\u5468\u3002\u00a0<\/span><\/p>\n<p><span>\u5e7f\u544a\u7cfb\u5217\u6b63\u5728\u82b1\u8d39\u9884\u7b97\uff0c\u4ea7\u751f\u76f8\u5173\u70b9\u51fb\uff0c\u4ea7\u751f\u8f6c\u5316\uff0c\u5e76\u4e14 ROAS \u7565\u9ad8\u4e8e\u76ee\u6807\u3002\u4e00\u5207\u987a\u5229\u3002\u00a0<\/span><\/p>\n<p><span>\u7136\u540e\uff0c\u7531\u4e8e\u67d0\u79cd\u539f\u56e0\uff0c\u60a8\u7684\u5e7f\u544a\u7cfb\u5217\u4e2d\u8868\u73b0\u6700\u597d\u7684\u4e24\u79cd\u4ea7\u54c1\uff08\u5360\u6536\u5165\u7684 40% \u4ee5\u4e0a\uff09\u88ab\u62d2\u7edd\u767b\u5165\u3002\u00a0\u00a0<\/span><\/p>\n<p><span>\u60a8\u8ba4\u4e3a\u4f1a\u53d1\u751f\u4ec0\u4e48\uff1f<\/span><\/p>\n<p><span>Performance Max \u5728\u8fc7\u53bb\u53d6\u5f97\u4e86\u5de8\u5927\u7684\u6210\u679c\uff0c\u5e76\u4e14\u8ba4\u4e3a\u73b0\u5728\u548c\u5c06\u6765\u5b83\u4ecd\u80fd\u53d6\u5f97\u8fd9\u6837\u7684\u6210\u679c\u3002\u00a0<\/span><\/p>\n<p><span>\u4f46\u662f\uff0c\u88ab\u62d2\u767b\u7684\u4ea7\u54c1\u5df2\u7ecf\u65e0\u6cd5\u518d\u6295\u653e\u4e86\uff0c\u800c Performance Max \u5e7f\u544a\u7cfb\u5217\u5fc5\u987b\uff08\u91cd\u65b0\uff09\u53d1\u73b0\u6548\u679c\u81f3\u5c11\u4e0e\u8fd9\u4e9b\u88ab\u62d2\u767b\u4ea7\u54c1\u7684\u70b9\u51fb\u6548\u679c\u4e00\u6837\u597d\u7684\u65b0\u70b9\u51fb\u3002\u00a0<\/span><\/p>\n<p><span>\u8fd9\u4e2a\u5b66\u4e60\u9636\u6bb5\u6d89\u53ca\u5927\u91cf\u7684\u53cd\u590d\u8bd5\u9a8c\uff0c\u6d4b\u8bd5\u65b0\u7c7b\u578b\u7684\u70b9\u51fb\uff0c\u5f88\u53ef\u80fd\u6709\u5f88\u591a\u70b9\u51fb\u4e0d\u4f1a\u8f6c\u6362\u3002\u00a0<\/span><\/p>\n<p><span>\u9664\u975e\u4f60\u91c7\u53d6\u884c\u52a8\uff0c\u5426\u5219\u4f1a\u9020\u6210\u5f88\u591a\u6d6a\u8d39\u3002\u00a0<\/span><\/p>\n<p><span>\u4f8b\u5982\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u5b63\u8282\u6027\u8c03\u6574\u6765\u6307\u793a\u8f83\u4f4e\u7684\u9884\u671f\u8f6c\u5316\u7387\uff0c\u76f4\u5230\u91cd\u65b0\u83b7\u5f97\u9876\u7ea7\u4ea7\u54c1\u6279\u51c6\u3002<\/span><\/p>\n<p><span>\u6216\u8005\u4f60\u53ef\u4ee5\u51cf\u5c11\u9884\u7b97\uff0c\u4ee5\u9632\u6b62\u77ed\u671f\u5185\u56de\u62a5\u8f83\u4f4e\u7684\u8fc7\u5ea6\u652f\u51fa\u3002<\/span><\/p>\n<p><span>\u5982\u679c\u60a8\u5728\u8868\u73b0\u6700\u597d\u7684\u4ea7\u54c1\u88ab\u62d2\u7edd\u65f6\u4e0d\u91c7\u53d6\u884c\u52a8\uff0c\u60a8\u53ef\u80fd\u4f1a\u6d6a\u8d39\u5f00\u652f\u3002<\/span><\/p>\n<p><span>\u56e0\u6b64\uff0c\u6211\u521b\u5efa\u4e86\u4e00\u4e2a\u811a\u672c\uff0c\u5f53\u70b9\u51fb\u6b21\u6570\uff08\u6216\u8f6c\u5316\u6b21\u6570\uff09\u8f83\u591a\u7684\u4ea7\u54c1\u88ab\u62d2\u7edd\u65f6\uff0c\u4f1a\u5411\u60a8\u53d1\u51fa\u8b66\u62a5\u3002<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><em><span>\u811a\u672c\u94fe\u63a5<\/span><\/em><\/strong><em><span>\uff1a<\/span><\/em><a href=\"https:\/\/nilsrooijmans.com\/google-ads-script-disapproved-products-alerts\/\" target=\"_blank\" rel=\"noopener\"><em><span>Google Ads \u811a\u672c \u2013 \u4e0d\u4e88\u6279\u51c6\u7684\u4ea7\u54c1\u8b66\u62a5<\/span><\/em><\/a><\/li>\n<\/ul>\n<h2 id=\"h-script-3-exclude-spammy-placements\" class=\"wp-block-heading\"><span>\u811a\u672c 3\uff1a\u6392\u9664\u5783\u573e\u5c55\u793a\u4f4d\u7f6e<\/span><\/h2>\n<p><span>\u60a8\u662f\u5426\u77e5\u9053\u6709\u4e00\u4efd\u540d\u4e3a<\/span><em><span>\u201cPerformance Max \u5e7f\u544a\u7cfb\u5217\u5c55\u793a\u4f4d\u7f6e\u201d<\/span><\/em><span>\u7684\u62a5\u544a\uff1f\u00a0<\/span><\/p>\n<p><span>\u5b83\u4f4d\u4e8e\u62a5\u544a\u7f16\u8f91\u5668\u7684\u6a21\u677f\u5e93\u4e2d\u3002<\/span><\/p>\n<p><span>\u8be5\u62a5\u544a\u663e\u793a\u4e86 Google \u5c55\u793a\u5e7f\u544a\u7f51\u7edc (GDN) \u4e0a\u7684\u54ea\u4e9b\u5c55\u793a\u4f4d\u7f6e\u4e3a\u60a8\u7684\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u7cfb\u5217\u5e26\u6765\u4e86\u5c55\u793a\u673a\u4f1a\u3002\u00a0<\/span><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-446739 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-campaigns-placement.png.webp\" alt=\"\u6548\u679c\u6700\u5927\u5316\u5e7f\u544a\u7cfb\u5217\u5c55\u793a\u4f4d\u7f6e\" width=\"1062\" height=\"570\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-campaigns-placement.png.webp 1062w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-campaigns-placement-600x322.png.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-campaigns-placement-800x429.png.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-campaigns-placement-200x107.png.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-campaigns-placement-768x412.png.webp 768w\" data-lazy-sizes=\"(max-width: 1062px) 100vw, 1062px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2024\/09\/Performance-Max-campaigns-placement.png.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u4e0d\u5e78\u7684\u662f\uff0c\u8fd9\u4efd\u62a5\u544a\u518d\u6b21\u4e0d\u90a3\u4e48\u5bb9\u6613\u627e\u5230\u3002<\/span><\/p>\n<p><span>\u5b83\u53ea\u663e\u793a\u5c55\u793a\u6b21\u6570\uff0c\u6ca1\u6709\u70b9\u51fb\u6570\u636e\uff0c\u6ca1\u6709\u8f6c\u5316\u6570\u636e\u3002\u8fd9\u4f7f\u5f97\u5f88\u96be\u5224\u65ad\u8fd9\u4e9b\u5c55\u793a\u7684\u8d28\u91cf\uff08\u6536\u5165\u4ef7\u503c\uff09\u3002\u00a0<\/span><\/p>\n<p><span>GDN \u4e0a\u5145\u65a5\u7740\u5783\u573e\u201c\u4e3a AdSense \u6784\u5efa\u201d\u7684\u7f51\u7ad9\uff0c\u5bfc\u81f4\u5927\u91cf\u865a\u5047\u70b9\u51fb\u3002<\/span><\/p>\n<p><span>\u8bf7\u8bb0\u4f4f\uff0c\u8fd9\u4e9b\u70b9\u51fb\u7684\u7cdf\u7cd5\u8868\u73b0\u9690\u85cf\u5728\u4e86\u6211\u4eec\u7528\u6765\u8bc4\u4f30 Performance Max \u6548\u679c\u7684\u6c47\u603b\u6570\u636e\u4e2d\u3002<\/span><\/p>\n<p><span>\u5e78\u8fd0\u7684\u662f\uff0c\u6709\u8bb8\u591a\u811a\u672c\u53ef\u4ee5\u5e2e\u52a9\u60a8\u6392\u9664\u8fd9\u4e9b\u5783\u573e\u5185\u5bb9\u3002\u00a0<\/span><\/p>\n<ul class=\"wp-block-list\">\n<li><strong><em><span>\u811a\u672c\u94fe\u63a5\uff1a<\/span><\/em><\/strong><a href=\"https:\/\/gist.github.com\/tonkikh\/812f32d25f6db9ed5b3b1abaf76ccfa5\" target=\"_blank\" rel=\"noopener\"><em><span>Performance Max \u5c55\u793a\u4f4d\u7f6e\u6e05\u7406\u5668\u811a\u672c<\/span><\/em><\/a><\/li>\n<\/ul>\n<p><strong><span>\u63d0\u793a\uff1a<\/span><\/strong><span>\u8981\u6c42 ChatGPT \u6269\u5c55\u811a\u672c\u4ee5\u67e5\u770b\u57df\u5783\u573e\u90ae\u4ef6\u5206\u6570\uff08\u4f8b\u5982 Moz \u5783\u573e\u90ae\u4ef6\u5206\u6570\uff09\uff08\u4f7f\u7528 Reviewgrower \u4e4b\u7c7b\u7684\u5de5\u5177\uff09\u5e76\u81ea\u52a8\u6392\u9664\u5783\u573e\u90ae\u4ef6\u3002<\/span><\/p>\n<h2 id=\"h-use-scripts-to-maximize-your-profits-not-just-spend\" class=\"wp-block-heading\"><span>\u4f7f\u7528\u811a\u672c\u6765\u6700\u5927\u5316\u4f60\u7684\u5229\u6da6\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u82b1\u94b1<\/span><\/h2>\n<p><span>\u5982\u679c\u5355\u72ec\u4f7f\u7528 Performance Max\uff0c\u5219\u53ef\u4ee5\u6700\u5927\u5316 Google \u7684\u6536\u5165\uff0c\u800c\u4e0d\u4e00\u5b9a\u80fd\u6700\u5927\u5316\u60a8\u7684\u6536\u5165\u3002<\/span><\/p>\n<p><span>\u60a8\u9700\u8981\u5bc6\u5207\u76d1\u63a7 Performance Max \u5e7f\u544a\u7cfb\u5217\uff0c\u5e76\u6839\u636e\u7b2c\u4e00\u65b9\u6570\u636e\u548c\u89c1\u89e3\u4e3b\u52a8\u505a\u51fa\u66f4\u6539\u3002<\/span><\/p>\n<p><span>Google Ads Scripts \u53ef\u4ee5\u4e3a\u60a8\u81ea\u52a8\u6267\u884c\u8bb8\u591a\u6b64\u7c7b\u4efb\u52a1\uff0c\u5e76\u5141\u8bb8\u60a8\u91cd\u65b0\u63a7\u5236\u4ee5\u4f18\u5316\u60a8\u7684<\/span><em>\u00a0<\/em><span>\u5229\u6da6\u3002<\/span><\/p>\n<h2 id=\"h-watch-mastering-performance-max-using-scripts\" class=\"wp-block-heading\"><span>\u89c2\u770b\uff1a\u4f7f\u7528\u811a\u672c\u638c\u63e1 Performance Max<\/span><\/h2>\n<p><span>\u60a8\u53ef\u4ee5\u5728\u6211\u7684 SMX Advanced \u8bfe\u7a0b\u4e2d\u627e\u5230\u66f4\u591a\u811a\u672c\u548c\u6280\u5de7\u6765\u63d0\u9ad8 Performance Max \u7684\u6027\u80fd\u3002<\/span><\/p>\n<div><\/div>\n<\/div>\n<hr \/>\n<p><em><span>\u6211\u4eec\u9080\u8bf7\u6295\u7a3f\u4f5c\u8005\u4e3a Search Engine Land \u64b0\u5199\u5185\u5bb9\uff0c\u5e76\u6839\u636e\u4ed6\u4eec\u7684\u4e13\u4e1a\u77e5\u8bc6\u548c\u5bf9\u641c\u7d22\u793e\u533a\u7684\u8d21\u732e\u8fdb\u884c\u9009\u62e9\u3002\u6211\u4eec\u7684\u6295\u7a3f\u8005\u5728\u7f16\u8f91\u4eba\u5458\u7684\u76d1\u7763\u4e0b\u5de5\u4f5c<\/span><a href=\"https:\/\/searchengineland.com\/staff\/\"><span>\uff0c<\/span><\/a><span>\u5e76\u68c0\u67e5\u6295\u7a3f\u7684\u8d28\u91cf\u548c\u4e0e\u8bfb\u8005\u7684\u76f8\u5173\u6027\u3002\u4ed6\u4eec\u8868\u8fbe\u7684\u89c2\u70b9\u662f\u4ed6\u4eec\u81ea\u5df1\u7684\u3002<\/span><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5feb\u901f\u63d0\u95ee\uff1aPerformance Max\u5230\u5e95\u80fd\u6700\u5927\u5316\u4ec0\u4e48\uff1f \u6211\u5148\u653e\u4f60\u8d70\u3002 \u4f60\uff1a\u201cPerformance Max [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1674","post","type-post","status-publish","format-standard","hentry","category-ppc"],"_links":{"self":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1674","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1674"}],"version-history":[{"count":2,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1674\/revisions"}],"predecessor-version":[{"id":2606,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1674\/revisions\/2606"}],"wp:attachment":[{"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1674"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1674"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.gmail10000.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1674"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}