{"id":503,"date":"2024-08-19T22:40:46","date_gmt":"2024-08-19T14:40:46","guid":{"rendered":"http:\/\/www.gmail10000.com\/blog\/?p=503"},"modified":"2024-08-19T22:40:46","modified_gmt":"2024-08-19T14:40:46","slug":"%e6%9c%89%e5%ae%b3%e9%93%be%e6%8e%a5%e5%92%8c%e6%8b%92%e7%bb%9d%ef%bc%9a%e5%85%a8%e9%9d%a2%e7%9a%84-seo-%e6%8c%87%e5%8d%97","status":"publish","type":"post","link":"http:\/\/www.gmail10000.com\/blog\/?p=503","title":{"rendered":"\u6709\u5bb3\u94fe\u63a5\u548c\u62d2\u7edd\uff1a\u5168\u9762\u7684 SEO \u6307\u5357"},"content":{"rendered":"<h1><\/h1>\n<h2 class=\"subhead\"><span>\u60a8\u662f\u5426\u9700\u8981\u62d2\u7edd\u4f4e\u8d28\u91cf\u7684\u5783\u573e\u94fe\u63a5\uff1f\u4e86\u89e3\u6709\u5173\u62d2\u7edd\u94fe\u63a5\u7684\u5e38\u89c1\u95ee\u9898\u7684\u7b54\u6848\u3002<\/span><\/h2>\n<div id=\"st-1\">\n<div class=\"st-btn st-last st-custom-button\" data-network=\"searchbot\" data-bs-toggle=\"modal\" data-bs-target=\"#SearchBotModal\"><\/div>\n<\/div>\n<div class=\"body-content pt-3\">\n<div class=\"bialty-container\">\n<p><span>\u4ec0\u4e48\u662f\u6709\u6bd2\u94fe\u63a5\uff1f\u6709\u6bd2\u94fe\u63a5\u548c\u5783\u573e\u94fe\u63a5\u4e00\u6837\u5417\uff1f\u8fc7\u591a\u7684\u6709\u6bd2\u94fe\u63a5\u4f1a\u635f\u5bb3\u60a8\u7f51\u7ad9\u7684\u6392\u540d\u80fd\u529b\u5417\uff1f\u00a0<\/span><\/p>\n<p><span>\u5982\u679c\u60a8\u4e0d\u786e\u5b9a\u63d0\u4ea4\u5426\u8ba4\u4e66\u662f\u5426\u4f1a\u5bf9\u60a8\u6709\u76ca\uff0c\u672c\u6587\u5e94\u8be5\u53ef\u4ee5\u89e3\u7b54\u60a8\u7684\u7591\u95ee\u3002<\/span><\/p>\n<h2 id=\"h-what-is-a-toxic-link\" class=\"wp-block-heading\"><span>\u4ec0\u4e48\u662f\u6709\u6bd2\u94fe\u63a5\uff1f<\/span><\/h2>\n<p><span>\u201c\u6709\u6bd2\u201d\u94fe\u63a5\u901a\u5e38\u88ab\u8ba4\u4e3a\u662f\u53ef\u80fd\u635f\u5bb3\u60a8\u7f51\u7ad9\u6392\u540d\u80fd\u529b\u7684\u94fe\u63a5\u3002\u4f46\u662f\uff0c\u5e76\u975e\u6240\u6709 SEO \u90fd\u5bf9\u5982\u4f55\u5b9a\u4e49\u6709\u6bd2\u94fe\u63a5\u4ee5\u53ca\u5b83\u4eec\u7684\u5b58\u5728\u662f\u5426\u771f\u7684\u4f1a\u635f\u5bb3\u60a8\u7684\u6392\u540d\u80fd\u529b\u8fbe\u6210\u4e00\u81f4\u3002<\/span><\/p>\n<p><span>\u6709\u4e9b\u4eba\u4f1a\u8bf4\uff0c\u6839\u636e Google \u7684\u94fe\u63a5\u65b9\u6848\u6587\u6863<\/span><span>\uff0c\u4efb\u4f55\u88ab\u89c6\u4e3a\u975e\u81ea\u7136\u94fe\u63a5\u7684\u94fe\u63a5\u90fd\u5e94\u88ab\u89c6\u4e3a\u201c\u6709\u5bb3\u201d\u94fe\u63a5\uff0c\u53ef\u80fd\u4f1a\u635f\u5bb3\u60a8\u7684\u7f51\u7ad9\u3002\u5176\u4ed6\u4eba\u5219\u7528\u8fd9\u4e2a\u77ed\u8bed\u6765\u63cf\u8ff0 Google \u8868\u793a\u5176\u7b97\u6cd5\u4f1a\u5ffd\u7565\u7684\u5783\u573e\u94fe\u63a5\u7c7b\u578b\u3002\u00a0<\/span><\/p>\n<p><span>\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u8c37\u6b4c\u672c\u8eab\u5b9e\u9645\u4e0a\u5e76\u6ca1\u6709\u201c\u6709\u6bd2\u94fe\u63a5\u201d\u7684\u6982\u5ff5\u3002\u00a0<\/span><\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\"><span>https:\/\/twitter.com\/JohnMu\/status\/1479038061275226112<\/span><\/div>\n<\/figure>\n<p><span>\u90a3\u4e48\u4e3a\u4ec0\u4e48 SEO \u8981\u4f7f\u7528\u201c\u6709\u6bd2\u94fe\u63a5\u201d\u8fd9\u4e2a\u77ed\u8bed\u5462\uff1f\u00a0<\/span><\/p>\n<p><span>\u6709\u51e0\u79cd\u8457\u540d\u7684 SEO \u5de5\u5177\u65e8\u5728\u67e5\u627e\u5e76\u5e2e\u52a9\u60a8\u62d2\u7edd\u975e\u81ea\u7136\u94fe\u63a5\u3002\u5176\u4e2d\u4e00\u4e9b\u5de5\u5177\u5217\u51fa\u4e86\u901a\u8fc7\u7f16\u7a0b\u786e\u5b9a\u4e3a\u5728 Google \u7b97\u6cd5\u4e2d\u5177\u6709\u6f5c\u5728\u5371\u5bb3\u7684\u94fe\u63a5\u3002\u00a0<\/span><\/p>\n<p><span>\u4ed6\u4eec\u7684\u60f3\u6cd5\u662f\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u4ed6\u4eec\u7684\u5de5\u5177\u6765\u8bc6\u522b\u8fd9\u4e9b\u53ef\u80fd\u635f\u5bb3\u60a8\u7f51\u7ad9\u7684\u201c\u6709\u6bd2\u94fe\u63a5\u201d\uff0c\u7136\u540e\u62d2\u7edd\u5b83\u4eec\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u76f8\u4fe1\u8fd9\u4e9b\u5de5\u5177\u6b63\u5728\u5c1d\u8bd5\u67e5\u627e\u6307\u5411\u60a8\u7f51\u7ad9\u7684\u6240\u6709<\/span><em><span>\u975e\u81ea\u7136\u94fe\u63a5<\/span><\/em><span>\u3002\u4f46\u6839\u636e\u6211\u7684\u7ecf\u9a8c\uff0c\u8fd9\u4e9b\u5de5\u5177\u8fd4\u56de\u7684\u5927\u591a\u6570\u94fe\u63a5\u90fd\u662f\u6211\u8ba4\u4e3a\u662f\u5783\u573e\u6216\u201c\u5783\u573e\u201d\u7684\u94fe\u63a5\u3002\u5176\u4e2d\u5927\u591a\u6570\u786e\u5b9e\u5e94\u8be5\u88ab Google \u7684\u7b97\u6cd5\u5ffd\u7565\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u53d1\u73b0\u771f\u6b63\u6709\u5bb3\u7684\u94fe\u63a5&#8230;&#8230;\u90a3\u4e9b<\/span><em><span>\u53ef\u80fd<\/span><\/em><span>\u5728\u7b97\u6cd5\u4e0a\u635f\u5bb3\u4f60\u7684\u7f51\u7ad9\u7684\u94fe\u63a5\uff08\u5c3d\u7ba1\u4f60\u5fc5\u987b\u505a\u5f97\u975e\u5e38\u8fc7\u5934\uff0c\u6b63\u5982\u6211\u5c06\u5728\u4e0b\u9762\u63cf\u8ff0\u7684\u90a3\u6837\uff09\uff0c\u5f88\u5c11\u4f1a\u88ab SEO \u5de5\u5177\u8fd4\u56de\u3002<\/span><\/p>\n<p><span>\u5728\u8fdb\u4e00\u6b65\u8ba8\u8bba\u4e4b\u524d\uff0c\u8ba9\u6211\u4eec\u5148\u5b9a\u4e49\u4e00\u4e0b\u6211\u5c06\u5728\u672c\u6587\u5176\u4f59\u90e8\u5206\u4f7f\u7528\u7684\u4e09\u4e2a\u672f\u8bed\uff1a<\/span><\/p>\n<ul>\n<li><strong><span>\u6709\u5bb3\u94fe\u63a5\uff1a<\/span><\/strong><span>\u88ab\u5de5\u5177\u8bc6\u522b\u4e3a\u5bf9\u60a8\u7684\u7f51\u7ad9\u6709\u6f5c\u5728\u5371\u5bb3\u7684\u94fe\u63a5\u3002\u00a0<\/span><\/li>\n<li><strong><span>\u5783\u573e\u94fe\u63a5\uff1a<\/span><\/strong><span>\u6ca1\u6709\u4eba\u4f1a\u4e3a\u4e86\u63d0\u9ad8\u6392\u540d\u800c\u6545\u610f\u5efa\u7acb\u8fd9\u79cd\u7c7b\u578b\u7684\u94fe\u63a5\uff0c\u4f46\u5927\u591a\u6570\u7f51\u7ad9\u90fd\u4f1a\u5efa\u7acb\u8fd9\u79cd\u94fe\u63a5\u3002\u793a\u4f8b\u5305\u62ec\u53d1\u5e03\u57df\u540d\u7edf\u8ba1\u6570\u636e\u7684\u7f51\u7ad9\u94fe\u63a5\u3001\u968f\u673a\u7684\u5916\u8bed\u4e71\u7801\u9875\u9762\u3001\u58c1\u7eb8\u56fe\u7247\u7f51\u7ad9\u94fe\u63a5\u4ee5\u53ca\u94fe\u63a5\u5230\u7f51\u7edc\u4e0a\u51e0\u4e4e\u6240\u6709\u7f51\u7ad9\u7684\u7f51\u7ad9\uff08\u5982 theglobe.net\uff09\u3002\u5783\u573e\u94fe\u63a5\u8fd8\u53ef\u80fd\u5305\u62ec\u5927\u91cf\u4f4e\u8d28\u91cf\u94fe\u63a5\uff0c\u4ee5\u8fdb\u884c\u8d1f\u9762 SEO \u653b\u51fb\u3002<\/span><\/li>\n<li><strong><span>\u64cd\u7eb5\u6027\u94fe\u63a5\uff1a<\/span><\/strong><span>\u4e3a\u64cd\u7eb5 PageRank \u4ee5\u63d0\u9ad8 Google \u6392\u540d\u800c\u521b\u5efa\u7684\u94fe\u63a5\u3002\u793a\u4f8b\u5305\u62ec\u4ed8\u8d39\u94fe\u63a5\u3001\u6587\u7ae0\u4e2d\u7684 SEO \u94fe\u63a5\uff0c\u4ee5\u53ca\u4e3b\u8981\u4e3a\u63d0\u9ad8 PageRank \u8fdb\u800c\u63d0\u9ad8\u6392\u540d\u800c\u8bbe\u8ba1\u7684\u5176\u4ed6\u65b9\u6848\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u8fd9\u4e9b\u5b9a\u4e49\u4e4b\u95f4\u53ef\u80fd\u5b58\u5728\u4e00\u4e9b\u4ea4\u53c9\uff0c\u8fd9\u589e\u52a0\u4e86\u6df7\u4e71\u3002\u8c37\u6b4c\u6700\u8fd1\u79f0\u8bbf\u5ba2\u5e16\u5b50\u548c\u8054\u76df\u8425\u9500\u5e16\u5b50\u4e2d\u7684\u4e00\u4e9b\u94fe\u63a5\u53ef\u80fd\u88ab\u89c6\u4e3a\u5783\u573e\u548c\u64cd\u7eb5\u6027\u7684\uff08\u8bf7\u7ee7\u7eed\u9605\u8bfb\u4ee5\u4e86\u89e3\u66f4\u591a\u8be6\u7ec6\u4fe1\u606f\uff09\u3002<\/span><\/p>\n<h2 id=\"h-can-spammy-links-hurt-your-ability-to-rank-on-google-search\" class=\"wp-block-heading\"><span>\u5783\u573e\u94fe\u63a5\u4f1a\u5f71\u54cd\u60a8\u5728 Google \u641c\u7d22\u4e0a\u7684\u6392\u540d\u80fd\u529b\u5417\uff1f<\/span><\/h2>\n<p><span>\u5982\u679c\u6709\u6307\u5411\u60a8\u7f51\u7ad9\u7684\u94fe\u63a5\uff0c\u5176\u4e2d\u5f88\u591a\u5f88\u53ef\u80fd\u662f\u5783\u573e\u94fe\u63a5\u3002\u6bcf\u4e2a\u6709\u6307\u5411\u81ea\u5df1\u7f51\u7ad9\u7684\u94fe\u63a5\u7684\u7f51\u7ad9\u90fd\u4f1a\u6536\u96c6\u5947\u602a\u7684\u3001\u65e0\u610f\u4e49\u7684\u5783\u573e\u94fe\u63a5\u3002\u00a0<\/span><\/p>\n<p><span>\u5728\u7edd\u5927\u591a\u6570\u60c5\u51b5\u4e0b\uff0c\u6307\u5411\u67d0\u4e2a\u7f51\u7ad9\u7684\u5783\u573e\u94fe\u63a5\u4e0d\u4f1a\u635f\u5bb3\u8be5\u7f51\u7ad9\u7684\u6392\u540d\u80fd\u529b\u3002\u4e0d\u8fc7\uff0c\u5bf9\u6b64\u5b58\u5728\u4e00\u4e9b\u5206\u6b67\uff0c\u6211\u5c06\u5f88\u5feb\u4e88\u4ee5\u89e3\u51b3\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u628a\u8fd9\u4e9b\u5783\u573e\u94fe\u63a5\u79f0\u4e3a\u201c\u5783\u573e\u201d\u94fe\u63a5\u3002\u8fd9\u4e9b\u94fe\u63a5\u5305\u62ec\u53d1\u5e03\u57df\u540d\u7edf\u8ba1\u6570\u636e\u7684\u7f51\u7ad9\u94fe\u63a5\u3001\u56fe\u7247\u58c1\u7eb8\u7f51\u7ad9\u4e0a\u7684\u968f\u673a\u63d0\u53ca\uff0c\u751a\u81f3\u5305\u62ec\u5927\u91cf\u5947\u602a\u7684\u5916\u8bed\u94fe\u63a5\u6216\u4ee5\u6210\u4eba\u6216\u836f\u7406\u5b66\u5173\u952e\u8bcd\u4f5c\u4e3a\u951a\u70b9\u7684\u94fe\u63a5\u3002\u00a0<\/span><\/p>\n<p><span>\u5f53 Google \u7684 John Mueller \u88ab\u95ee\u53ca\u5783\u573e\u94fe\u63a5\uff0c\u7279\u522b\u662f\u6765\u81ea theglobe.net \u7b49\u7f51\u7ad9\u7684\u94fe\u63a5\u65f6\uff0c\u4ed6<\/span><span>\u8868\u793a<\/span><span>\uff0c<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u6211\u4eec\u5df2\u7ecf\u5ffd\u7565\u4e86\u6765\u81ea\u6b64\u7c7b\u7f51\u7ad9\u7684\u94fe\u63a5\uff0c\u8fd9\u4e9b\u7f51\u7ad9\u4e0d\u592a\u53ef\u80fd\u6709\u81ea\u7136\u94fe\u63a5\u3002\u65e0\u9700\u5426\u8ba4\u3002\u201d<\/span><\/p>\n<p><cite><span>\u8c37\u6b4c\u7684\u7ea6\u7ff0\u00b7\u7a46\u52d2<\/span><\/cite><\/p><\/blockquote>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-383332 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam.jpg.webp\" sizes=\"auto, (max-width: 282px) 100vw, 282px\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam.jpg.webp 282w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam-196x338.jpg.webp 196w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam-65x113.jpg.webp 65w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam-150x259.jpg.webp 150w\" alt=\"\u5168\u7403\u5783\u573e\u90ae\u4ef6\" width=\"282\" height=\"487\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam.jpg.webp 282w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam-196x338.jpg.webp 196w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam-65x113.jpg.webp 65w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam-150x259.jpg.webp 150w\" data-lazy-sizes=\"(max-width: 282px) 100vw, 282px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/the-globe-spam.jpg.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<\/div>\n<p><span>\u4f8b\u5982\uff0cGoogle \u77e5\u9053\uff0c\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u7a81\u7136\u6536\u5230\u5927\u91cf\u5305\u542b\u6210\u4eba\u8bcd\u6c47\u7684\u5783\u573e\u94fe\u63a5\uff0c\u90a3\u4e48\u60a8\u5efa\u7acb\u8fd9\u4e9b\u94fe\u63a5\u7684\u76ee\u7684\u5f88\u53ef\u80fd\u4e0d\u662f\u8bd5\u56fe\u6539\u5584\u641c\u7d22\u7ed3\u679c\u3002\u5728\u5927\u591a\u6570\u60c5\u51b5\u4e0b\uff0c\u5b83\u4eec\u53ef\u4ee5\u7b80\u5355\u5730\u9694\u79bb\u8fd9\u4e9b\u5947\u602a\u3001\u65e0\u7528\u7684\u94fe\u63a5\uff0c\u5e76\u5728\u7b97\u6cd5\u4e2d\u5ffd\u7565\u5b83\u4eec\u3002<\/span><\/p>\n<p><span>\u5728 2016 \u5e74\u53d1\u5e03 Penguin 4.0 \u4e4b\u524d\uff0c\u5927\u91cf\u5783\u573e\u94fe\u63a5\u53ef\u80fd<\/span><em><span>\u4f1a<\/span><\/em><span>\u5f71\u54cd\u7f51\u7ad9\u7684\u6392\u540d\u80fd\u529b\u3002\u6211\u4eec\u8fc7\u53bb\u5efa\u8bae\u62d2\u7edd\u6211\u4eec\u80fd\u627e\u5230\u7684\u6bcf\u4e00\u4e2a\u5783\u573e\u94fe\u63a5\u3002\u4f46\u5728 2016 \u5e74\uff0c\u60c5\u51b5\u53d1\u751f\u4e86\u53d8\u5316\uff0cGoogle \u73b0\u5728<\/span><span>\u4f1a\u964d\u4f4e\u5783\u573e\u94fe<\/span><span>\u63a5\u7684\u4ef7\u503c\uff0c\u800c\u4e0d\u662f\u56e0\u4e3a\u8fd9\u4e9b\u94fe\u63a5\u800c\u60e9\u7f5a\u7f51\u7ad9<\/span><span>\u3002\u00a0<\/span><\/p>\n<p><span>\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u6700\u8fd1\u7684\u8c37\u6b4c\u6587\u6863\u63d0\u5230\u4e86<\/span><span>\u67d0\u4e9b\u7c7b\u578b\u7684\u5783\u573e\u94fe\u63a5<\/span><span>\uff0c\u8fd9\u4e9b\u94fe\u63a5\u5b9e\u9645\u4e0a<\/span><em><span>\u662f<\/span><\/em><span>\u81ea\u5236\u7684\u64cd\u7eb5\u5c1d\u8bd5\uff0c\u800c\u4e0d\u662f\u5783\u573e\u94fe\u63a5\u3002\u00a0<\/span><\/p>\n<p><span>2021 \u5e74 7 \u6708\u7684\u94fe\u63a5\u5783\u573e\u90ae\u4ef6\u66f4\u65b0<\/span><span>\u65e8\u5728\u201c\u51cf\u8f7b\u94fe\u63a5\u5783\u573e\u90ae\u4ef6\u5bf9 Google \u6392\u540d\u7cfb\u7edf\u7684\u5f71\u54cd\u201d\uff0c\u5c24\u5176\u662f\u5f53\u4ed6\u4eec\u770b\u5230\u201c\u7f51\u7ad9\u6545\u610f\u5efa\u7acb\u5783\u573e\u94fe\u63a5\u4ee5\u64cd\u7eb5\u6392\u540d\u201d\u65f6\u3002Google \u8c08\u5230\u4e86\u4e00\u4e9b\u7279\u5b9a\u7c7b\u578b\u7684\u94fe\u63a5\uff0c\u4ed6\u4eec\u4f1a\u5c06\u8fd9\u4e9b\u94fe\u63a5\u89c6\u4e3a\u201c\u5783\u573e\u90ae\u4ef6\u201d\uff0c\u5e76\u4e14\u4e0d\u60f3\u5c06\u5176\u8ba1\u5165\u4ed6\u4eec\u7684\u7b97\u6cd5\u4e2d\u3002\u8fd9\u4e9b\u94fe\u63a5<\/span><em>\u00a0<\/em><span>\u786e\u5b9e\u662f\u8bb8\u591a SEO \u4ecd\u5728\u8bd5\u56fe\u64cd\u7eb5\u6392\u540d\u65f6\u6240\u505a\u7684\u7c7b\u578b\uff1a<\/span><\/p>\n<ul>\n<li><span>\u672a\u7ecf\u8fc7 nofollow \u5904\u7406\u6216\u672a\u9650\u5b9a rel=\u201dsponsored \u7684<strong>\u8054\u76df\u94fe\u63a5\u3002<\/strong><\/span><\/li>\n<li><strong><span>\u8bbf\u5ba2\u5e16\u5b50\u6d3b\u52a8\u4e2d\u7684\u94fe\u63a5<\/span><\/strong><span>\u201c\u4e3b\u8981\u662f\u4e3a\u4e86\u83b7\u5f97\u94fe\u63a5\u201d\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u5982\u679c\u60a8\u5728 2021 \u5e74 7 \u6708\u94fe\u63a5\u5783\u573e\u66f4\u65b0\u540e\u53d1\u73b0\u6392\u540d\u4e0b\u964d\uff0c\u5219\u53ef\u80fd\u662f Google \u7684\u7b97\u6cd5\u68c0\u6d4b\u5230\u60a8\u4e00\u76f4\u5728\u5efa\u7acb\u6b64\u7c7b\u94fe\u63a5\uff0c\u5e76\u5728\u5176\u7b97\u6cd5\u4e2d\u5c06\u5176\u9694\u79bb\u5e76\u4f7f\u5176\u65e0\u6548\u3002\u6b63\u5982\u6587\u6863\u6240\u8ff0\uff0c\u201c\u53c2\u4e0e\u94fe\u63a5\u5783\u573e\u7684\u7f51\u7ad9\u5c06\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u53d1\u751f\u53d8\u5316\uff0c\u56e0\u4e3a\u6211\u4eec\u7684\u7b97\u6cd5\u4f1a\u91cd\u65b0\u8bc4\u4f30\u8fd9\u4e9b\u94fe\u63a5\u3002\u201d\u00a0<\/span><\/p>\n<p><span>\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0cGoogle \u5e76\u672a<\/span><strong><span>\u8868\u793a<\/span><\/strong><span>\u9875\u9762\u4f1a\u56e0\u94fe\u63a5\u5783\u573e\u800c\u88ab\u964d\u7ea7\u6216\u53d7\u5230\u60e9\u7f5a\u3002\u5728\u5927\u591a\u6570\u60c5\u51b5\u4e0b\uff0c\u5f53\u68c0\u6d4b\u5230\u94fe\u63a5\u5783\u573e\u65f6\uff0cGoogle \u4f1a\u5c06\u5176\u9694\u79bb\u5e76\u5728\u5176\u7b97\u6cd5\u4e2d\u5ffd\u7565\u3002\u00a0<\/span><\/p>\n<p><span>\u4f46\u8fd9\u611f\u89c9\u5c31\u50cf\u662f\u964d\u804c\u3002\u00a0<\/span><\/p>\n<p><span>\u5982\u679c\u60a8\u6709\u4e00\u5806\u8bbf\u5ba2\u5e16\u5b50\u94fe\u63a5\uff0c\u8fd9\u4e9b\u94fe\u63a5\u66fe\u7ecf\u5e2e\u52a9\u9875\u9762\u83b7\u5f97\u66f4\u597d\u7684\u6392\u540d\uff0c\u800c Google \u5374\u5c06\u5176\u68c0\u6d4b\u4e3a\u5783\u573e\u94fe\u63a5\u5e76\u964d\u4f4e\u5176\u4ef7\u503c\uff0c\u90a3\u4e48\u8fd9\u4e9b\u94fe\u63a5\u7684\u6392\u540d\u5c31\u4f1a\u4e0b\u964d\u3002\u8fd9\u610f\u5473\u7740\u8be5\u9875\u9762\u5931\u53bb\u4e86\u4ee5\u524d\u88ab\u89c6\u4e3a\u6709\u6548\u63a8\u8350\u4f46\u73b0\u5728\u4e0d\u518d\u6709\u6548\u7684\u94fe\u63a5\u6240\u5e26\u6765\u7684\u6392\u540d\u63d0\u5347\u3002\u62d2\u7edd\u8fd9\u4e9b\u94fe\u63a5\u53ef\u80fd\u4e0d\u4f1a\u5e2e\u52a9\u60a8\u770b\u5230\u6539\u8fdb\u3002\u00a0<\/span><\/p>\n<p><span>\u867d\u7136\u64cd\u7eb5\u94fe\u63a5\u5efa\u8bbe\u7684\u7b97\u6cd5\u964d\u7ea7<\/span><em><span>\u662f\u53ef\u80fd<\/span><\/em><span>\u53d1\u751f\u7684\uff0c\u4f46\u8fd9\u4e9b\u964d\u7ea7\u53ea\u9002\u7528\u4e8e\u90a3\u4e9b\u8fc7\u5ea6\u64cd\u7eb5\u7684\u7f51\u7ad9\uff0c\u4ee5\u81f3\u4e8e\u8c37\u6b4c\u7684\u7b97\u6cd5\u5f88\u96be\u786e\u5b9a\u54ea\u4e9b\u94fe\u63a5\u503c\u5f97\u8ba1\u7b97\uff0c\u54ea\u4e9b\u94fe\u63a5\u662f\u4e3a\u4e86\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u800c\u5236\u9020\u7684\u3002\u6211\u4eec\u7a0d\u540e\u4f1a\u8be6\u7ec6\u4ecb\u7ecd\u8fd9\u4e00\u70b9\u3002<\/span><\/p>\n<h2 id=\"h-do-you-need-to-disavow-spammy-links\" class=\"wp-block-heading\"><span>\u60a8\u9700\u8981\u62d2\u7edd\u5783\u573e\u94fe\u63a5\u5417\uff1f<\/span><\/h2>\n<p><span>\u201c\u5783\u573e\u201d\u94fe\u63a5\u901a\u5e38\u88ab SEO \u793e\u533a\u548c\u4e00\u4e9b SEO \u5de5\u5177\u79f0\u4e3a\u201c\u6709\u6bd2\u94fe\u63a5\u201d\uff0c\u4e0d\u592a\u53ef\u80fd\u5bf9\u60a8\u7f51\u7ad9\u7684\u6392\u540d\u4ea7\u751f\u8d1f\u9762\u5f71\u54cd\u3002Google \u7684\u7b97\u6cd5\u64c5\u957f\u8bc6\u522b\u54ea\u4e9b\u94fe\u63a5\u53ef\u4ee5\u5ffd\u7565\u3002\u8bf7\u53c2\u9605 Mueller \u7684\u4ee5\u4e0b\u63a8\u6587\uff1a<\/span><\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\"><span>https:\/\/twitter.com\/JohnMu\/status\/1427202694326931459?s=20&amp;t=siIEEzTZ06IZ1L1VzCz7gg<\/span><\/div>\n<\/figure>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\"><span>https:\/\/twitter.com\/JohnMu\/status\/1076065431503409152?s=20&amp;t=NEWc2L7-2niGsME3FNG0sw<\/span><\/div>\n<\/figure>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\"><span>https:\/\/twitter.com\/JohnMu\/status\/1076094276763877379?s=20&amp;t=NEWc2L7-2niGsME3FNG0sw<\/span><\/div>\n<\/figure>\n<p><span>\u6b63\u5982\u7a46\u52d2 (Mueller) \u5728 2021 \u5e74 3 \u6708\u7684Google \u5e2e\u52a9\u89c6\u9891\u7fa4\u804a\u4e2d<\/span><span>\u6240\u8bf4\uff1a<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u5927\u591a\u6570\u7f51\u7ad9\u65e0\u9700\u62c5\u5fc3\u6709\u5bb3\u94fe\u63a5\u3002\u6211\u4eec\u7684\u7cfb\u7edf\u5728\u9047\u5230\u5b83\u4eec\u8ba4\u4e3a\u4e0d\u597d\u7684\u94fe\u63a5\u65f6\uff0c\u4e3b\u8981\u4f1a\u5ffd\u7565\u5b83\u4eec\u3002\u201d<\/span><\/p>\n<p><cite><span>\u8c37\u6b4c\u7684\u7ea6\u7ff0\u00b7\u7a46\u52d2<\/span><\/cite><\/p><\/blockquote>\n<p><span>\u53e6\u5916\u5728\u540c\u4e00\u4e2a\u805a\u4f1a\u573a\u6240\uff1a<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u5982\u679c\u4f60\u770b\u5230\u4e2a\u522b\u94fe\u63a5\u5f39\u51fa\uff0c\u7136\u540e\u8bf4\uff0c\u54e6\uff0c\u8fd9\u770b\u8d77\u6765\u50cf\u662f\u5783\u573e\u90ae\u4ef6\u53d1\u9001\u8005\u4e22\u5f03\u4e86\u94fe\u63a5\u6216\u5176\u4ed6\u4ec0\u4e48\uff0c<\/span><strong><span>\u6211\u4f1a\u5b8c\u5168\u5ffd\u7565\u8fd9\u4e9b<\/span><\/strong><span>&#8230;&#8230;<\/span><strong><span>\u5b83\u4eec\u53d1\u751f\u5728\u6bcf\u4e2a\u7f51\u7ad9\u4e0a\uff0c\u8c37\u6b4c\u7684\u7cfb\u7edf\u591a\u5e74\u6765\u5df2\u7ecf\u89c1\u8fc7\u5f88\u591a\u6b21\u4e86\uff0c\u6211\u4eec\u5f88\u64c5\u957f\u5ffd\u7565\u5b83\u4eec\u3002<\/span><\/strong><span>\u00a0\u201d<\/span><\/p>\n<p><cite><span>\u8c37\u6b4c\u7684\u7ea6\u7ff0\u00b7\u7a46\u52d2<\/span><\/cite><\/p><\/blockquote>\n<p><span>\uff08\u91cd\u70b9\u662f\u6211\u7684\u3002\uff09<\/span><\/p>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-383333 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/google-ignores-toxic-links.jpg.webp\" sizes=\"auto, (max-width: 668px) 100vw, 668px\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/google-ignores-toxic-links.jpg.webp 668w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/google-ignores-toxic-links-449x338.jpg.webp 449w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/google-ignores-toxic-links-150x113.jpg.webp 150w\" alt=\"\u8c37\u6b4c\u5ffd\u7565\u6709\u5bb3\u94fe\u63a5\" width=\"668\" height=\"503\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/google-ignores-toxic-links.jpg.webp 668w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/google-ignores-toxic-links-449x338.jpg.webp 449w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/google-ignores-toxic-links-150x113.jpg.webp 150w\" data-lazy-sizes=\"(max-width: 668px) 100vw, 668px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/google-ignores-toxic-links.jpg.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><span>\u5c3d\u7ba1 Mueller \u63d0\u51fa\u4e86\u5efa\u8bae\uff0c\u4f46 SEO \u793e\u533a\u4e2d\u4ecd\u6709\u4e00\u4e9b\u4eba\u8ba4\u4e3a\u653e\u5f03\u5783\u573e\u94fe\u63a5\uff0c\u751a\u81f3\u662f\u65e0\u7528\u7684\u5783\u573e\u94fe\u63a5\u662f\u6709\u4ef7\u503c\u7684\u3002\u6211\u4fe1\u4efb\u7684 SEO \u544a\u8bc9\u6211\uff0c\u4ed6\u4eec\u6839\u636e\u81ea\u52a8\u94fe\u63a5\u5ba1\u6838\u5de5\u5177\u7684\u5efa\u8bae\u653e\u5f03\u4e86\u5783\u573e\u94fe\u63a5\uff0c\u5e76\u8ba4\u4e3a\u4ed6\u4eec\u770b\u5230\u4e86\u6539\u8fdb\u3002\u00a0\u00a0\u00a0<\/span><\/p>\n<p><span>\u867d\u7136\u6211\u4ecd\u7136\u8ba4\u4e3a\u63d0\u4ea4\u4e00\u4e2a\u4e3b\u8981\u7531\u5783\u573e\u94fe\u63a5\u7ec4\u6210\u7684\u62d2\u7edd\u94fe\u63a5\u6ca1\u6709\u4ec0\u4e48\u4ef7\u503c\uff0c\u4f46\u6700\u8fd1\u7684\u4e24\u9879\u6c11\u610f\u8c03\u67e5\u663e\u793a\uff0c\u4ecd\u7136\u6709\u76f8\u5f53\u4e00\u90e8\u5206 SEO \u4eba\u5458\u7ecf\u5e38\u62d2\u7edd\u8fd9\u79cd\u7c7b\u578b\u7684\u94fe\u63a5\u3002<\/span><\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<div class=\"twitter-tweet twitter-tweet-rendered\"><iframe id=\"twitter-widget-0\" class=\"\" title=\"X\u90ae\u62a5\" src=\"https:\/\/platform.twitter.com\/embed\/Tweet.html?creatorScreenName=marie_haynes&amp;dnt=true&amp;embedId=twitter-widget-0&amp;features=e30%3D&amp;frame=false&amp;hideCard=false&amp;hideThread=false&amp;id=1494380401669853185&amp;lang=en&amp;origin=https%3A%2F%2Fsearchengineland.com%2Ftoxic-links-disavows-seo-383324&amp;sessionId=79655fff9b42d99d2ea49caff7937d04a11e2903&amp;siteScreenName=sengineland&amp;theme=light&amp;widgetsVersion=2615f7e52b7e0%3A1702314776716&amp;width=500px\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-tweet-id=\"1494380401669853185\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<\/div>\n<\/figure>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<div class=\"twitter-tweet twitter-tweet-rendered\"><iframe id=\"twitter-widget-1\" class=\"\" title=\"X\u90ae\u62a5\" src=\"https:\/\/platform.twitter.com\/embed\/Tweet.html?creatorScreenName=marie_haynes&amp;dnt=true&amp;embedId=twitter-widget-1&amp;features=e30%3D&amp;frame=false&amp;hideCard=false&amp;hideThread=false&amp;id=1333484532289347584&amp;lang=en&amp;origin=https%3A%2F%2Fsearchengineland.com%2Ftoxic-links-disavows-seo-383324&amp;sessionId=79655fff9b42d99d2ea49caff7937d04a11e2903&amp;siteScreenName=sengineland&amp;theme=light&amp;widgetsVersion=2615f7e52b7e0%3A1702314776716&amp;width=500px\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-tweet-id=\"1333484532289347584\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<\/div>\n<\/figure>\n<p><span>\u6211<\/span><span>\u53d1\u63a8\u6587<\/span><span>\u8bf7\u6c42 SEO \u793e\u533a\u53d1\u5e03\u6848\u4f8b\u7814\u7a76\uff0c\u4ee5\u8868\u660e\u57fa\u4e8e\u81ea\u52a8\u5316\u5de5\u5177\u7684\u62d2\u7edd\u5bf9\u7f51\u7ad9\u6709\u6240\u5e2e\u52a9\u3002\u622a\u81f3\u53d1\u7a3f\u65f6\uff0c\u5c1a\u672a\u6536\u5230\u4efb\u4f55\u56de\u590d\u3002\u00a0<\/span><\/p>\n<p><span>\u5982\u679c\u60a8\u662f\u4e00\u540d SEO\uff0c\u5e76\u8ba4\u4e3a\u63d0\u4ea4\u7531\u81ea\u52a8\u5316\u5de5\u5177\u521b\u5efa\u7684\u62d2\u7edd\u786e\u5b9e\u5e2e\u52a9\u4e86\u67d0\u4e2a\u7f51\u7ad9\uff0c\u8bf7\u5728\u8be5\u63a8\u6587\u4e3b\u9898\u4e2d\u505a\u51fa\u56de\u5e94\u3002\u5982\u679c\u60a8\u6709\u826f\u597d\u7684\u6570\u636e\u53ef\u4ee5\u53d1\u5e03\uff0c\u8868\u660e\u62d2\u7edd\u5783\u573e\u94fe\u63a5\u6709\u6240\u5e2e\u52a9\uff0c\u60a8\u53ef\u4ee5\u8054\u7cfb\u6211\uff0c\u6211\u5f88\u4e50\u610f\u4e3a\u60a8\u5ba1\u6838\uff0c\u5e76\u5c3d\u53ef\u80fd\u5e2e\u52a9\u60a8\u53d1\u5e03\u3002<\/span><\/p>\n<p><span>\u6211\u4ecd\u7136\u8ba4\u4e3a SEO \u6240\u505a\u7684\u5927\u90e8\u5206\u5426\u8ba4\u5de5\u4f5c\u90fd\u662f\u4e0d\u5fc5\u8981\u7684\u3002<\/span><\/p>\n<p><span>\u5728\u6211\u7684\u516c\u53f8\uff0c\u6211\u4eec\u505a\u4e86\u5f88\u591a\u94fe\u63a5\u5ba1\u6838\u548c\u62d2\u7edd\u5de5\u4f5c\uff0c\u5df2\u7ecf\u505a\u4e86 10 \u5e74\u4e86\u3002\u53bb\u5e74\uff0c\u6211\u4eec\u9047\u5230\u4e86\u4e24\u8d77\u62d2\u7edd\u4f4e\u8d28\u91cf\u3001\u5783\u573e\u94fe\u63a5\u7684\u6848\u4f8b\uff0c\u5e76\u5728\u63d0\u4ea4\u7533\u8bf7\u540e\u4e00\u5468\u5de6\u53f3\u5f00\u59cb\u770b\u5230 GSC \u5c55\u793a\u91cf\u7565\u6709\u589e\u52a0\u3002\u8fd9\u4e24\u6b21\u589e\u52a0\u90fd\u4e0d\u662f\u5f88\u663e\u8457\u3002\u4e24\u8005\u90fd\u6ca1\u6709\u5bfc\u81f4\u6392\u540d\u6216\u6d41\u91cf\u7684\u663e\u8457\u589e\u52a0\u3002\u00a0<\/span><\/p>\n<p><span>\u867d\u7136\u6211\u4eec\u613f\u610f\u627f\u62c5\u66f4\u591a\u62d2\u7edd\u5783\u573e\u94fe\u63a5\u914d\u7f6e\u6587\u4ef6\u7684\u5de5\u4f5c\uff0c\u4f46\u6211\u4eec\u5e76\u4e0d\u8ba4\u4e3a\u8fd9\u662f\u4e00\u79cd\u5177\u6709\u826f\u597d\u6295\u8d44\u56de\u62a5\u7387\u7684\u505a\u6cd5\u3002\u6b63\u5982\u6211\u5c06\u5728\u672c\u6587\u4e2d\u8fdb\u4e00\u6b65\u89e3\u91ca\u7684\u90a3\u6837\uff0c\u6709\u4e9b<\/span><em><span>\u7f51\u7ad9<\/span><\/em><span>\u6211\u4eec\u4ecd\u7136\u5efa\u8bae\u62d2\u7edd\u5de5\u4f5c\u3002\u8fd9\u4e9b\u7f51\u7ad9\u6709\u660e\u663e\u7684\u94fe\u63a5\u5efa\u8bbe\u8ff9\u8c61\uff0c\u76ee\u7684\u662f\u64cd\u7eb5 PageRank\u3002<\/span><\/p>\n<h2 id=\"h-what-about-manipulative-links-do-you-need-to-disavow-them\" class=\"wp-block-heading\"><span>\u90a3\u4e48\u201c\u64cd\u7eb5\u6027\u94fe\u63a5\u201d\u53c8\u5982\u4f55\u5462\uff1f\u4f60\u9700\u8981\u5426\u8ba4\u5b83\u4eec\u5417\uff1f<\/span><\/h2>\n<p><span>\u5982\u679c Google \u7684\u7b97\u6cd5\u5982\u6b64\u64c5\u957f\u9694\u79bb\u5783\u573e\u94fe\u63a5\u5e76\u5728\u5176\u7b97\u6cd5\u4e2d\u5ffd\u7565\u5b83\u4eec\uff0c\u90a3\u4e48\u4e3a\u4ec0\u4e48\u6709\u4eba\u9700\u8981\u4f7f\u7528 disavow \u5de5\u5177\uff1f\u4e3a\u4ec0\u4e48\u8981\u8981\u6c42 Google \u5ffd\u7565\u4ed6\u4eec\u5df2\u7ecf\u5ffd\u7565\u7684\u94fe\u63a5\uff1f<\/span><\/p>\n<p><span>\u5728\u4e24\u79cd\u60c5\u51b5\u4e0b\uff0c\u6211\u4eec\u4f1a\u5efa\u8bae\u5ba2\u6237\u8fdb\u884c\u5f7b\u5e95\u7684\u94fe\u63a5\u5ba1\u6838\uff0c\u7136\u540e\u63d0\u51fa\u5426\u8ba4\uff1a<\/span><\/p>\n<ul>\n<li><span>\u8be5\u7f51\u7ad9\u5bf9 GSC \u4e2d\u7684\u975e\u81ea\u7136\u94fe\u63a5\u91c7\u53d6\u4e86\u624b\u52a8\u64cd\u4f5c\u3002<\/span><\/li>\n<li><span>\u8be5\u7f51\u7ad9\u62e5\u6709\u5927\u91cf\u94fe\u63a5\uff0c\u6211\u4eec\u8ba4\u4e3a\u7f51\u7edc\u5783\u573e\u90ae\u4ef6\u56e2\u961f\u4f1a\u8ba4\u4e3a\u8fd9\u4e9b\u94fe\u63a5\u5177\u6709\u201c\u64cd\u7eb5\u6027\u201d\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u5173\u4e8e\u60a8\u662f\u5426\u5e94\u8be5\u5426\u8ba4\u7684<\/span><span>Google\u6587\u6863\u975e\u5e38\u6e05\u6670\u3002\u00a0<\/span><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-383334 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-800x354.jpg.webp\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-800x354.jpg.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-600x266.jpg.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-200x89.jpg.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-768x340.jpg.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-150x66.jpg.webp 150w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary.jpg.webp 870w\" alt=\"\u662f\u5426\u6709\u5fc5\u8981\u5426\u8ba4\" width=\"800\" height=\"354\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-800x354.jpg.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-600x266.jpg.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-200x89.jpg.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-768x340.jpg.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-150x66.jpg.webp 150w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary.jpg.webp 870w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/is-disavow-necessary-800x354.jpg.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u53ea\u6709\u5728\u4ee5\u4e0b\u60c5\u51b5\u4e0b\uff0c\u4f60\u624d\u5e94\u8be5\u62d2\u7edd\u53cd\u5411\u94fe\u63a5\uff1a<\/span><\/p>\n<p><span>\u60a8\u7684\u7f51\u7ad9\u4e0a\u6709\u76f8\u5f53\u591a\u7684\u5783\u573e\u3001\u865a\u5047\u6216\u4f4e\u8d28\u91cf\u7684\u94fe\u63a5\uff0c<\/span><strong><span>\u5e76\u4e14<\/span><\/strong><\/p>\n<p><span>\u8fd9\u4e9b\u94fe\u63a5\u5df2\u7ecf\u5bfc\u81f4\u6216\u5f88\u53ef\u80fd\u5bfc\u81f4\u60a8\u7684\u7f51\u7ad9\u51fa\u73b0\u624b\u52a8\u64cd\u4f5c\u3002\u201d<\/span><\/p>\n<p><cite><span>Google \u5e2e\u52a9\u4e2d\u5fc3\uff1a\u62d2\u7edd\u94fe\u63a5\u5230\u60a8\u7684\u7f51\u7ad9<\/span><br \/>\n<\/cite><\/p><\/blockquote>\n<p><span>\u5783\u573e\u94fe\u63a5\u672c\u8eab\u4e0d\u4f1a\u5bfc\u81f4\u60a8\u91c7\u53d6\u624b\u52a8\u64cd\u4f5c\u3002<\/span><span>\u624b\u52a8\u64cd\u4f5c<\/span><span>\u9002\u7528\u4e8e\u201c\u4e00\u76f4\u2026\u2026\u901a\u8fc7\u6b3a\u9a97\u624b\u6bb5\u722c\u4e0a\u7ed3\u679c\u9875\u9762\u9876\u90e8\u201d\u7684\u7f51\u7ad9\u3002\u00a0<\/span><\/p>\n<p><span>\u5982\u679c\u60a8\u7684\u7f51\u7ad9\u83b7\u5f97\u4eba\u5de5\u5ba1\u6838\uff0c\u7f51\u7edc\u5783\u573e\u56e2\u961f\u5c31\u4f1a\u77e5\u9053\u60a8\u6ca1\u6709\u521b\u5efa\u6570\u5343\u4e2a\u5305\u542b\u6210\u4eba\u77ed\u8bed\u7684\u94fe\u63a5\uff0c\u4ee5\u5c1d\u8bd5\u63d0\u9ad8\u60a8\u7684\uff08\u975e\u6210\u4eba\uff09\u672f\u8bed\u7684\u6392\u540d\u3002\u4ed6\u4eec\u77e5\u9053\uff0c\u6293\u53d6 Alexa \u5e76\u91cd\u65b0\u53d1\u5e03\u4fe1\u606f\u4ee5\u53ca\u6307\u5411\u60a8\u7f51\u7ad9\u7684\u94fe\u63a5\u7684\u5916\u8bed\u7f51\u7ad9\u4e0d\u662f\u60a8\u4e3a\u4e86\u64cd\u7eb5\u6392\u540d\u800c\u521b\u5efa\u7684\u94fe\u63a5\u3002\u00a0<\/span><\/p>\n<p><span>\u64cd\u7eb5\u94fe\u63a5\u4e0d\u4e00\u5b9a\u4e0e\u5783\u573e\u94fe\u63a5\u76f8\u540c\u3002\u00a0<\/span><\/p>\n<p><span>\u64cd\u7eb5\u6027\u94fe\u63a5\u662f\u6307\u60a8\u4e3a\u4e86\u63d0\u9ad8 PageRank \u800c\u521b\u5efa\u7684\u94fe\u63a5\u3002\u73b0\u5728\uff0c\u6709\u4e9b\u4eba\u53ef\u80fd\u4f1a\u4e89\u8fa9\u8bf4\uff1a\u201c\u8fd9\u96be\u9053\u4e0d\u662f\u6240\u6709\u94fe\u63a5\u5efa\u8bbe\u7684\u76ee\u7684\u5417\uff1f\u63d0\u9ad8 PageRank\uff1f\u201dGoogle \u81ea\u5df1\u7684<\/span><span>SEO \u5165\u95e8\u6307\u5357<\/span><span>\u544a\u8bc9\u6211\u4eec\uff0c\u63a8\u5e7f\u6211\u4eec\u7684\u5185\u5bb9\u53ef\u80fd\u662f\u4e00\u4ef6\u597d\u4e8b\uff1a<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u867d\u7136\u5927\u591a\u6570\u6307\u5411\u60a8\u7f51\u7ad9\u7684\u94fe\u63a5\u90fd\u662f\u9010\u6e10\u6dfb\u52a0\u7684\uff0c\u4f46\u968f\u7740\u4eba\u4eec\u901a\u8fc7\u641c\u7d22\u6216\u5176\u4ed6\u65b9\u5f0f\u53d1\u73b0\u60a8\u7684\u5185\u5bb9\u5e76\u94fe\u63a5\u5230\u5b83\uff0cGoogle \u77e5\u9053\u60a8\u60f3\u8ba9\u5176\u4ed6\u4eba\u77e5\u9053\u60a8\u5728\u5185\u5bb9\u4e0a\u4ed8\u51fa\u7684\u8f9b\u52e4\u5de5\u4f5c\u3002\u6709\u6548\u5730\u63a8\u5e7f\u60a8\u7684\u65b0\u5185\u5bb9\u5c06\u4f7f\u90a3\u4e9b\u5bf9\u540c\u4e00\u4e3b\u9898\u611f\u5174\u8da3\u7684\u4eba\u66f4\u5feb\u5730\u53d1\u73b0\u60a8\u7684\u5185\u5bb9\u3002\u201d<\/span><\/p>\n<p><cite><span>\u2013 Google \u641c\u7d22\u5f15\u64ce\u4f18\u5316 (SEO) \u5165\u95e8\u6307\u5357<\/span><\/cite><\/p><\/blockquote>\n<p><span>\u4f46\u4ed6\u4eec\u8b66\u544a\u8bf4\uff0c\u201c\u4e0e\u672c\u6587\u4e2d\u6db5\u76d6\u7684\u5927\u591a\u6570\u89c2\u70b9\u4e00\u6837\uff0c\u5c06\u8fd9\u4e9b\u5efa\u8bae\u63a8\u5411\u6781\u7aef\u5b9e\u9645\u4e0a\u53ef\u80fd\u4f1a\u635f\u5bb3\u60a8\u7f51\u7ad9\u7684\u58f0\u8a89\u3002\u201d<\/span><\/p>\n<p><span>\u8c37\u6b4c\u5728\u5176<\/span><span>\u5173\u4e8e\u94fe\u63a5\u65b9\u6848\u7684\u6587\u6863<\/span><span>\u4e2d\u8bf4\uff1a\u00a0<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u4efb\u4f55\u65e8\u5728\u64cd\u7eb5 PageRank \u6216\u7f51\u7ad9\u5728 Google \u641c\u7d22\u7ed3\u679c\u4e2d\u7684\u6392\u540d\u7684\u94fe\u63a5\u90fd\u53ef\u80fd\u88ab\u89c6\u4e3a\u94fe\u63a5\u8ba1\u5212\u7684\u4e00\u90e8\u5206\uff0c\u5e76\u8fdd\u53cd Google \u7684\u7f51\u7ad9\u7ad9\u957f\u6307\u5357\u3002\u201d<\/span><\/p><\/blockquote>\n<p><span>\u9080\u8bf7\u5176\u4ed6\u4eba\u94fe\u63a5\u5230\u60a8\u7684\u5185\u5bb9\u548c\u5927\u89c4\u6a21\u521b\u5efa\u81ea\u5df1\u7684\u94fe\u63a5\u4ee5\u64cd\u7eb5 PageRank \u4e4b\u95f4\u5b58\u5728\u5f88\u5927\u5dee\u5f02\u3002\u00a0<\/span><\/p>\n<p><span>\u5982\u679c\u60a8\u5076\u5c14\u5c1d\u8bd5<\/span><span>\u4e13\u95e8\u4e3a\u94fe\u63a5\u800c\u53d1\u8868\u5ba2\u5ea7\u6587\u7ae0<\/span><span>\uff0c\u6216\u8005\u53d1\u8868\u5305\u542b\u6307\u5411\u60a8\u7f51\u7ad9\u7684\u94fe\u63a5\u7684\u6587\u7ae0\uff0c\u90a3\u4e48\u60a8\u4e0d\u592a\u53ef\u80fd\u4f1a\u91c7\u53d6\u624b\u52a8\u64cd\u4f5c\u3002\u4f46\u662f\uff0c\u5982\u679c\u60a8\u5df2\u7ecf\u8fdb\u884c\u4e86\u5927\u91cf\u94fe\u63a5\u6765\u63d0\u9ad8 PageRank\uff0c\u5e76\u4e14\u60a8\u5f88\u96be\u83b7\u5f97\u4efb\u4f55\u5173\u6ce8\uff0c\u5728\u67d0\u4e9b\u60c5\u51b5\u4e0b\uff0c\u5f7b\u5e95\u7684\u94fe\u63a5\u5ba1\u6838\u7136\u540e\u63d0\u4ea4\u62d2\u7edd\u53ef\u80fd\u4f1a\u6709\u6240\u5e2e\u52a9\u3002\u00a0<\/span><\/p>\n<p><span>\u5728\u67d0\u4e9b\u60c5\u51b5\u4e0b\uff0c\u5373\u4f7f\u5728\u4f01\u9e45 4.0 \u65f6\u4ee3\uff0cGoogle<\/span><em><span>\u4e5f\u53ef\u4ee5<\/span><\/em><span>\u901a\u8fc7\u7b97\u6cd5\u6765\u5c4f\u853d\u67d0\u4e2a\u7f51\u7ad9\uff0c\u5728\u8fd9\u4e9b\u7f55\u89c1\u7684\u6781\u7aef\u64cd\u7eb5\u60c5\u51b5\u4e0b\uff0c\u6211\u4eec\u53d1\u73b0\u5f7b\u5e95\u7684\u5426\u8ba4\u662f\u6709\u5e2e\u52a9\u7684\u3002\u6211\u4eec\u5f88\u5feb\u5c31\u4f1a\u8c08\u5230\u8fd9\u4e00\u70b9\uff0c\u5e76\u4e3e\u4e00\u4e9b\u4f8b\u5b50\u3002<\/span><\/p>\n<p><span>\u4ee5\u4e0b\u662f\u6211\u4eec\u4eca\u5929\u5e38\u89c1\u7684\u4e00\u4e9b\u201c\u64cd\u7eb5\u6027\u201d\u94fe\u63a5\u6a21\u5f0f\uff1a<\/span><\/p>\n<ul>\n<li><span>\u5ba2\u5ea7\u53d1\u5e16\u4e3b\u8981\u662f\u4e3a\u4e86\u94fe\u63a5\u800c\u4e0d\u662f\u66dd\u5149\/\u54c1\u724c\u5efa\u8bbe\u3002<\/span><\/li>\n<li><span>\u5728\u5176\u4ed6\u7f51\u7ad9\u4e0a\u53d1\u5e03\u5305\u542b\u6307\u5411\u60a8\u7684\u7f51\u7ad9\u7684\u94fe\u63a5\u7684\u6587\u7ae0\u3002<\/span><\/li>\n<li><span>\u4ed8\u8d39\u8d2d\u4e70\u5185\u5bb9\u4e2d\u63d2\u5165\u7684\u94fe\u63a5\u3002<\/span><\/li>\n<\/ul>\n<p><span>\u5982\u679c\u60a8\u8fc7\u53bb\u8fdb\u884c\u8fc7\u5927\u91cf\u94fe\u63a5\u5efa\u8bbe\uff0c\u8fd9\u4e9b\u94fe\u63a5\u53ef\u80fd\u4f1a\u59a8\u788d\u60a8\u5145\u5206\u53d1\u6325\u6392\u540d\u6f5c\u529b\u3002\u5982\u679c\u60a8\u6df7\u5408\u4f7f\u7528\u81ea\u5236\u94fe\u63a5\u548c\u771f\u6b63\u83b7\u5f97\u7684\u94fe\u63a5\uff0cGoogle \u5f88\u96be\u786e\u5b9a\u54ea\u4e9b\u662f\u54ea\u4e9b\uff0c\u8fd9\u79cd\u60c5\u51b5\u5c31\u66f4\u6709\u53ef\u80fd\u53d1\u751f\u3002<\/span><\/p>\n<h2 id=\"h-does-disavowing-actually-do-anything-these-days\" class=\"wp-block-heading\"><span>\u5982\u4eca\uff0c\u5426\u8ba4\u8fd8\u6709\u4ec0\u4e48\u7528\u5417\uff1f<\/span><\/h2>\n<p><span>\u62d2\u7edd\u5783\u573e\u94fe\u63a5\u6216\u6709\u5bb3\u94fe\u63a5\u4e0d\u592a\u53ef\u80fd\u5e2e\u52a9\u7f51\u7ad9\u5b9e\u73b0\u6709\u610f\u4e49\u7684\u6539\u8fdb\u3002\u4f46\u662f\uff0c\u62d2\u7edd\u90a3\u4e9b\u4e3a\u63d0\u9ad8\u7f51\u7ad9 PageRank \u800c\u521b\u5efa\u7684\u201c\u64cd\u7eb5\u6027\u201d\u94fe\u63a5\u53c8\u5982\u4f55\u5462\uff1f<\/span><\/p>\n<p><span>2019 \u5e74\uff0c\u6211<\/span><span>\u5411 Mueller \u8be2\u95ee\uff0c\u62d2\u7edd\u94fe\u63a5\u662f\u5426\u80fd\u4ece\u7b97\u6cd5\u4e0a\u5e2e\u52a9\u7f51\u7ad9<\/span><span>\u3002\u4ed6\u8bf4\uff1a<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u60c5\u51b5\u786e\u5b9e\u5982\u6b64\u3002\u56e0\u6b64\uff0c\u5f53\u6211\u4eec\u67e5\u770b\u65f6\uff0c\u6211\u4eec\u7684\u7b97\u6cd5\u4f1a\u53d1\u73b0\uff0c\u54e6\uff0c\u8fd9\u91cc\u6709\u5f88\u591a\u975e\u5e38\u7cdf\u7cd5\u7684\u94fe\u63a5\u3002\u7136\u540e\uff0c\u4ed6\u4eec\u53ef\u80fd\u4f1a\u5bf9\u7f51\u7ad9\u7684\u94fe\u63a5\u66f4\u52a0\u8c28\u614e\u3002\u6240\u4ee5\uff0c\u5982\u679c\u4f60\u6e05\u7406\u4e86\u8fd9\u4e9b\u94fe\u63a5\uff0c\u90a3\u4e48\u7b97\u6cd5\u5c31\u4f1a\u67e5\u770b\u5b83\u5e76\u8bf4\uff0c\u54e6\uff0c\u8fd9 &#8211; \u6709\u70b9 &#8211; \u6ca1\u5173\u7cfb\u3002\u8fd9\u5e76\u4e0d\u574f\u3002\u201d<\/span><\/p><\/blockquote>\n<p><span>2021 \u5e74 10 \u6708\uff0c\u7a46\u52d2\u88ab\u95ee\u53ca\u4f01\u9e45\u7b97\u6cd5\uff0c\u4ee5\u53ca\u8c37\u6b4c\u73b0\u5728\u662f\u5426\u7b80\u5355\u5730\u5ffd\u7565\u4e86\u975e\u81ea\u7136\u94fe\u63a5\u3002\u4ed6<\/span><span>\u8bf4<\/span><span>\uff0c\u5982\u679c\u8c37\u6b4c\u7684\u7b97\u6cd5\uff0c\u5c24\u5176\u662f\u4f01\u9e45\u7b97\u6cd5\uff0c\u786e\u5b9a\u5b58\u5728\u660e\u663e\u7684\u94fe\u63a5\u64cd\u7eb5\uff0c<\/span><strong><span>\u4ed6\u4eec\u53ef\u80fd\u4f1a\u9009\u62e9\u4e0d\u4fe1\u4efb\u6574\u4e2a\u7f51\u7ad9<\/span><\/strong><span>\uff1a<\/span><\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span>\u201c\u5982\u679c\u6709\u5fc5\u8981\uff0c\u4f01\u9e45\u53ef\u4ee5\u5ffd\u7565\u94fe\u63a5\u5e76\u964d\u7ea7\u7f51\u7ad9\u2026\u2026<\/span><strong><span>\u5982\u679c\u6211\u4eec\u7684\u7cfb\u7edf\u8ba4\u8bc6\u5230\u5b83\u4eec\u65e0\u6cd5\u9694\u79bb\u548c\u5ffd\u7565\u7f51\u7ad9\u4e0a\u7684\u8fd9\u4e9b\u94fe\u63a5<\/span><\/strong><span>\u3002\u201d\u7a46\u52d2\u8865\u5145\u8bf4\uff0c\u5982\u679c\u8c37\u6b4c\u80fd\u591f\u770b\u5230\u201c\u975e\u5e38\u5f3a\u70c8\u7684\u6a21\u5f0f\u201d\uff0c\u8c37\u6b4c\u7b97\u6cd5\u53ef\u80fd\u4f1a\u5931\u53bb\u201c\u5bf9\u8fd9\u4e2a\u7f51\u7ad9\u7684\u4fe1\u4efb\u201d\uff0c\u4f60\u53ef\u80fd\u4f1a\u770b\u5230\u201c\u8be5\u7f51\u7ad9\u7684\u77e5\u540d\u5ea6\u4e0b\u964d\u201d\u3002<\/span><\/p>\n<p><cite><span>\u8c37\u6b4c\u7684\u7ea6\u7ff0\u00b7\u7a46\u52d2<\/span><\/cite><\/p><\/blockquote>\n<p><span>\uff08\u91cd\u70b9\u662f\u6211\u7684\u3002\uff09<\/span><\/p>\n<p><span>\u6839\u636e\u6211\u7684\u7ecf\u9a8c\uff0c\u5f88\u5c11\u770b\u5230\u6709\u5982\u6b64\u591a\u7684\u64cd\u7eb5\uff0c\u4ee5\u81f4\u8c37\u6b4c\u65e0\u6cd5\u5206\u8fa8\u54ea\u4e9b\u662f\u597d\u7684\uff0c\u54ea\u4e9b\u5e94\u8be5\u88ab\u5ffd\u7565\u7684\u60c5\u51b5\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u4eec\u786e\u5b9e\u89c9\u5f97\u5728\u5426\u8ba4\u4e4b\u540e\u770b\u5230\u4e86\u6539\u8fdb\u7684\u60c5\u51b5\u662f\uff0c\u7f51\u7ad9\u7684\u94fe\u63a5\u914d\u7f6e\u6587\u4ef6\u6df7\u5408\u4e86\u826f\u597d\u7684\u81ea\u7136\u63d0\u53ca\u548c\u5927\u91cf\u7528\u4e8e SEO \u7684\u81ea\u5236\u94fe\u63a5 &#8211; \u901a\u5e38\u662f\u63d2\u5165\u5728\u5176\u4ed6\u7f51\u7ad9\u4e0a\u53d1\u5e03\u7684\u6587\u7ae0\u4e2d\u7684\u94fe\u63a5\u3002<\/span><\/p>\n<p><span>\u6211\u5c06\u4e0e\u5927\u5bb6\u5206\u4eab\u4e00\u4e9b\u7f51\u7ad9\u793a\u4f8b\uff0c\u6211\u4eec\u8ba4\u4e3a\u5728\u653e\u5f03\u5927\u91cf\u4ec5\u4e3a SEO \u76ee\u7684\u800c\u521b\u5efa\u7684\u94fe\u63a5\u540e\uff0c\u8fd9\u4e9b\u7f51\u7ad9\u5f97\u5230\u4e86\u6539\u5584\u3002\u4f46\u9700\u8981\u6ce8\u610f\u7684\u662f\uff0c\u6211\u4eec\u65e0\u6cd5\u65ad\u5b9a\u653e\u5f03\u5de5\u4f5c\u5bf9\u8fd9\u4e9b\u7f51\u7ad9\u6709\u6240\u5e2e\u52a9\u3002\u00a0<\/span><\/p>\n<p><span>\u6211\u4eec\u5f88\u5c11<\/span><em><span>\u53ea<\/span><\/em><span>\u4e3a\u5ba2\u6237\u505a\u514d\u8d23\u5de5\u4f5c\u3002\u8fd9\u4e9b\u7f51\u7ad9\u81f4\u529b\u4e8e\u901a\u8fc7\u8bb8\u591a\u5176\u4ed6\u65b9\u5f0f\u63d0\u9ad8\u8d28\u91cf\uff0c\u5305\u62ec EAT\u3001\u6280\u672f SEO\u3001\u7f51\u7ad9\u7ed3\u6784\u548c\u5185\u5bb9\u3002<\/span><\/p>\n<p><span>\u4ee5\u4e0b\u662f\u901a\u8fc7\u624b\u52a8\u64cd\u4f5c\u627e\u5230\u7684\u4e00\u4e2a\u7f51\u7ad9\u7684 Google \u81ea\u7136\u6d41\u91cf\u3002\u5220\u9664\u8be5\u7f51\u7ad9\u975e\u5e38\u56f0\u96be\uff0c\u56e0\u4e3a\u8be5\u7f51\u7ad9\u6709\u5927\u91cf\u771f\u6b63\u83b7\u5f97\u63a8\u8350\u7684\u94fe\u63a5\uff0c\u5176\u4e2d\u8fd8\u6df7\u6742\u4e86\u5927\u91cf\u4e3b\u8981\u4e3a\u63d0\u9ad8 PageRank \u800c\u53d1\u5e03\u7684\u6587\u7ae0\u94fe\u63a5\u3002<\/span><\/p>\n<p><span>\u8bc6\u522b\u54ea\u4e9b\u94fe\u63a5\u53ef\u80fd\u88ab\u89c6\u4e3a\u64cd\u7eb5\u6027\u94fe\u63a5\u975e\u5e38\u56f0\u96be\u3002\u8fd9\u5f88\u6709\u610f\u4e49\uff0c\u56e0\u4e3a\u5982\u679c\u5f88\u5bb9\u6613\u8bc6\u522b\u54ea\u4e9b\u94fe\u63a5\u53ea\u662f\u4e3a\u4e86 SEO \u800c\u521b\u5efa\uff0c\u54ea\u4e9b\u94fe\u63a5\u662f\u503c\u5f97\u8ba1\u7b97\u7684\uff0c\u90a3\u4e48 Google \u7684\u7b97\u6cd5\u5f88\u53ef\u80fd\u4f1a\u505a\u5230\u8fd9\u4e00\u70b9\uff0c\u5e76\u5ffd\u7565\u975e\u81ea\u7136\u94fe\u63a5\uff0c\u5e76\u4e14\u4e0d\u9700\u8981\u91c7\u53d6\u4efb\u4f55\u624b\u52a8\u64cd\u4f5c\uff01<\/span><\/p>\n<p><span>\u5f53\u8be5\u7f51\u7ad9\u7684\u624b\u52a8\u64cd\u4f5c\u88ab\u79fb\u9664\u540e\uff08\u7531\u4e8e\u826f\u6027\u94fe\u63a5\u548c\u975e\u81ea\u7136\u94fe\u63a5\u6df7\u6742\uff0c\u6211\u4eec\u82b1\u4e86\u5f88\u957f\u65f6\u95f4\u624d\u5b8c\u6210\u8fd9\u4e00\u64cd\u4f5c\uff09\uff0c\u81ea\u7136\u6d41\u91cf\u660e\u663e\u4e0a\u5347\u3002\u7136\u800c\uff0c\u8be5\u7f51\u7ad9\u6700\u8fd1\u4e5f\u53d7\u76ca\u4e8e\u5176\u4e3b\u9898\u4eba\u6c14\u7684\u63d0\u5347\uff0c\u56e0\u6b64\uff0c\u867d\u7136\u6211\u4eec\u8ba4\u4e3a\u624b\u52a8\u64cd\u4f5c\u7684\u79fb\u9664\u5927\u6709\u5e2e\u52a9\uff0c\u4f46\u6211\u4eec\u4e0d\u80fd\u80af\u5b9a\u5730\u8bf4\uff0c\u62d2\u7edd\u5de5\u4f5c\u662f\u8be5\u7f51\u7ad9\u6210\u529f\u7684\u539f\u56e0\u3002<\/span><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-383335 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-800x220.jpg.webp\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-800x220.jpg.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-600x165.jpg.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-200x55.jpg.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-768x212.jpg.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-150x41.jpg.webp 150w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed.jpg.webp 1365w\" alt=\"\u5df2\u5220\u9664\u624b\u52a8\u64cd\u4f5c\" width=\"800\" height=\"220\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-800x220.jpg.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-600x165.jpg.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-200x55.jpg.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-768x212.jpg.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-150x41.jpg.webp 150w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed.jpg.webp 1365w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/manual-action-removed-800x220.jpg.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><span>\u5bf9\u4e8e\u4e0b\u56fe\u4e2d\u7684\u7f51\u7ad9\uff0c\u6211\u4eec\u8bc6\u522b\u5e76\u62d2\u7edd\u4e86\u6570\u767e\u7bc7\u6211\u4eec\u5185\u90e8\u79f0\u4e4b\u4e3a\u201c\u94fe\u63a5\u6587\u7ae0\u201d\u7684\u6587\u7ae0\u3002\u8fd9\u4e9b\u6587\u7ae0\u53ea\u662f\u4e3a\u4e86 SEO \u800c\u521b\u5efa\u7684\uff0c\u5e76\u88ab\u53d1\u9001\u5230\u5176\u4ed6\u7f51\u7ad9\u8fdb\u884c\u53d1\u5e03\u2026\u2026\u8fd9\u5c31\u662f\u64cd\u7eb5\u6027\u94fe\u63a5\u7684\u5b9a\u4e49\u3002\u4e0d\u5e78\u7684\u662f\uff0c\u5c3d\u7ba1\u8fd9\u663e\u7136\u8fdd\u53cd\u4e86 Google \u7684\u6307\u5bfc\u65b9\u9488\uff0c\u4f46\u8fd9\u79cd\u505a\u6cd5\u4ecd\u7136\u975e\u5e38\u666e\u904d\u3002\u00a0<\/span><\/p>\n<p><span>\u8fd9\u7bc7 Search Engine Land \u6587\u7ae0\u66f4\u8be6\u7ec6\u5730\u89e3\u91ca\u4e86\u4e3a\u4ec0\u4e48<\/span><span>\u4e0d\u5e94\u8be5\u4f7f\u7528\u6587\u7ae0\u6d3b\u52a8\u6765\u5efa\u7acb\u94fe\u63a5<\/span><span>\u3002<\/span><\/p>\n<p><span>\u81ea\u4ece\u653e\u5f03\u4e4b\u540e\uff0c\u8be5\u7f51\u7ad9\u7684\u6392\u540d\u3001\u6d41\u91cf\u4ee5\u53ca\u6700\u91cd\u8981\u7684\u6536\u5165\u90fd\u6709\u4e86\u663e\u8457\u7684\u6539\u5584\u3002\u4f46\u540c\u6837\uff0c\u6211\u4eec\u4e0d\u80fd\u80af\u5b9a\u5730\u8bf4\u653e\u5f03\u5de5\u4f5c\u5c31\u662f\u539f\u56e0\u3002\u4ed6\u4eec\u8fd8\u6839\u636e\u6211\u4eec\u7684\u5efa\u8bae\u4ee5\u591a\u79cd\u65b9\u5f0f\u6539\u8fdb\u4e86 EAT\uff0c\u5e76\u81f4\u529b\u4e8e\u5185\u5bb9\u6539\u8fdb\u3002<\/span><\/p>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-383336 entered lazyloaded\" src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-800x245.jpg.webp\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-800x245.jpg.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-600x184.jpg.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-200x61.jpg.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-768x236.jpg.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-150x46.jpg.webp 150w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow.jpg.webp 1363w\" alt=\"\u5426\u8ba4\u540e\u7684\u6539\u8fdb\" width=\"800\" height=\"245\" data-lazy-srcset=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-800x245.jpg.webp 800w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-600x184.jpg.webp 600w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-200x61.jpg.webp 200w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-768x236.jpg.webp 768w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-150x46.jpg.webp 150w,https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow.jpg.webp 1363w\" data-lazy-sizes=\"(max-width: 800px) 100vw, 800px\" data-lazy-src=\"https:\/\/searchengineland.com\/wp-content\/seloads\/2022\/03\/improvements-after-disavow-800x245.jpg.webp\" data-ll-status=\"loaded\" \/><\/figure>\n<p><span>\u5982\u679c\u60a8\u4ecd\u7136\u4e0d\u786e\u5b9a\u5426\u8ba4\u662f\u5426\u5bf9\u60a8\u6709\u597d\u5904\uff0c\u6211\u5728\u672c\u6587\u672b\u5c3e\u5217\u51fa\u4e86\u4e00\u4e9b\u53ef\u80fd\u6709\u52a9\u4e8e\u60a8\u505a\u51fa\u51b3\u5b9a\u7684\u6807\u51c6\u3002<\/span><\/p>\n<h2 id=\"h-are-automated-tools-helpful-for-disavow-work\" class=\"wp-block-heading\"><span>\u81ea\u52a8\u5316\u5de5\u5177\u5bf9\u5426\u8ba4\u5de5\u4f5c\u6709\u5e2e\u52a9\u5417\uff1f<\/span><\/h2>\n<p><span>\u6839\u636e\u6211\u7684\u7ecf\u9a8c\uff0c\u5927\u591a\u6570\u65e8\u5728\u5e2e\u52a9\u7f51\u7ad9\u6240\u6709\u8005\u627e\u5230\u8981\u62d2\u7edd\u7684\u94fe\u63a5\u7684\u81ea\u52a8\u5316\u5de5\u5177\u90fd\u64c5\u957f\u67e5\u627e\u5783\u573e\/\u6709\u5bb3\u94fe\u63a5\u3002\u5b83\u4eec\u5e76\u4e0d\u64c5\u957f\u67e5\u627e\u771f\u6b63\u5177\u6709\u64cd\u7eb5\u6027\u7684\u94fe\u63a5\u3002<\/span><\/p>\n<p><span>\u5982\u679c\u6211\u4eec\u76f8\u4fe1\u8c37\u6b4c\u6240\u8bf4\u7684\u4ed6\u4eec\u4f1a\u5ffd\u7565\u5783\u573e\u94fe\u63a5\uff0c\u90a3\u4e48\u6211\u4eec\u5c31\u53ef\u4ee5\u660e\u767d\u4e3a\u4ec0\u4e48\u7b80\u5355\u5730\u62d2\u7edd\u5de5\u5177\u5217\u51fa\u7684\u6709\u5bb3\u94fe\u63a5\u53ef\u80fd\u4e0d\u4f1a\u6709\u592a\u5927\u7684\u6210\u6548\u3002<\/span><\/p>\n<p><span>\u5982\u679c\u8c37\u6b4c\u5f3a\u5927\u7684\u7b97\u6cd5\u65e0\u6cd5\u8f7b\u677e\u627e\u5230\u5e76\u9694\u79bb\u6307\u5411\u67d0\u4e2a\u7f51\u7ad9\u7684\u64cd\u7eb5\u94fe\u63a5\uff0c\u90a3\u4e48\u7b2c\u4e09\u65b9\u5de5\u5177\u4e5f\u4e0d\u592a\u53ef\u80fd\u505a\u5230\u8fd9\u4e00\u70b9\u3002<\/span><\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\"><span>https:\/\/twitter.com\/JohnMu\/status\/1074693069616898049?s=20&amp;t=ghFoYAMWyPIclvm2KvWltw<\/span><\/div>\n<\/figure>\n<p><span>\u6211\u8ba4\u4e3a\uff0c\u4e00\u4e9b\u63d0\u4f9b\u81ea\u52a8\u94fe\u63a5\u5ba1\u6838\u89e3\u51b3\u65b9\u6848\u7684\u5de5\u5177\u5728\u67e5\u627e\u6307\u5411\u60a8\u7684\u7f51\u7ad9\u7684\u94fe\u63a5\u5e76\u5e2e\u52a9\u60a8\u7ec4\u7ec7\u7528\u4e8e\u5ba1\u67e5\u94fe\u63a5\u7684\u7535\u5b50\u8868\u683c\u65f6\u4f1a\u6709\u6240\u5e2e\u52a9\u3002\u00a0<\/span><\/p>\n<p><span>\u7136\u800c\uff0c\u5728\u8fd1 10 \u5e74\u7684\u94fe\u63a5\u5ba1\u6838\u4e4b\u540e\uff0c\u6211\u4ecd\u7136\u5efa\u8bae\u624b\u52a8\u9010\u4e2a\u5ba1\u6838\u94fe\u63a5\uff0c\u800c\u4e0d\u662f\u4f9d\u9760\u5de5\u5177\u6765\u5e2e\u52a9\u60a8\u505a\u51fa\u62d2\u7edd\u51b3\u5b9a\u3002\u8fd9\u9700\u8981\u5f88\u957f\u65f6\u95f4\uff0c\u4f46\u662f\u5982\u679c\u60a8\u8981\u8981\u6c42 Google \u5ffd\u7565\u6307\u5411\u60a8\u7f51\u7ad9\u7684\u94fe\u63a5\uff0c\u60a8\u771f\u7684\u8981\u786e\u4fdd\u505a\u51fa\u6b63\u786e\u7684\u51b3\u5b9a\uff01<\/span><\/p>\n<h2 id=\"h-how-to-determine-whether-you-need-to-use-google-s-disavow-tool\" class=\"wp-block-heading\"><span>\u5982\u4f55\u786e\u5b9a\u662f\u5426\u9700\u8981\u4f7f\u7528 Google \u7684 disavow \u5de5\u5177<\/span><\/h2>\n<p><span>\u5728\u4f7f\u7528 disavow \u5de5\u5177\u65f6\uff0cSEO \u4e16\u754c\u4e2d\u5b58\u5728\u5f88\u591a\u6df7\u4e71\u3002\u00a0<\/span><\/p>\n<p><span>\u8c37\u6b4c\u544a\u8bc9\u6211\u4eec\uff0c\u9664\u975e\u4f60\u7684\u94fe\u63a5\u914d\u7f6e\u6587\u4ef6\u7c7b\u578b\u4f1a\u8ba9\u4f60\u9762\u4e34\u624b\u52a8\u64cd\u4f5c\u7684\u98ce\u9669\uff0c\u5426\u5219\u8fd9\u4e0d\u662f\u5fc5\u8981\u7684\u3002\u00a0<\/span><\/p>\n<p><span>\u7136\u800c\uff0c\u5982\u679c\u4f60\u8fd8\u6ca1\u6709\u5e2e\u52a9\u7f51\u7ad9\u5220\u9664\u624b\u52a8\u64cd\u4f5c\uff0c\u90a3\u4e48\u8981\u77e5\u9053\u8fd9\u662f\u4ec0\u4e48\u6837\u5b50\u53ef\u80fd\u4f1a\u5f88\u68d8\u624b\u3002\u00a0<\/span><\/p>\n<p><span>\u5783\u573e\u3001\u4f4e\u8d28\u91cf\u7684\u94fe\u63a5\u4e0d\u4f1a\u8ba9\u4f60\u5f97\u5230\u624b\u52a8\u64cd\u4f5c\u3002\u5927\u91cf\u4ee5\u64cd\u7eb5 PageRank \u4e3a\u76ee\u7684\u7684\u94fe\u63a5\u53ef\u80fd\u4f1a\u8ba9\u4f60\u5f97\u5230\u624b\u52a8\u64cd\u4f5c\uff0c\u5c24\u5176\u662f\u5f53 Google \u96be\u4ee5\u4ece\u4f60\u83b7\u5f97\u7684\u9ad8\u8d28\u91cf\u94fe\u63a5\u4e2d\u533a\u5206\u51fa\u8fd9\u4e9b\u94fe\u63a5\u65f6\u3002<\/span><\/p>\n<p><span>\u8fd9\u662f\u6211\u7684\u5efa\u8bae\uff08\u6458\u81ea\u6211\u4eec<\/span><span>\u5bf9 2021 \u5e74\u62d2\u7edd\u7684\u5efa\u8bae<\/span><span>\uff09\uff0c\u53ef\u5e2e\u52a9\u60a8\u51b3\u5b9a\u4f7f\u7528 Google \u7684\u62d2\u7edd\u5de5\u5177\u662f\u5426\u5bf9\u60a8\u6709\u6240\u5e2e\u52a9\u3002<\/span><\/p>\n<p><strong><span>\u5bf9\u4e8e\u5f53\u524d\u5df2\u91c7\u53d6\u624b\u52a8\u64cd\u4f5c\u7684\u7f51\u7ad9\uff1a<\/span><\/strong><\/p>\n<p><span>\u6211\u4eec\u5efa\u8bae\u8fdb\u884c\u5f7b\u5e95\u7684\u975e\u81ea\u52a8\u5316\u94fe\u63a5\u5ba1\u6838\uff0c\u5c3d\u53ef\u80fd\u5220\u9664\u81ea\u5236\u94fe\u63a5\uff0c\u5e76\u5f7b\u5e95\u5426\u8ba4\uff0c\u7136\u540e\u63d0\u4ea4\u91cd\u65b0\u5ba1\u6838\u8bf7\u6c42\u3002\u8bf7\u6ce8\u610f\uff0c\u73b0\u5728\u624b\u52a8\u64cd\u4f5c\u901a\u5e38\u9700\u8981\u591a\u6b21\u8bf7\u6c42\u624d\u80fd\u5220\u9664\uff0c\u800c\u4e14 Google \u901a\u5e38\u9700\u8981\u4e24\u4e2a\u6708\u6216\u66f4\u957f\u65f6\u95f4\u624d\u80fd\u56de\u590d\u6bcf\u4e2a\u8bf7\u6c42\u3002<\/span><\/p>\n<p><strong><span>\u5bf9\u4e8e\u6ca1\u6709\u91c7\u53d6\u4efb\u4f55\u624b\u52a8\u64cd\u4f5c\u4f46\u8fdb\u884c\u4e86\u5927\u89c4\u6a21\u64cd\u7eb5\u94fe\u63a5\u5efa\u8bbe\u7684\u7f51\u7ad9<\/span><\/strong><\/p>\n<p><span>\u6211\u4eec\u5efa\u8bae\u5bf9\u4efb\u4f55\u94fe\u63a5\u914d\u7f6e\u6587\u4ef6\u5177\u6709\u8db3\u591f\u53ef\u64cd\u7eb5\u6027\u4ee5\u81f4\u4e8e\u9762\u4e34\u63a5\u6536\u624b\u52a8\u64cd\u4f5c\u7684\u9ad8\u98ce\u9669\u7684\u7f51\u7ad9\u8fdb\u884c\u5f7b\u5e95\u7684\u975e\u81ea\u52a8\u94fe\u63a5\u5ba1\u6838\u3002\u00a0<\/span><\/p>\n<p><span>\u5982\u679c\u60a8\u4e2a\u4eba\u8d44\u6599\u4e2d\u7684\u5927\u591a\u6570\u94fe\u63a5\u662f\u4e3a\u4e86\u4f20\u9012 PageRank \u800c\u521b\u5efa\u7684\uff0c\u4f46\u5b9e\u9645\u4e0a\u5e76\u4e0d\u4ee3\u8868\u5176\u4ed6\u4eba\u7684\u5b9e\u9645\u63a8\u8350\uff0c\u90a3\u4e48\u60a8\u5c31\u5c5e\u4e8e\u8fd9\u4e00\u7c7b\u3002\u5728\u5927\u591a\u6570\u60c5\u51b5\u4e0b\uff0c\u6211\u4eec\u4e5f\u4f1a\u5bf9\u6b64\u63d0\u51fa\u5426\u8ba4\u3002\u00a0<\/span><\/p>\n<p><span>\u6709\u65f6\u6211\u4eec\u4f1a\u63d0\u51fa\u90e8\u5206\u62d2\u7edd\u3002\u5982\u679c\u5ba2\u6237\u4e0d\u613f\u610f\u62d2\u7edd\u67d0\u4e9b\u94fe\u63a5\uff0c\u5373\u4f7f\u6211\u4eec\u77e5\u9053\u8fd9\u4e9b\u94fe\u63a5\u662f\u4e3a\u4e86 SEO 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